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    the historical statement which Mr. RATAN TATA said when he launched his ambitious TATA NANO; the people’s car in India on 23 rd march 2009. Tata has always given value products in the Indian Car Market whether it is path breaking recently launched TATA NANO or TATA INDICA (which created great brand into the car industry in the diesel segment). Not only is the passenger car‚ even into the heavy vehicle segment TATA is the only sole leader in India. TATA has created its brand value not only in

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    Should Ratan Tata acquire Jaguar and Land Rover? New technology and markets But they really focused on the middle class Is M&A the best route for Tata to move forward globally? Wanted to diversify country risk Infrastructure lim itations Regulations loosened Growth of the indian economy Watches‚ hotels‚ steel‚ tea competitiveness diminished by aid from government thru tarrifs Steel deomestic expansion or de-integrated strategy Mature market m&a Raw materials security Downstream

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    INTRODUCTION Tata Motors limited was established under the parent company Tata Group in 1945. When Tata Motors was established it first started producing locomotives and engineering products. In 1954 Tata motors started to produce medium-sized commercial vehicles‚ when it reached a collaborative agreement with Daimler Benz AG. Tata motors produced its first independently designed light vehicle in 1986‚ which was called Tata 407. In 1994 Tata Motors first started manufacturing passenger cars when

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    Industry Attractiveness 6 Emerging Trends in the Industry 7 Value Chain Analysis 7 VRIO FRamework 8 1. Design and technological capability 8 2. Loyal vendor base 8 3. Manufacturing synergies 8 4. Sales and Distribution Network 8 TATA Group 9 Problem statement 9 Slack 10 Core Competencies 10 Challenges - Mid Size cars and Utility vehicles 11 Recommendations 11 Improvements in Cars and UV vehicles 11 Increased competition 11 Evaluation of Recommendations 12 Strategy

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    Dao Tran MGMT405 12:30-1:45 Dr Yan Case #3 Tata Motors 1. What inspired Tata Motors to build the Nano? Why was there a need for an inexpensive car in India? The idea of Nano–The People’s Car was inspired by the middle class Indians who bought and transported their entire families on scooters. To most middle class families in India owing a car is a far cry. Rattan TataTata Motor’s Chairman said that the tiny car is aimed at keeping the families of India’s growing middle class from having to travel

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    Tata Motors 1. Describe the economic characteristics of the global motor vehicle industry. The characteristics of the global motor vehicle industry are a boom in certain places and a bust in others all due to economic conditions in different nations. Four years after tow of Detroit Michigan’s big three went into bankruptcy American car makers are going “full throttle” with sales in August hitting an annual rate that if substantiated can take them back over 16 million and that is a rate that was

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    TATA MOTORS Tata Motors Limited is an Indian multinational automotive corporation headquartered in Mumbai ‚ India. It is the eighteenth largest motor vehicle manufacturing company in the world by volume. Part of the Tata Group ‚ it was formerly known as TELCO (TATA Engineering and Locomotive Company). Its products include passenger cars‚ trucks‚ vans and coaches. Tata Motors is South Asia’s largest automobile company; it is the leader in commercial vehicles and among the top three in passenger

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    information from http://www.researchandmarkets.com/reports/554957/ Tata Motors Limited - SWOT Analysis Description: The Tata Motors Limited - SWOT Analysis company profile is the essential source for top-level company data and information. Tata Motors Limited - SWOT Analysis examines the company’s key business structure and operations‚ history and products‚ and provides summary analysis of its key revenue lines and strategy. Tata Motors (or the company) is one of the leading automotive vehicle manufacturing

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    Contents Tata motors 3 1 3 . Microeconomic Environment 3 1.1 Introduction 3 1.2 Market Structure: 4 1.3 Role of Government: 4 1.4 Fixed Cost and Variable Cost 5 1.5 Substitutes and Elasticity of Demand 6 1.6 Economies of Scale 7 2. MACROECONOMIC environment 8 2.1 INDIA 8 2.2 Microeconomic Environment 8 2.3 Economic growth 9 2.3 Employability 10 2.5 Market value in the economy 11 2.6 Revenue and profits 11 2.7 Political environment 11 2.8 Inflation 12 CONCLUSION 12 References 12 Tata motors 1. Microeconomic

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    97 105 110 Annual General Meeting Date Time : Wednesday‚ September 1‚ 2010 : 3.00 p.m. 19‚ Sir Vithaldas Thackersey Marg‚ Mumbai 400 020. Rs. 1 crore = Rs. 10 million Venue : Birla Matushri Sabhagar‚ Board of Directors Contents Ratan N Tata Chairman Management Team Carl-Peter Forster‚ Chief Executive Officer & Managing Director P M Telang‚ Managing Director-India Operations C Ramakrishnan‚ Chief Financial Officer R Pisharody‚ President (Commercial Vehicles Business Unit) T Leverton

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