Nguyễn Huỳnh Thảo Ngân Nguyễn Thị Diễm Trinh Priciples of Marketing January 14‚ 2014 PhD. Nguyễn Thị Mai Trang Executive Summary This paper inform about the marketing plan for the Zero Degree Green Tea (ZDGT) product of Tan Hiep Phat (THP) - a beverage company founded in 1994. The company aim to become a leader in producing soft drink with variety of brands. Marketing Environment THP owns a modern production line and performs very well in managing quality with international
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The banking industry of Sri Lanka has undergone tremendous shift due to intense competition and technological developments. While banks are becoming more customer focused and market driven‚ customers are becoming more demanding and selective in their preferences. Minimizing of customer switching is one of the biggest challenges facing bankers today. This paper aims to examine the role of the service quality in determining switching behavior of the retail banking customers. Data gathered through
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POLICIES AND NORMS OF SRI LANKA FOR TEA INDUSTRY FOR IMPORT/EXPORT INCLUDING LICENSING‚ PERMISSION & TAXATION The tea sector in Sri Lanka has always been an important component of her economy. It is also the country ’s largest employer providing employment both‚ directly and indirectly to over one million people. It also contributes a significant amount to Government revenue as well as to the gross domestic product. Sri Lanka as the 3rd biggest tea producing country generating US$673
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Review on Human Resource Information Systems (HRIS) and need for a HRIS for Nurses in Public Health Sector in Sri Lanka Dr. Ravi R. Wickramaratne MBBS Postgraduate trainee in Biomedical Informatics Post Graduate Institute of Medicine University of Colombo Sri Lanka E-mail: raviwick@hotmail.com Abstract Shortage of human resource data for the health sector in many developing countries including Sri Lanka is a recognized drawback in managing Human Resources in Health (HRH). Currently the availability of
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Topic: What is the significance of the Aligarh movement for the revival o the Muslims of the subcontinent and why Sir Syed Ahmed Khan advised the Muslims to avoid active politics. To understand the significance of the Aligarh movement let us have a glance at the background of the Aligarh Movement Background: Indian authority was shifted from the Muslim to the British hands‚ as a result of the failure of the War of independence. This great debacle shook the entire structure of South Asia’s
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Jing-mei’s mother mentions: an obedient daughter (one that can live under her mom’s roof) and a daughter who follows her own mind. Jing-mei’s discovery about the two Schumann songs relate to the story because the two were “two halves of the same song” (Tan 107). The title means that Jing-mei’s mother wants one kind of daughter – an obedient one – but instead received another – one that follows her mind. Jing-mei tried to be the obedient daughter her mother wanted‚ but later saw that she didn’t want that
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Sumel Singh Newcomer English 10 honors 10 October 2012 Liberty "Give me Liberty‚ or give me Death!” (Henry 100) The date is March 20‚ 1774‚ we as a nation must choose between one of these two proclamations. The British have increased our taxation and yet we have no representation‚ in addition‚ the British allow their soldiers quarters in our homes‚ alongside our families‚ with no consent of ours? Furthermore‚ when we try to protest against
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RESPONSE OF LOW FREQUENCY HARVESTING SYSTEMS OF RUBBER UNDER DRIER CLIMATIC CONDITIONS IN SRI LANKA K.V.V.S. Kudaligama1*‚ V.H.L.Rodrigo1‚ K.M.E.P. Fernando2 and P. A. J. Yapa 1 Department of Biochemistry and Physiology‚ Rubber Research Institute‚ Sri Lanka 2 Department of Botany‚ University of Sri Jayewardenepura‚ Sri Lanka * vskudaligama@yahoo.com‚ Tel-++ 94 34 2247426‚ Fax- ++ 94 34 2247427 Abstract Escalating cost of production (COP) and inadequate supply of skilled harvesters are among
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Acceptance is an important step to communication. The prejudiceness of people can push acceptance away lacking the communication that could bring them together. In Amy Tan’s essay‚ "Mother Tongue‚"� she tells about her mother’s immigrant experience and her feelings towards her mother’s struggles with the English language. Many people come to the U.S. hoping for a better life‚ but are faced with tough challenges. Of all the challenges they are faced with‚ the language barrier is one of the hardest
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BANK OF CEYLON LTD SRILANKA T. VELNAMPY‚ B. NIMALATHASAN∗ The banking organizations‚ today‚ is moving towards the goal of integrated financial services because of the strong competition and quick changes of technology. In developing countries like Sri Lanka‚ banking organizations provide fund for other organisatinal developments. Financial system of a country is broadly the mechanism in the financial market which deals with the business or transactions in money .The financial sector in every country
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