offered by Tata Docomo. Each TVC starts by illustrating a complexity in the category and presents the service as a means of simplifying things. Commenting on the campaign‚ KS Chakravarthy (Chax)‚ national creative director‚ Draftfcb Ulka‚ said‚ "There were many tricky challenges going into this campaign. First was the need to consolidate all our offerings under one simple‚ ownable brand idea – in our case‚ simplifying telecom. Second was to launch several very important‚ and in some cases‚ breakthrough
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factors Economical factors Environmental factors Political factors Legal factors Step-2 Development of new venture: On the basis of your PESTEL analysis identify and define the business venture which you aspire to start. The types of Business ventures possible in UAE are as follows for your help. New product or service: This is the type of new venture strategy that most people think of first‚ but it also involves the most innovation‚ creativity and time. Parallel Competition: Do what others
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1. Under cash basis of accounting‚ revenue and expense recognition would occur when cash is received and disbursed. Contrast cash basis of accounting with accrual basis. Give suitable examples. ACCRUAL BASIS OF ACCOUNTING - An accounting basis wherein revenue and expenses are recorded in the period in which they are earned or incurred regardless of whether cash is received or disbursed in that period. This is the accounting basis that generally is required to be used in order to conform to generally
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TATA NANO (B) Problem Analysis Bottom –line Goal: In 2010 they sale 9‚000 vehicles per month before the drop off. To recover and increase sales to 150‚000 cars per year ( 60% of the capacity of the plant – 250‚000 cars). Intermediate goal: To recover the reputation of the car of a low cost‚ good quality‚ safe and resistance to performance in Indian roads. Impediment: Car price: The price increase because of the problems with the fires that required increase the security features as
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RATAN TATA Born: 28 December 1937 in Surat‚ India Nationality: India Today’s modern India in a way is very much indebted to Jamsetji Tata‚ known as "The Father of Indian Industry" Ratan Tata (great-grandson of Jamsetji Tata) who became the successor of Tata Group and gave a glorious expression to each of his dreams. He was the chairman of the group. from 1991-2012He stepped down as the chairman on 28 December 2012 and now holds the position of Chairman Emeritus of the group which
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main benefits assumed to flow from a merger or takeover? Why do so many mergers and takeover fails to deliver improved financial performance? Illustrate your answer with relevant financial case study? A takeover is when one company takes over another and clearly establishes itself as the new owner. This purchase is known as an acquisition‚ the target company ceases to exist and the buyers stock continues to be traded from a legal point of view. Now a merger is when two companies (they are often
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Mergers and Joint VenturesSharod L. Edwards‚ Derrick Hubbard‚ Oriel Frederick‚ Michael Thompson‚ Charles Barker‚ and Valerie Carpenter ECO/365October 27‚ 2014Daniel PuenteMergers and Joint VenturesWhile companies are faced with many challenges one of the most challenging are when companies merge. There are several different types of mergers which these companies must consider horizontal‚ vertical‚ and conglomeration. A horizontal merger occurs when two companies from the same industry consolidate
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Case study: Issues in alignment of organizational strategies and HR strategies Table of Contents Page# Introduction 3 Questions and answers 3 A Shaky bridge (An uncertain plan) 4 Conclusions 5 References 6 Introduction: The advent of globalization has diversified the work force and increased its cultural differences in many companies across the globe. Publication of information
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CHAPTER 1 INTRODUCTION TO TAKEOVERSAND MERGERS | We have been learning about the companies that come together to form another company and companies taking over other existing companies to extend and expand their business. With the recession taking over toll of the international markets and many Indian businesses and the feeling of insecurity surging over our businessmen‚ it is not surprising when we get to hear about immense numbers of corporate restructurings
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| | | |Case Analysis: Maitland Motors | |by | |Zeeshan Amin
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