SWOT Analysis The SWOT analysis is very important especially in the hotel industry. When it comes to tourism‚ the hotel industry is very important. In fact‚ it is a supporting service that affects the presence of tourists in a certain place. The SWOT analysis is vital to determine if the industry is helping in the achievement of tourism goals. SWOT analysis is a tool for auditing an organization and its environment. It is the first stage of planning and helps marketers to focus on key issues.
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QUALITY IN HOTEL SERVICE: THE CASE OF THREE STAR HOTELS IN DA NANG VIETNAM *** ABSTRACT Nowadays‚ “service quality” is mentioned a lot when hoteliers and marketers discuss about how to improve a hotel’s competition capabilities. Many researchers figure out that customer use five dimensions to judge service quality of a hotel – tangibles‚ reliability‚ responsiveness‚ assurance‚ empathy. The gap between expected and perceived service is a measure of service quality. The fact that hotels and resorts
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Utmost Hotel‚ similar to its name‚ the hotel aims to serve our guests with our five-star services which let the guests indulge in this utmost experience during their stay in the hotel. This luxurious hotel is located on a hilltop where this strategic location enables our guests to enjoy spectacular night view of the whole city‚ feeling as if the city is just under their feet. Our hotel is also a great place for bird-watching and this attracts many bird-lovers to pay a visit to our hotel. This hotel
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By Franko Ference Hotel ratings are often used to classify hotels according to their quality. The development of the concept of hotel rating and its associated definitions display strong parallels. From the initial purpose of informing travellers on basic facilities that can be expected‚ the objectives of hotel rating has expanded into a focus on the hotel experience as a whole. Today the terms ’grading’‚ ’rating’‚ and ’classification’ are used to generally refer to the same concept‚ that is to
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1.1 BACKGROUND DESCRIPTION Hotel like any other business opens up socio-economic opportunities for both owner and customer An online hotel reservation system is a web based software that gives an easy opportunity for customers to book for all what is suitable for them before they lodge in to a hotel. The suitabilities include rooms‚ food‚ car rentals‚ car park‚ conference rooms‚ boutique etc. Hotel reservations systems‚ commonly known as a central reservation system (CRS) are a computerized system
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Royal Hotel The Royal Hotel faces issues typical of any hotel. Customer service and aesthetics are the cornerstones the hospitality business and if they are lacking in anyway‚ patrons will find other hotels that better suit their needs. The Royal Hotel GM sees the recent events as unacceptable and is attempting to correct the problems and ensure they do not lose customers to competitors by hiring the firm that Blake works for. Blake will attempt to solve the problems of the hotel by installing
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RoseWood Hotels & Resorts RoseWood Hotels & Resorts: Branding to increase customer profitability and lifetime value. Rosewood Hotels& Resorts(Rosewood) ‚ a private hotel management company started in 1979‚ that built a global reputation with iconic luxury hotels such as The Mansion and The Carlyle‚ became well known for its ability to enhance a property’s value by creating unique‚ one-of-a-kind properties with a small ultra-luxury residential style. But amidst this‚ the brand ROSEWOOD
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Adrien May 1‚ 2013 Period 8 Fontainebleau Hotel Around this part of the state‚ there are several buildings with different forms of South Florida architecture. This is especially so in the areas of Miami-Dade county and Broward county. I am really fascinated however with the style of the Miami Midcentury Modern style. One such building that I have taken pleasure in that incorporates this style would be the Fountainebleau Hotel. The Fountainebleau Hotel also known as Fontainebleau Miami Beach is
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Hotel Security HTT/ 200 September 19‚ 2010 Patti Thomas Hotel Security When the physical safeties of hotel guest are concerned‚ the areas that come to mind are the indicial rooms‚ parking garages and elevators. Since the events of 911‚ the industry has elevated its goal for safety. There are other security issues important in a hotel‚ with regard to protecting a guest‚ maybe surveillance and security staff. Having trained individuals to be on high alert at all times while guests
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Strategic Planning SWOT Analysis University strengths‚ weaknesses‚ opportunities and threats (SWOT Analysis) were identified by members of University Strategic Goals and Priorities Committee (USGPC) during a brainstorming session in January‚ 2004. Administrators‚ faculty‚ and students reviewed the analysis and provided input during the President’s retreat this summer. Background information on the organization’s strengths and weakness in relation to opportunities and threats it faces can be useful
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