Dao Tran MGMT405 12:30-1:45 Dr Yan Case #3 Tata Motors 1. What inspired Tata Motors to build the Nano? Why was there a need for an inexpensive car in India? The idea of Nano–The People’s Car was inspired by the middle class Indians who bought and transported their entire families on scooters. To most middle class families in India owing a car is a far cry. Rattan Tata‚ Tata Motor’s Chairman said that the tiny car is aimed at keeping the families of India’s growing middle class from having to travel
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the historical statement which Mr. RATAN TATA said when he launched his ambitious TATA NANO; the people’s car in India on 23 rd march 2009. Tata has always given value products in the Indian Car Market whether it is path breaking recently launched TATA NANO or TATA INDICA (which created great brand into the car industry in the diesel segment). Not only is the passenger car‚ even into the heavy vehicle segment TATA is the only sole leader in India. TATA has created its brand value not only in
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Contents Board of Directors Summarised Balance Sheet and Profit and Loss Account Chairman’s Statement Notice Financial Statistics Directors’ Report Management Discussion and Analysis Report on Corporate Governance Subsidiary Companies: Financial Highlights 2009-10 Fund Flow Statement Standalone Accounts – Auditors’ Report – Balance Sheet – Profit and Loss Account – Cash Flow Statement – Schedules to Accounts – Significant Accounting Policies – Notes to Accounts Balance Sheet Abstract and Company’s
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also some policies by the labour contract to avoid exploitation of labour which makes this country much more expensive The famous incident is Tata Nano project in west Bengal which had to be shifted due to the political pressure and there were riots and big problems. So this plant had to shift at different region finally it was decide to Gujarat. Ratan Tata had promised the world that it would be available next year for the common man. This was not happening because of this political problem. This
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Tata Motors Limited: Ratan’s Next Step Executive Summary Ratan Tata‚ chairman of Tata Motors Limited (Tata Motors)‚ came out with the good reputation "the world’s cheapest car" into New Delhi Auto Expo. Introduction of Tata’s background Situational Analysis Strengths Manufacturer of the world’s cheapest car 81% of domestic sales in India Diverse and complete range of resources (98 companies in 80 countries) Own steel factory resource Ratan’s well-known understanding of business (auto design
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Tata group is one of the largest multinational conglomerate company headquartered in Mumbai‚ Maharashtra‚ India Which deals with different types of Products and services‚ they have mainly 8 business sectors‚ they are information technology and communications‚ engineering‚ Materials‚ Services‚ Energy‚ Consumer products‚ Chemicals. My project is on the India’s largest automobile company Tata Motors Ltd which comes under engineering sector of Tata Company. The purpose of Tata motors is to
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Case 2 Tata Motors 1. Describe the economic characteristics of the global motor vehicle industry. The 2008 financial crisis began in the American subprime mortgage crisis‚ eventually evolved into a global financial crisis. Most countries because of the impact of the financial crisis‚ leading to a sharp slowdown in consumer’s vehicle demand. Also‚ because of the financial crisis‚ the global motor vehicle industry experienced a full-scale market competition. Some small car companies to be phased
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Should Ratan Tata acquire Jaguar and Land Rover? New technology and markets But they really focused on the middle class Is M&A the best route for Tata to move forward globally? Wanted to diversify country risk Infrastructure lim itations Regulations loosened Growth of the indian economy Watches‚ hotels‚ steel‚ tea competitiveness diminished by aid from government thru tarrifs Steel deomestic expansion or de-integrated strategy Mature market m&a Raw materials security Downstream
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INTRODUCTION Tata Motors limited was established under the parent company Tata Group in 1945. When Tata Motors was established it first started producing locomotives and engineering products. In 1954 Tata motors started to produce medium-sized commercial vehicles‚ when it reached a collaborative agreement with Daimler Benz AG. Tata motors produced its first independently designed light vehicle in 1986‚ which was called Tata 407. In 1994 Tata Motors first started manufacturing passenger cars when
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COSTING FOR TATA MOTORS The Passenger Car division was born out of a vision to offer the Indian customer all the comfort of a big car‚ at the price of a small car. The Indica was formally launched in 1998 & has rewritten the rules of the Indian car industry ever since then. The latest addition to the Tata Motors family after the launch of Indigo which is designed to deliver never-before levels in luxury‚ safety‚ power and comfort on Indian roads is the New Indica V2. Refreshingly different‚ with
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