Data analysis Results We interviewed 50 students of the school in order to complete the survey. As we can observe in the chart below‚ 44% of them were female and 56% male. We have a balanced proportion between both genders in our sample. That enable this survey to be more representative of the target market we choose to analyse. Gender 44% 56% male femal e General perception of Nano Thanks to
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Tata Nano The Tata Nano is a small‚ affordable‚ rear-engine‚ four-passenger car aimed primarily at the Indian market. It was first presented by India’s Tata Motors at the 9th annual Auto Expo on January 10‚ 2008‚ at Pragati Maidan in New Delhi‚ India. The car was envisioned by‚ Ratan Tata‚ Chairman of the Tata Group and Tata Motors‚ who has described it as an eco-friendly "people’s car". The prefix "nano" derives from the Greek root ’nanos’‚ meaning dwarf. "Nano" also means "small" in Gujarati
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Different approach needed for frugal engineering to work Typically‚ when a well-established automaker designs and builds an inexpensive car‚ the company’s thinking is biased by decades of practices and procedures‚ and by its relationships with employees‚ customers‚ and suppliers. The approach reuses existing designs and relies on existing components. In essence‚ these companies start with a more expensive car and focus on ways to make it cheaper. That may count as a form of cost cutting‚ but it
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Yesterday‚ Felix Baumgartner broke the sound barrier in a 24-mile space jump‚ which shattered the existing record for the highest altitude skydive. The event‚ titled Red Bull Stratos and sponsored by Red Bull Energy Drink‚ conformed to the company’s slogan: “Red Bull gives you wings.” The space jump gave Red Bull roughly 8 million eyeballs watching live coverage of the feat and Red Bull’s logo‚ but will it amount to an increase in revenue for the company and endorsement opportunities for Baumgartner
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Questionnaire Dear respondents‚ I am a student of GITARATTAN INTERNATIONAL BUSINESS SCHOOL. As a part of my curriculum I am conducting a study on “consumer perception & future potential for TATA NANO ” It would be a great help if you please spare some of your time to fill this questionnaire. The responses would be kept strictly confidential & use to data analysis A) NAME ----------------------------------------------------- B) AGE * 20-30 * 31-40 * 41-50 * 50
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Indian Institute of Management‚ Ranchi Strategic Operation Management 1 2 3 ID PGEXP/019/2013 Name Bharat Bhushan PGEXP/057/2013 PGEXP/063/2013 Prasanta Kumar Pattnaik Rajesh Dhiman Case Submission Date: 10-Jan-2015 Post-Graduate Executive Programme in Management PGEXP (2013-15 Batch) ITT Automotive – Industry Detail PRODUCT DETAIL : Anti-Lock Brake system (ABS) CHILD PARTS: Electric Motor‚ Hydraulic Fluid Pump‚ Valve Block‚ Microprocessor Controller‚ Wire Harness and Wheel Sensor assemblies
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STATEMENT OF PURPOSE There has never been a moment in my life when the wonders of engineering have not fascinated me‚ and this is largely responsible for the career that I have decided to pursue‚ and since I have doctors for parents‚ many would traditionally claim that the ’odds’ stacked up against me. Right from my early childhood‚ I had a keen interest in Technology and Inventions. I distinctly remember my 6th birthday present- a set of VISUAL ENCYCLOPEDIAS. I made it a point to read one section
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Submitted by Group E 12: Simon Mohsin Jonas Noel Surojeet Bosch India Bosch is a leading supplier of technology and services in the areas of automotive and industrial technology‚ consumer goods and building technology in India. The Bosch Group operates in India through six companies‚ viz‚ Bosch Limited‚ Bosch Chassis Systems India Limited‚ Bosch Rexroth India Limited‚ Robert Bosch Engineering and Business Solutions Limited‚ Bosch Automotive Electronics
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CASE STUDY ON TATA NANO TATA MOTORS HAS UNVEILED THE WORLD’S CHEAPEST MOTOR NANO CAR The case discusses the making of Tata Nano‚ the world’s cheapest car‚ manufactured by India based Tata Motors. On March 30‚ 2009‚ Tata Nano was launched with an ex-factory price tag of INR 100‚000 (about US$ 2000). The case explains the design and development process of TataNano. The car was the result of a five year research and development project carried out by Tata Nano development team. While developing
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China Electronic Fuel Injection System Report‚ 2014-2017 Summary The evolution of automotive electronic technologies and the growing strict requirements on vehicle’s environmental friendliness has conducted to the electronic control of fuel injection of automobiles in China. It is expected that‚ in the forthcoming years‚ Chinese automotive electronic injection industry will keep a steady growth rate of about 8%. Gasoline electronic injection field: In 2002‚ gasoline engines across China stopped
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