The Tipping Point is the “biography of an idea‚” that a good way to think of “any number of [any] mysterious changes that mark everyday life is to think of them as epidemics. Ideas and products and messages and behaviors spread just like viruses do.” (7) There are three basic characteristics of change — “one‚ contagiousness; two‚ the fact that little causes can have big effects; and three‚ that change happens not gradually but at one dramatic moment…” (9) “The name given to that one dramatic moment
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Summer Reading Essay In The Tipping Point‚ by Malcolm Gladwell‚ the tone clearly drives the strategy to be logos. Logos is an exceptional rhetorical strategy as it persuades the reader‚ not through the use of emotions and feelings‚ but rather through the use of logic and reasoning. There exists an energy in the style in which Gladwell writes that has the power to persuade the audience to believe what he believes in‚ the Tipping Point. Gladwell does not only give us his theory on how epidemics
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The Undercover Economist‚ The Tipping Point‚ and Travels of a T-Shirt in the Global Economy After reading the books; “The Undercover Economist”‚ “The Tipping Point”‚ and “Travels of a T-Shirt in the Global Economy” I am left thinking that the Global economy is actually more complicated and intricate than I ever thought and there is an interesting aspect of the world economy that is social. From the popularity of Hush Puppies in New York detailed in “Tipping Point” to the social networks of African
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“The Tipping Point: How Little Things Can Make a Big Difference.” By Malcolm Gladwell. Malcolm Gladwell‚ the author of The Tipping Point‚ explores the phenomenon known as the tipping point. According to Gladwell the tipping point is the moment at which "an idea‚ trend‚ or social behavior crosses a threshold‚ tips‚ and spreads like wildfire". In other words‚ the point when an idea‚ trend‚ or behavior becomes an sensation to the world. Gladwell researches the behaviors of fashion
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The Tipping Point 1. What do you think you are most like? A maven‚ salesman‚ or connector? Or none of them? Why? 2. Can you think of an example of Tipping Point in the past‚ not discussed in the book? 3. Can you think of an example of Tipping Point in the present‚ not discussed in the book? Maybe one that you could have been affected by? 4. Can you think of an example of broken glass theory that you have experienced in your life? 5. Can you think of an example of a fad that has exploded recently
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Entry One In the Tipping Point by Malcom Gladwell he explains that “the Tipping Point is that magic moment when an idea‚ trend‚ or social behavior crosses a threshold‚ tips‚ and spreads like wildfire.” In his book he explains what a tipping point is‚ how something comes to a Tipping Point‚ what happens when that something hits its Tipping Point‚ and the different people that play an important role to create a Tipping Point. On pages 20 and 21 of the book‚ Gladwell tells of two different men that
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Example that Fits the Tipping Point After finished the majority part of Tipping Point‚ which Gladwell talks about the three key factors that determine whether a particular trend will tip into a social epidemic‚ I built up a better understanding to how social phenomenon appears . It is very thought provoking and useful‚ especially for our business student which will struggle in “tipping” our service or product into popular fad. It is hard not to be convincing by Gladwall’s point of view. It is really
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Tipping Point Discussion Questions Introduction 1) What was the point Gladwell makes with the Hush Puppy story? Hush Puppy is a kind of classic American shoes which were considered to be old fashioned in 1994. However‚ because no one would wear Hush Puppy in that age‚ this kind of shoes became so unique and catch some fashion designer’s attention‚ and then Hush Puppy became popular again. Hush Puppy story is an example of epidemics in action‚ through this story‚ Gladwell demonstrated
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Teenage Smoking Cigarette smoking is a habit that kills approximately million of people per year. It is surprisingly being picked up by countless amounts of children every day. Smoking becomes a growing trend in the youth community. The number of young smokers has been increasing in most American middle schools and high schools. Both girls and boys are smoking because they think it is cool. Many of them will take this their trend and carry it for their adulthood. The four reasons that cause
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idea by adopting it themselves and spreading the word. The attainment of the tipping point that transforms a phenomenon into an influential trend usually requires the intervention of a number of influential types of people. In the disease epidemic model Gladwell introduced in Chapter 1‚ he demonstrated that many outbreaks could be traced back to a small group of infectors. Likewise‚ on the path toward the tipping point‚ many trends are ushered into popularity by small groups of individuals Gladwell
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