PRACTITIONER PAPER Enhancing international dimensions in apparel and merchandising curricula in the USA A practitioner’s perspective Hong Yu School of Fashion‚ Ryerson University‚ Toronto‚ Ontario‚ Canada‚ and Byoungho Jin Department of Design‚ Housing and Merchandising‚ Oklahoma State University‚ Stillwater‚ Oklahoma‚ USA Abstract Purpose – For many years‚ the textile and apparel industry has been on the forefront of globalization. To prepare students in the global business environment
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American Apparel: Vertically Integrated in Downtown L.A. American Apparel is a clothing manufacturer in the United States. The company is vertically integrated clothing manufacturer‚ wholesaler‚ and retailer who also perform its own design‚ advertising‚ and marketing. American Apparel was founded in 1997‚ by Canadian Dov Charney (Grant‚ 2010). Dov had a fascination with American culture and the T-shirts. He started to experiment with screen printing‚ importing and other parts related to the
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China ’s textile and apparel industry‚ the world ’s largest exporter in 2009‚ is a formidable competitor. Neverless‚ as production costs rise in China‚ some low-cost developing countries are making inroads in this export market. By analyzing this sector using Porter ’s five factors framework- threat of entrants and the determinats of rivalry‚ buyer power‚ supplier power‚ and substitution threats--the article assesses its outlook. The industry ’s "partnership" with the Chinese Government is key to
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Nebraska and as of March 23‚ 2010 it operates 408 stores in 41 states. Target Customer #3 • Buckle targets customers which include young men and women between the ages of 12 and 24. The store engages in provide mid to higher- priced apparel products to customers that fit that class of income. According to Buckle.com “By department/class‚ last year our business was about 47 percent guys and 53 percent gals. By offering both guys and gals merchandise we have unique opportunities for merchandising
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Indian apparel retailers prepone end of season sales Several apparel retailers in India have began their end of season sales in earnest after witnessing weak sales during the summer season. Arrow‚ FCUK‚ Fila‚ French Connection‚ Guess‚ Louis Philippe‚ Puma‚ Regal and Van Heusen are some of the brands that have already started offering discounts to consumers‚ much earlier than the usual August and September months for their end of the season sales (EOSS). Explaining the rationale‚ behind the
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Index Preface Acknowledgements Index Visual merchandising: Overview Indian Scenario Current scenario/Components Lifestyle Store Crossword Store ShoeMart Store Visual Merchandising: Observation Study Recommendation Visual Merchandising: Overview Visual Merchandising (VM) is the art of presentation‚ which puts the merchandise in focus
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Sri Lankan Apparel Industry : MAS Holdings Facing The Post MFA Era Prepared By: Sulatha Gengatharan Schulich School of Business York University‚ Canada April 18‚ 2009 Executive Summary With the phasing out of the Multi Fiber Agreement[i] in 2005‚ China & India have bombarded the market with low cost mass produced apparel. Exports from India and China have grown over 100% with the expiration of the MFA whilst other countries such Sri Lanka and Pakistan have seen a loss of market share
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Opportunities and challenges for the apparel industry in light of the rapidly growing online retail market Online retail is a game changer for the retail industry. The ease of shopping from the comfort of your home‚ free home delivery and the power to compare more options has attracted more and more consumers towards online retail. Let us focus on the Apparel e-tailing in particular. Apparel market in India is estimated at US$ 35 Bn in 2011 and is expected to grow to US$ 50 Bn by 2016‚ @ CAGR of
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CHAPTER ONE INTRODUCTION 1.1 INTRODUCTION Motivation is very important for the managers & officers to know and understand why people behave differently at workplace and how to manipulate their behavior so that they exert their best efforts to achieve organizational goals. It is the goal of managers at every strategy to have employees motivated so that work can progress at desired rate‚ pace & time. Many managers in this sub-sector do not try to grasp grandiose amount of work‚ such as compliance
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policy of 80 decibels and comparable to heavy construction machinery and harmful to the ears. The company uses "brand representatives"‚ now called "models‚" for store customer service. The models had been required to buy and wear Abercrombie & Fitch apparel but may now wear any no-logo clothing as long as it corresponds with the season.[13] An "Impact Team" was created in 2004 to control merchandise within each store and maintain company standards; "visual managers" are responsible for forms‚ lighting
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