INDIA RETAIL APPAREL NORTHBRIDGE CAPITAL JANUARY 2011 INDIA RETAIL APPAREL RESEARCH JANUARY 2011 Analyst: Dushyant Karamchandani Phone & Fax: +91-22-4264361 Email: dushyant@northbridgeasia.com Contents EXECUTIVE SUMMARY ...................................................................... 3 APPARELS CONTRIBUTION TO INDIA’S GDP .............................. 4 SWOT ANALYSIS .................................................................................. 5 REGULATORY SCENARIO ....
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maximize corporate profit. In the words of Milton Freidman‚ “The social responsibility of a business is to increase its profits”. The past few decades have given rise to the globalization of the apparel industry. With this globalization the competition has intensified‚ necessitating the leading apparel firms to develop extensive global sourcing capabilities. In order to comply with their fiduciary responsibility‚ current managers at these companies are faced with the challenge of developing and
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they were forced to redesign their bottles and add large warning labels to increase transparency of their product offering. It is very difficult for companies in highly regulated industries to market their products ethically‚ but as proven in the case‚ it is ethical companies that get ahead. For example‚ companies like Olde English and Schiltz Red Bull both released malt liquor beer with a slogan implying high alcohol percentage (“It’s the Power” and “The real power”) and weren’t investigated‚ while
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Ling Yang‚ Intimate Apparel Group Discussion Questions Compare the economic and social circumstances of the women‚ Esther‚ Mrs. Dickson‚ Mrs. Van Buren‚ and Mayme. Are any of the women in a better position than the others? Mrs. Dickson and Mrs. Van Buren are in a better position than Esther and Mayme. Because Esther is a 35 Black Women who sews intimate apparel‚ works for herself and makes living on it. She is not married. Therefore‚ she has no one to rely on. She also can’t write‚ read‚ illiterate
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Intimate Apparel was directed by Janice Capuana. She is an adjunct assistant prof. of Theatre at York College. The play takes place on the lower east side of New York City in 1905. The story revolves around Esther‚ a lonely African American seamstress living in a boarding house for single women run by Mrs. Dickson. Esther spends her days and nights sewing beautiful lingerie and corsets for New York’s high society ladies and ladies of the night. The only pleasure Esther finds in her lovely life is
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[pic] MARKS: 100 COURSE: MAPM SUB : Apparel Production Development Marks 15 01) Compare the number of SKUs for product lines using sizing systems for men’s dress shirts with collar and sleeve length and men’s sport shirts sizes small ‚ medium ‚ and large . Compare SKUs for lines of man’s pants sized by waist and length for lines of mans paint sized by waist and length and missy
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American Apparel’s current advertising campaign by discussing: segmentation strategy‚ target market selection‚ and positioning strategy as well as brand image. American Apparel was founded on passion‚ built on ethics‚ and advertised with sex. Montreal-born Dov Charney determined that there was an unfulfilled need in the apparel market for American-made tshirts and other cotton basics that could appeal to all types of people‚ thus founded the company in 2003 and became the largest garment manufacturer
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NICHE SECTOR REPORTS Report on Apparel Industry in India ISIEmergingMarketsPDF in-iimahdvishwa from 203.200.225.151 on 2012-08-11 05:27:24 EDT. DownloadPDF. Downloaded by in-iimahdvishwa from 203.200.225.151 at 2012-08-11 05:27:24 EDT. ISI Emerging Markets. Unauthorized Distribution Prohibited. About CARE Research CARE Research & Information Services is an independent division of CARE. CARE Research services a variety of business research needs with credible‚ high quality research and
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China’s apparel market‚ 2012 December 2012 Li & Fung Research Centre In this issue: I. Market overview p. 3 II. Competitive landscape p.10 p.17 p. 31 III. Latest developments IV. Snapshots of sub-sector performance 2 I. Market overview 3 Apparel sales grew by 24.2% yoy in 2011‚ reaching 795.5 billion yuan • According to the National Bureau of Statistics of China (NBS)‚ the total retail sales of clothing‚ shoes‚ hats and textiles* by enterprises above designated
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Target Market American Apparel promotes a provocative‚ physical‚ natural‚ appealing look. They believe with this look they have achieved the attention of the younger generation. “Our provocative‚ real‚ unpretentious aesthetic has struck a chord with today’s young trendsetters‚ and has drawn us an intensely loyal following” meaning the company’s target market focuses on the younger generation‚ ageing from teenagers to young individuals (aged 18 – 25) as seen in their advertisements below. We believe
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