2. Behavioural segmentation - Zero Based Planning –each imc plan should begin with a clean slate rather than a copy of what has previously been done. 8 step process: a) Identify target audience: Analyse customer and prospect segments and determine which target. B) Analyse SWOTs – determine success of the MC functions and media used C) Determine MC objectives – what marketing communication programs should be accomplished d) Develop strategies and techniques – which mc strategies will be used and
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exceptions)。Bottom line = action that produces the greatest good for the greatest number of people‚ for society overall! categorical imperative: this rule asks you to consider whether the rationale for your action is suitable to become a universal law or principle for everyone to follow. veil of ignorance - for deciding what’s fair Ethic of Reciprocity (Golden Rule): Virtue involves finding a balance between two
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The significance of taxation. Today‚ the tax subsidy is major feature of the U.S. health care market. Results suggest that the tax subsidy increased the growth of group insurance‚ particularly among union members and employed persons. This is a critical effect because group insurance is not only less expensive than individual insurance‚ but it is also easier to obtain‚ and households with access to group health insurance are far more likely to purchase health insurance coverage than those without
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Lecture 2 : Jurisdiction to Tax Taxable Income Tax Payable [s4-10 ITAA97] : (Taxable income x Tax Rate) – Tax Offsets Financial Year 1 July : 30 June Tax Offsets [s13-1 ITAA97] Social security benefits Dividends (franking credits) etc Taxable Income [s4-15 ITAA97] : (Assessable Income – Deductions) Assessable Income [s6-1] compromises Ordinary Income [s6-5] and Statutory Income [s6-10] but not Exempt Income [s6-15] Deductions include General Deductions [s8-1] and Specific Deductions
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• Historical Perspective There are many historical Perspectives (views and opinions) to consider when looking at history‚ such as‚ age‚ class and social status‚ literacy‚ race‚ sex and gender‚ birth place‚ whether their geography is rural or urban‚ media‚ housing and household makeup‚ movement (ie. travel or not)‚ degree of independence‚ type of work performed‚ the daily life and activities‚ religion and spirituality • Social History Social history is the Study of ordinary people in their everyday
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Know how to work with i and j components separately in calculations 12. Know how to write down straightaway the position vector at time t of a particle‚ given its initial position vector and the velocity with which it is moving 13. Understand the Triangle Law and Parallelogram Law for combining vectors 14. Understand how to apply the Sine and Cosine Rules for calculating angles between vectors 1 The Big 50 Revision Guidelines ‐ M1 OPHS 15. Know how to resolve any vector (force‚ velocity‚ acceleration) into two perpendicular directions
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BUSINESS LAW FINAL * Article 2 governs sales of goods- True * Delivering of a title- Sale * A warehouse receipt is a document that provides proof of ownership of commodities that are stored in a warehouse * Shipment contract- the seller is required or authorized to ship goods by carrier‚ such as a trucking company. The title passes to the buyer at the time and place of shipment * The risk of loss in a shipment contract passes to the buyer or lessee when the goods are delivered
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Southwest Culture Area: Lesson 8 Study of Southwest Cultures The Pueblo peoples of the desert Southwest were quite unlike any of the cultures that we have discussed thus far in the course. Because of their entirely sedentary farming lifestyle and permanent housing‚ 19th century thinkers considered Pueblo Indians to be higher on a social evolution scale than other Native Americans. In other words‚ Puebloan groups were considered superior to other tribes around them because their behavior and
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1) Which of the following is a distinguishing feature of a common law legal system? D. The making of law by the judges and the following of precedent 2) Which best describes the types of agency authority held by officers of a corporation? D. Express‚ implied‚ and apparent authority 3) If an LLC fails to follow formalities such as keeping minutes of meetings‚ which of the following is true? C. This failure will not result in imposing personal liability on any member
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DOWNLOAD http://www.supportonlineexam.com 1) Which of the following is a distinguishing feature of a common law legal system? A. An appeal process B. The making of law by the judges and the following of precedent C. The sole source of law is a comprehensive civil code D. Requiring guilt be proven beyond a reasonable doubt 2) Which of the following is true about litigatingcommercial disputes? A. A few states have established specialized trial courts for commercial disputes. B. Businesses generally
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