Promotions towards Buying Behavior Among University Students Abstract The purpose of this study was to examine the influence of sales promotion on buying behavior among university students. Specifically‚ Kongunadu Arts and Science College was chosen as study location. The research data was collected from 171 respondents. The data were collected using self-administrated questionnaires. This study found that there was no significant difference between gender and buying behavior (t = -1.003‚ p >
Premium Sales promotion Marketing Discounts and allowances
Effect of Sales Promotions on Consumer Buying Behavior in Branded Apparels in India. Abstract INTRODUCTION Basically‚ promotion is first introduced in the 4Ps of marketing. The four Ps represents the marketing mix (Product‚ Price‚ Place & Promotion) and the promotional mix is the important term used to explain the set of tools of the business. This is applied to achieve benefit of its products and services from its consumer and the followings are (Advertising‚ Public relation‚ Direct marketing‚ Personal
Premium Marketing Sales promotion Advertising
2d. How buyer behavior affects marketing activities in different buying situations Consumer buying behavior is ‘the mental and emotional processes and the observable behavior of consumers during searching purchasing and post consumption of a product and service’ (Batra & Kazmi‚ 2004). The exploration and capture information about customer buying behavior is extremely important to Sunshine. Consumer behavior involves study of how people buy‚ what they buy‚ when they buy and why they buy. It
Premium Customer service Decision making Problem solving
Allahummagh Firli Zhambee Wa wassi’li fee Daaree wa Baariklee fee Rizqhee. According to Imam Ja’far-e-Sadiq (a.s.) whenever one buys something one should say Allaho-Akbar thrice and then recite the following prayers:- |Transliteration: ALLA-HOOMMA INNISH-TARAITOHOO AL-TAMESO FEEHA MIN KHAIREKA FAJ’AL-LI FEEHE | |KHAIRAN ALLA-HOOMA INNISH-TARAITOHOO AL-TAMESO FEEHE MIN FAZLEKA FAJ’AL-LI FEEHE RIZQAN FAZLAN | |ALLAH HOOMMA INNISH-TARAITOHOO AL-TAMESO FEEHE-MIR-RIZQEKA FAZLEKA
Free English-language films
Since the advert of credit cards‚ using them as a means of purchasing goods has increasingly become adopted by a growing number of consumers. We have witnessed incredible advances in the field of credit cards that make our life easier. Nevertheless‚ there are disadvantages that must also be taken into account. There are many benefits to shopping on credit. To begin with‚ owing a gredit card gives you the convenience to buy now whatever you want and pay in the future. For example‚ a newly married
Premium Credit card Money Payment
Needs This computer would be used for mainly writing papers‚ surfing the Internet‚ a little desktop publishing‚ and playing some 3d sports games. Software The software I would buy would have to include a word processor‚ and desktop publishing program. The standard programs for this are Microsoft’s. They are Microsoft Word‚ and Microsoft Publisher. Using a student discount‚ I can get them both for under $200. (See http://www.edu.com/software/ ) I also need to decide which operating system
Premium Personal computer Nvidia Motherboard
30‚ 2011 Factors Affecting Buying Behavior of an Apartment an Empirical Investigation in Amman‚ Jordan 1 1 Mwfeq Haddad‚ 2Mahfuz Judeh and 2Shafig Haddad Department Architecture‚ Al-Albayt University‚ Jordon 2 Applied Science University‚ Jordon Abstract: The objective of this study is to investigate the main factors that influencing the customers ’ buying behavior toward apartment‚ and tried to identify the most influencing factors that affect buying. A convenience sample consists
Premium Factor analysis
With traditionally conservative markets like Surat‚ Chennai and Kolkata now emerging as the cities for luxury labels more and more international luxury brands are looking to make their presence in these places. These cities have opened a wealth of opportunity for brands like Louis Vuitton‚ Armani and Burberry. As Sanjay Kapoor‚ MD‚ Genesis Luxury puts it there is a nascent market waiting to explode. “We think the time has come." Genesis Luxury‚ markets brands such as Armani‚ Burberry and Canali in
Premium LVMH High fashion brands
Marketing is the buying and selling of products. Advertisers use marketing to interest their customers into buying their products. Advertisers’ main targets are teenagers. Teenagers are their best consumers and they are being used shamelessly by savvy advertisers. The young minds of this generation’s teens are easily persuaded by the desire to be considered popular and cool. Teen branding has many unsettling effects. There are teens who are working as consultants for corporations‚ letting them
Premium Adolescence Marketing Young adult
European Journal of Scientific Research ISSN 1450-216X Vol.28 No.4 (2009)‚ pp.522-532 © EuroJournals Publishing‚ Inc. 2009 http://www.eurojournals.com/ejsr.htm An Empirical Study of Consumer Impulse Buying Behavior in Local Markets Muhammad Ali Tirmizi PH.D Candidate‚ FUIEMS‚ Foundation University‚ Islamabad‚ Pakistan E-mail: m5alitahir@gmail.com Kashif-Ur-Rehman Associate Professor‚ Iqra University‚ Islamabad‚ Pakistan E-mail: dr.kashifurrehman@gmail.com M. Iqbal Saif Head of the Department
Premium Household income in the United States Marketing