Jayant Agro Organics CMP: 84 MCap: 125cr ROCE: 19.45%‚ ROE: 22.61% 3yrs CAGR Sales: 21.49% 3 yrs CAGR inNet Profits: 43.88% PE: 2.68 (TTM) EV to Sales: 0.25 EV to EBIDTA: 4.13 7 yrs 600% increase in profits and 400% increase in sales ================= Consolidated Sales/NP/dividend numbers. March 2007 Sales 462.49Cr Net Profit: 6.76Cr Div:1.25 March 2008 Sales 605.96Cr Net Profit: 9.51Cr Div:1.25 March 2009 Sales 875.86Cr Net Profit 7.49Cr Div: 1.25 March 2010 Sales 904.01Cr Net
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Learning Outcomes Covered LO2 Be able to use the concepts of segmentation‚ targeting and positioning Assessment Criteria 2.1 show macro and micro environmental factors which influence marketing decisions 2.2 propose segmentation criteria to be used for products in different markets 2.3 choose a targeting strategy for a selected product/service 2.4 demonstrate how buyer behaviour affects marketing activities in different buying situations
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Tobacco Companies Targeting Young People Thesis: Statistics show us that young people are the main target of the tobacco companies. Outline I. Introduction II. Two main companies III. Tobacco industries claims VI. Other problems V. Stopping them from smoking VI. Conclusion Every day‚ 3‚000 kids start smoking‚ most of them between the ages of 10 and 18. These kids add up to 90 percent of all new smokers (Roberts 38). These statistics show us that young people are
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be formed in that way that differences between buyers within each segment are as small as possible. Thus‚ every segment can be addressed with an individually targeted marketing mix. Major segmentation variables: 1) Geographic:- Dell is targeting the small and medium businesses (SMB) in smaller towns in India as its main driver for growth as the company believes this market sector is growing rapidly and is not exposed to global shocks making it a much more stable market.Dell has expanded
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I read the book Amy Carmichael Rescuer of Precious Gems‚ by Janet & Geoff Benge. It was published in 1998-1999 by YWAM Publishing. It has 202 pages. I don’t have a reason for choosing this book‚ I kind of just took a random book off the shelf. Amy Carmichael was born on December 16‚ 1867 in Millisle‚ County Down‚ Ireland. Amy Carmichael went to Marlborough House Boarding School until November 1882‚ when her father’s business was losing money so they couldn’t afford to send her and her two
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SEGMENTATION‚ TARGETING AND POSITIONING One of the most important issues that high-tech firms wrestle with is the choice of an initial target market with their promising new technologies. The rationale behind segmenting markets and selecting a target is to identify groups of customers who share similar needs and buyer behaviour characteristics and who are responsive to the firm’s offering. Leading authors like Kotler present the organization as a value creation and delivery sequence. In its first
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MARKETING ESSENTIALS (MK 43-810-05/32): INDIVIDUAL PROJECT Marketing SEGMENTATION‚ Targeting and positioning of BURGER KING Background The following is the analysis the segmentation‚ targeting positioning of Burger King. Burger King Corporation is founded by James McLamore and David Edgerton‚ beginning the legacy of flame-broiled beef and commitment to quality ingredients and friendly service. BURGER KING is the second largest fast food hamburger chain in the world. Nowadays‚ more than 11 million
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marketing pillars - segmentation‚ targeting‚ positioning and differentiation While there may be theoretically ’ideal ’ market segments‚ in reality every organization engaged in a market will develop different ways of imagining market segments‚ and create product differentiation strategies to exploit these segments. The market segmentation and corresponding product differentiation strategy can give a firm a temporary commercial advantage. Criteria for Segmenting An ideal market segment meets
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My personal essay with the GEMS (Gilbert Education & Management Systems) COLL100 American Public University System My personal essay with GEMS (Gilbert Education & Management Systems) My essay will include me talking about my reason for seeking a college degree in Emergency and Disaster Management and why I chose to do it online vs. in a classroom. This essay will also include my learning style and why it works best for me‚ followed by a few examples to help support my learning style
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eco-friendly company. It’s after sales service has contributed tremendously in building this image in customers’ minds. Since its target market is middle-income people‚ the price of their products is comparatively lower than those of competitors’. This strategy helps the company greatly in a price sensitive consumers market. The report reveals that in a continuously growing market‚ Walton has become a reliable name for customers. Countrywide network‚ inclination towards quality and dedicated team of employees
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