Target market In order to reach our service to the right customer‚ we have chosen Demographic as our target market segment such as age‚ income and occupation. By using this segmentation‚ it could easily help us to find the logical way to classify consumers. According to the result shown in Figure 1 that has been attached in appendices‚ most of the internet user’s age in Malaysia is between 15 and 44. In Figure 1‚ we can see that the majority internet users 38% are from age 15 to 24‚ second rank
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Reynolds Tobacco Co.’s new brand of cigarette called “Dakota” is mainly that of demographics‚ and psyhcographics. The target market in this case appears to be poorly educated‚ virile white females age 18-20‚ who enjoy being around their boyfriends and doing whatever their boyfriends are doing‚ for example going to “Hot Rod shows‚ Tractor Pulls‚ cruising‚ and going to parties”. This target market was most likely selected for two main reasons. The first is because of the enormous profits to be gained
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Description of target market According to the increasing number of companies and offices located everywhere in Bangkok and it does not seems like it will stop in the short period of time‚ we decided to take this great opportunity to set Businessman as the target market of our restaurant. Simple‚ Fast‚ and Good quality is the concept that we designed to match with the businessman’s life style as much as possible. We know that they are always busy and often in a rush time. Therefore‚ the restaurant
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Discussion Board #1 Answer the following questions in the Discussion Board after reading chapter 1 & 2. 1. Is it possible for an economy to be based entirely on services? I think so. It is possible for an economy to base itself solely on services and importing manufactured materials or raw materials from other countries. However‚ in real life‚ it is more "service dominant" than "service monopoly". 2. What is the value of self-service in an economy? It can reduce labor costs. For example
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For over three decades‚ BMW built its brand to be synonymous with performance and the driving experience. The brand character and tone (serious‚ focused‚ and engaged) remained unwavering for the most part‚ while drivers enjoyed innovative‚ high-performance-yet-accessible vehicles that connect them with the road‚ rather than isolating them from it. | | | | | BMW created a highly coveted brand franchise by successfully cultivating an extremely loyal following of luxury-performance automobile
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Target Market Profile Consumer Review The Blackberry Torch 9800; the second touch screen smart phone produced by Blackberry but it also is the very first slider touch screen smart phone from Blackberry as well. The Blackberry Torch comes with the traditional as well as the latest smart phone features. Having the Torch to be the first Blackberry to run on the new and improved Blackberry OS 6 and powered by a 624 MHz processor along with the new style design outlook of the hardware‚ it attracted
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Business Management analysts introduce new ways to improve an organization’s efficiency. They advise managers on how to make organizations more profitable through reduced costs and increased revenues. Management analysts often present their suggestions as a written report and oral presentation‚ which can help when it comes to implementing their suggestions at the company. The employment for this job is expected to grow 22% between 2010 and 2020; around 157‚200 jobs will need to be filled
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I. PROJECT SUMMARY BACKGROUND OF THE STUDY A successful printing company‚ whom one of the members is employedby‚ is one factor that pushed nine students to come up with a digital printing service business. Also‚ we have another member who has been a graphic artist. Considering these advantages‚ we strongly believe that it would be easier for us to formulate new ideas which will bring our studies to be in the line of high competition in the printing industry. Furthermore‚ experiences of them with
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7.1 Target Market The target market for Fitness Network is the youth‚ students‚ and working populations. They are the majority groups that are health conscious and will frequent gyms in Singapore. This is said because research has been done and studies have shown that since they are youth‚ they have a lot of time on their hand and they are willing to pay the extra money to fill their time by doing something useful. Also parents would gladly agree to give money for them to join the gym because it
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factors that influence the decision making process of large corporations. Specifically‚ the case centers on the capital expenditure meeting for the Target Corporation‚ which is one of the top ten retailers in the United States. All corporations have some version of this meeting. The goal of the meeting is to determine what capital expenditure projects the company will undertake in the future to promote growth. Below is our analysis of the Target Corporation’s top five capital budgeting requests (CPR)
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