net/SonyInfo/IR/financial/ar/2013/shr/pdf/AnnualReport_E.pdf> [Accessed on 23rd October 2013] Sony Global Sony Global. (2013). Sony Global - Sony Global Environmental Plan. Available: http://www.sony.net/SonyInfo/csr/eco/RoadToZero/gm_en.html. Last accessed 23rd October 2013. Weybrecht‚ G. 2010. The Sustainable MBA: The Manager ’s guide to green Business. Chichester. Wiley & Sons. pp 187-222 Yousuf‚ H
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Case study: Dell Computer Corporation Number of words: 2352 Introduction Dell Computer Corporation is one of the most famous computer brands in the world‚ and relies on its unique development and management model that occupies the large number of PC sales volume in a long term period. Dell Computer Corporation can be successful and lead the PC sales industry‚ because of the simple vision and business concept- the personal computer could be built to order. Through the build-to-order strategy customers
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[pic] International Business Management Table of Contents: 1. P&G Introduction 1. Birth of P&G 2. Timeline 3. Operation 4. Brands & Operation Bases 5. Logo & conflicts 2. P&G in China 1. Culture & Background 2. Reasons 3. Porter’s Diamond 4. Internal Advantages 5. Entry mode & time 6. Advantages Vs. Disadvantages 3. Management & Strategies 1. China Vs. France 2
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revenue from emerging economies. P&G‚ on the other hand‚ only generates 40% of its revenue abroad‚ despite being the world’s largest household product maker. P&G is famous for having a rich portfolio of well-recognized brands in the personal care‚ beauty‚ grooming‚ health and fabric segments. As Morningstar notes‚ some of its brands are essential for retailers to bring more traffic to their stores and therefore enjoy privileged product positioning. More than 20 of P&G’s brands generate $1 billion
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2012 2011 2010 2009 2008 200 Net Sales $ 83‚680 $81‚104 $77‚567 $ 75‚295 $ 77‚714 $ 71‚095 Gross Profit 41‚289 41‚245 40‚525 37‚644 39‚534 36‚607 Operating Income 13‚292 15‚495 15‚732 15‚188 15‚743 14‚236 Net Earnings from Continuing Operations 9‚317 11‚698 10‚851 10‚645 11‚224 9‚562 Net Earnings from Discontinued Operations 1‚587 229 1‚ 995 2 ‚877 9 30 847 Net Earnings attributable to Procter & Gamble 10‚756 11‚797 12‚736 13‚436 12‚075 10‚340 Operations 11.1% 14.4% 14.0% 14.1%
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Case 5: P&G Japan: The SK-II Globalization Project Questions: 1. As Paolo DeCesare‚ what factors do you need to consider before deciding what to recommend in your SK-II presentation to the global leadership team (GLT)? What kind of analysis will you need to do in preparing for that meeting? There are many factors that need to be considered when deciding recommendations to the GLT of SK-II: Political: Tariff (ex: China government took 35% to 40% import tariff on SK-II) Economic: The economic scale
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Innovation Strategy What is Our Innovation Strategy? We Want to Connect with You What is Our Innovation Focus? Innovation Examples How can we connect? Connect + Develop EU Team Connect + Develop Overview (PDF format) Connect + Develop Brochure (PDF format) What is Our Innovation Strategy?Innovation in the Box/Our innovation strategy is an approach we call Connect + Develop through which Procter & Gamble is seeking to build a global innovation network. While we invent most of our products
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Advertising vs. Publicity What other people say about you (publicity‚ referrals and testimonials) is infinitely more believable and less expensive than what you say about yourself (conventional advertising). This is why advertising isn’t enough – effective publicity is a vital part of any marketing campaign. You can leverage the power of your existing customers and the media to tremendously increase the impact of your marketing message by making it far more credible. Let’s start with the simple
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Procter & Gamble (P&G) for the past three years gave a faltering and apologetic speech at a conference there hosted by Deutsche Bank‚ in which he predicted lower-than-expected profits in the coming quarter for the world’s largest maker of household and personal-care products‚ and confessed to deep-seated problems at his firm both in innovation and the broader execution of its strategy. The same day‚ at the Rio+20 Summit in Brazil‚ Paul Polman‚ a former colleague of Mr McDonald’s at P&G and now boss
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season Strategy for 2 in India Brand Strategist The Dream Team Season 2 Case Study for Strategy Development S T R AT E G Y F O R T I D E I N I N D I A Case Background The Mint‚ 3rd December 2012: In a recent global investor meeting‚ Procter & Gamble affirmed that a strong momentum in developing markets continues to be a key part of its strategy. It said it will invest resources on the biggest opportunities‚ and aim for profitable expansion by focusing on growing markets‚ increasing market
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