Index Executive Summary pg. 3 Carnival Corporation Mission Statement pg. 4 Evaluation of Mission Statement pg. 4 Company Objectives‚ Strategies and Core Competencies pg. 6 Business Scope pg. 9 Financial Ratios - 2002 pg. 12 Company Strengths pg. 14 Company Weaknesses pg. 15 Value‚ Rareness‚ Imitability & Organization (VRIO) pg. 15 Value Chain pg. 16 Opportunities pg. 17 Threats pg. 17 Strategic Objectives & Relative Evaluations pg. 18 Strategy Implementation pg. 21 Balanced Scorecard
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Introduction Carnival Corporation as the largest cruise line in the world is being a leader and innovator in the cruise line industry. Many of the onboard activities and services were introduced to strengthen the competencies between competitors. The challenges of the Carnival were being overcome by the management with creative and innovative strategies. As a corporate entity‚ Carnival did not refuse to withdraw money to settle the ocean pollution charged by public. The expansions of cruise line
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Why would this information be vital to Carnival Cruise? The annual revenue for just the U.S economy was 37.85 billion dollars and the annual increase for the company is 7.4% (Cruise Ship Industry Statistics). That is a huge profit margin and is vital reason why the cruise industry takes strategic management so seriously. Strategic management also helps companies figure out how to create better and more profitable business strategic plans. This helps Carnival Cruise make tough decisions biased among
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Carnival Corporation & PLC: An Economic Analysis Bambi H. Walton Columbia College BUSI 510 Dr. Jeffrey Snider Executive Summary While over the years‚ Carnival has seen tremendous growth‚ in more recent years‚ profitability is decreasing and the fate of the cruise industry rests on the shoulders of Carnival and other cruise lines. In order to grasp this understanding fully‚ this report will look into Carnival’s background and what problems are plaguing not only this company‚ but also others
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Swot analysis of Carnival Cruise Corporation Table of Contents Introduction SWOT Analysis 3 Strengths 3 Weaknesses 5 Opportunities 6 Threats 7 Mission Statement of Carnival Corporation 8 References 9 SWOT Analysis Strengths * Carnival is the largest and most successful international cruise line and currently has 81 vessels working worldwide. * From the beginning of the Corporation Carnival‚ revenues and passenger interests and participation has increased exceedingly. Carnival
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HP SWOT Strengths of HP 1. Global presence. 2. Strong brand image with high quality of product and service. 3. Providing customers service with specific technical support. 4. Successful Strategic Acquisitions. Hewlett-Packard has strong financial condition. Hewlett-Packard is a global company and became world’s biggest computer hardware. The growth of 26% in the Americas; 28% world-wide percent in Europe‚ the Middle East‚ and Africa; and 16 percent in Asia Pacific and Japan with the
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SWOT Analysis Strengths • Target Corporation is the second larges retailer after Wal-Mart in US. • Huge market share in US. • Large number of retail networks around 1500 stores. • Increase sales after each year. • Target stores have variety of products which includes clothing‚ shoes‚ jewelry‚ health and beauty products‚ electronics‚ compact discs‚ DVDs‚ bedding‚ kitchen supplies‚ sporting goods‚ toys‚ pet supplies‚ automotive supplies‚ and hardware supplies. • It provides very good shopping
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Carnival Cruise Lines is a British-American owned cruise line‚ based in the Doral suburb of Miami‚ Florida in the United States. Originally an independent company founded in 1972 by Ted Arison‚ the company is now one of eleven cruise ship brands owned and operated by Carnival Corporation & PLC. The company has the largest fleet in the group‚ with twenty two vessels currently in operation. Executive control of the company is provided by the North American division of Carnival Corporation‚ headquartered
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SWOT MATRIX TOPIC: Mini Mart’s Inventory System with Barcodes INTERNAL EXTERNAL FACTORS | A. STRENGHTS * Existing customer base * Good quality of the products * Existing brands * Worker’s unique skill set * Location of the business | B. WEAKNESSES * Lack of knowledge * Lack of customer service * IT skills-Process * Financial Position * Undifferentiated products | C. OPPORTUNITIES * Sales * New products * Cross-selling
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SWOT Matrix | |Strengths |Weaknesses | | |Strong brand name‚ image and reputation. |Unhealthy food image. | | |Large market share. |High Staff Turnover including Top management. | |
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