SYNOPSIS The case illustrates the opportunities‚ challenges and trade-offs involved in the design‚ prototyping and marketing of the Nano — the so-called people’s car — by Tata Motors Ltd. (TML)‚ a Tata Group company. The case takes place nine months after the company’s chairman‚ Ratan Tata‚ launched the Nano‚ on January 10‚ 2008‚ at the 9th Auto Expo in Pragati Maidan‚ an exhibition center in New Delhi‚ India. The case asks students to take the position of Ravi Kant‚
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Waltham Motors case 1. Using budget data‚ how many motors would have to be sold for Waltham Motors Division to break even? Solution: Given data‚ as per exhibit1for budget‚ is as under. Total sales (TS) =$864‚000 Total Units (TU) = 18‚000 Total variable costs (TVC) = $512‚800 Total Fixed costs (TFC) = $260‚000 Let the number of motors required to be sold to breakeven = Q Then Q = Total Fixed Costs (TFC) / Contribution Margin per unit (CMU) (Equation 1)
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Tata Group is an Indian multinational conglomerate company headquartered in Mumbai‚ Maharashtra‚ India. It encompasses seven business sectors: * Communications and information technology * Engineering * Materials * Services * Energy * Consumer products * Chemicals. Tata Group was founded in 1868 by Jamsetji Tata as a trading company. It has operations in more than 80 countries across six continents. Tata Group has over 100 operating companies each of them operates independently
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TATA MOTORS: Serving an ‘ACE’ for SUCCESS Tata Motors‚ India’s largest integrated automobile manufacturer‚ announced the commercial launch of the country’s first versatile and indigenously developed‚ diesel powered mini-truck —The Tata Ace — at a glittering function in Bangalore. Tata Ace is priced in the range of Rs 2.25 lakh for BS II and Rs 2.35 lakh for BS III (ex-showroom Kochi and Bangalore respectively). Tata Ace is powered by a small and efficient 16bhp 700 cc IDI diesel engine. Suitable
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iosrjournals.org An Analysis of the Impact of Merger and Acquisition of Corus by Tata Steel Manoj Kumara N V 1‚ Dr. Satyanarayana2 1 (Doctoral Student‚ Department of Post Graduate Studies in Management Sciences‚Maharaja Research foundation. University of Mysore‚ India) 2 (HOD and Professor‚ Department of Post Graduate Studies in Management Sciences‚Maharaja Institute of Technology. Mysore‚ India) Abstract: Merger and Acquisition have became exclusive trend in steel industry globally since
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WORKING PAPER: 06-03 Mar. 2006 The Tata Group after the JRD Period: Management and Ownership Structure by Ram Kumar Kakani & Tejas Joshi XLRI‚ Jamshedpur 831001‚ India E-Mail: kakani@xlri.ac.in Last updated in Feb. 2008 Electronic copy available at: http://ssrn.com/abstract=889394 XLRI Working Paper: 06-03 2 The Tata Group after the JRD Period: Management and Ownership Structure1 Ram Kumar Kakani & Tejas Joshi E-Mail: kakani@xlri.ac.in Abstract Complex ownership structures
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It is my pleasure to nominate Jason Ribeiro’s thesis‚ A Case Study on Technology Acquisition for 746‚000 Ontario Students‚ for consideration for the CASEA Margaret Haughey Master’s Award. Mr. Ribeiro’s exemplary thesis explores the intersection of educational leadership and educational technology. Unlike many in the educational administration field that attempted to merge these research areas by simply capturing educational leaders’ use of technology or documenting district leaders’ opinions related
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customers could get cars of any color as long as it was black‚ while Tata Motors went to customers before designing Ace and asked them about the price and features that they wanted. Compare and contrast between these two approaches? 1. Both the cases are related to Automobile industries. Mr. Ford is talking about passenger cars & tata is talking about commercial vehicles. Main points can be argued as follows. Ford Cars | Tata Ace | Passenger Vehicles | SCV | Already made a huge market &
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History of Tata Nano After having successfully launched the low cost Tata Ace truck in 2005‚ Tata Motors began development of an affordable car that would appeal to the many Indians who drive motorcycles.[4] The purchase price of this no frills auto was brought down by dispensing with most nonessential features‚ reducing the amount of steel used in its construction‚ and relying on low cost Indian labor. The introduction of the Nano received much media attention due to its low price. The Tata Nano is
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Introduction In this essay I will discuss the case of New United Motor Manufacturing‚ Inc. (NUMMI) that jointly owned by the General Motor Co. (GM). From the case that NUMMI was starting badly because of the problem involved the employee‚ they were doing a lot of bad habits in the company including drug abused and results in lots of employee were laid-off. After joining with the Toyota‚ NUMMI starts new kinds of regulation to fix mistakes in the past as they made the No-strike‚ no-layoff agreement
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