Rural Informatics in India – An Approach Paper 1.0 Introduction “Just as the whole universe is contained in the Self‚ so is India contained in the villages”… This has been said by none other than Mahatma Gandhi‚ the Father of our Nation and the visionary architect of India’s Rural Development Programmes. The villages epitomize the soul of India. With more than 70% of the Indian population living in rural areas‚ rural India reflects the very essence of Indian culture and tradition. No wonder
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SYNOPSIS OF SUMMER PROJECT Work Title: Transformation of “Mahindra & Mahindra” from Farm making equipment to Sports utility vehicle manufacturing Company. Key Questions: To know the various factors behind the success story of Mahindra & Mahindra in Farm making equipment as well as Sports utility vehicle (e.g. Scorpio). Aim: To know the marketing strategies implemented by “Mahindra & Mahindra” behind its successful transformation from Farm making equipment to Sports
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The Benefits of Selling and Using Melaleuca Products INTRODUCTION Many products and healthcare alternatives are being researched including all natural supplement and medical supplements. Toxic products we use in our everyday life‚ are being exposed as causing cancer and other physical and mental ailments. The products that are found to be all natural and healthy are very beneficial to not only the public but to your household as well. Quality healthcare has diminished‚ while healthcare costs have
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(2008-2012)‚ the Indian Footwear Retail Market has been growing at a rapid pace. The Indian Footwear retail is the fastest growing sector among other sectors of Indian market and is expected to sustain its growth in the coming years. “Indian Footwear Retail Market Forecast to 2017” is a comprehensive research that contains detail statistics‚ in-depth analysis‚ and quality research on Indian Footwear Retail market. The report categorizes Indian Footwear Retail Market into three segments such as Men’s
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Europe Biodegradable Plastics Market Forecast and Opportunities‚ 2019 Released On 23rd July 2014 Biodegradable plastics are the type of bioplastics that can be decomposed by micro-organisms. They can be derived either from renewable polymers such as starch‚ starch blends and polylactic acid (PLA)‚ or from petroleum feedstock such as polycaprolactone (PCL) and polybutyrate. Based on the source material‚ biodegradable plastics are classified as biobased and fossil based biodegradable plastics
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Products‚ Services‚ and Prices in the Free Market Economy Starbucks Corporation (Starbucks) is considering whether to increase or decrease the price of their product in order to increase revenue. Deciding upon which direction to go with the price depends upon the price elasticity of the product. According to the law of demand: “All else equal‚ as price falls‚ the quantity demanded rises‚ and as price rises‚ the quantity demanded falls. In short‚ there is a negative or inverse relationship between
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Differentiation & Positioning Case: Product Team Cialis_Getting Ready to Market (HBS 9-505-038) The Actors: - Mark Babato‚ the executive director and global product team leader for Cialis - Rob Brown‚ the global marketing director from Lilly - Leonard Blum‚ vice president of sales and marketing from ICOS - Sidney Taurel‚ Chairman of the Board‚ President and CEO of Lilly Problem Analysis: | |VIAGRA
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Rural Entrepreneurship for Women: A Case for Wealth Creation by Africa’s Rural Poor amidst Global Financial and Economic Crises K M Baharul Islam1 Introduction: The growing emphasis on rural small and medium size entrepreneurship for economic development‚ especially in the context of poverty alleviation in developing countries has thrown up some major challenges for the commercial ventures led by women in global perspective. The position of women‚ even in the developing world‚ has been far from
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TrapEase Case Synopsis: Statement of Problem: * At the present time‚ the immediate surface problem TrapEase is facing is that they not selling their product as fast or in the quantities forecasted to be profitable. * The more important and underlying problem facing TrapEase is (1) whether their identified target market is the most profitable market segment to target their efforts‚ and (2) if their marketing mix strategies are effective in communicating and delivering value to the target
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life’s good and bad moments together (some of us just choose to share with the rest of the blog world). One of the blogs I regularly read has recently begun promoting and featuring different products. While she has always had advertising banners in the margins of her blog‚ more recently she has begun featuring products within her actual blog posts. I thought this would be a great topic to explore in my managerial paper. The purpose of this paper is to dive into the success of blogs‚ understand why companies
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