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    Today‚ we are living in a world dominated by media. The mass media is increasingly occupying the central stage in our lives. The mass media has an iron grip on the imagination as well as thinking faculties of the society. The programmes and features served by the mass media which instruct people not only what they should eat‚ drink and wear and groom them but also at times misguide them to commit heinous crimes. Mass media acts as an effective catalyst of change in society. Mass media which is

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    Role and Impact of Media

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    In this modern age of information technology media acts as a pillar of the state. Without a free press countries cannot compete internationally. Media has gained stature in Pakistan but regrettably our media has forgotten to impart essential message to the people instead of pandering to a few people. When we switch our television on to listen to the news‚ we find political debates and politician’s mudslinging each other. Every political party defends itself by blaming others. The continuous blame

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    The media today is having a profound effect on society‚ especially its youth. When it comes to people’s behavior in society‚ adolescents usually look to the media for guidance. Teens today today are reliant on the media to tell them what is acceptable and what is not. It tells them how to look‚ how to act‚ even what to say. Social media definitely has an impact on the daily life of a teen. Most teens have some way to connect with friends using a social networking site. Young adults‚ much like

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    An adverse effect on moral standards News papers‚ magazines television‚ and the Internet‚ also caleed the mass media‚ play an important role in society since they provide people with information‚ education and entertainment. Nontheless‚ I strongly belive that in the last years these mass media have abused their position of power creating an adverse effect on moral standards‚ due to the explicit language and the images of sex and violence which the viewer is bombard with. To begin with‚ there

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    Title…….(still thinking on that) “Collectively‚ we are in thrall to media - because they deliver to us many of the psychic goods we crave‚ and we know no other way to live.” Quoted from Todd Gitlin. Media coverage played and still plays a huge roll in our lives. For many generations‚ especially for the millennial’s‚ its our only way of communication from what’s going on around us. We are now humans who are glued to our phones and computer screens. Its hard to know what is the truth and what is

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    Media & Youth

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    Media and youth When I wake up in the morning‚ I listen to the radio while getting ready‚ I watch television or YouTube while eating dinner and listen to the radio while driving. Aside from me‚ if we see teenagers are almost always around the media. And as teenagers‚ their minds are a lot more absorbent to the things being spread by mass media. How can media not influence people’s lives? We see Miley Cyrus singing with bikinis and doing all nasty things‚ hear about our favorite celebrities getting

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    Media is everywhere. It is an inseparable part of every teenager’s life. Historically‚ newspapers were the most common of media‚ but today cell phones and other electronic devices have taken over all forms of communication. Teenagers today depend on the media for information on everything the latest gadgets‚ fashion trends‚ the newest cars on the market‚ the best places to eat out in the country or to find out what their favourite celebrity is up to. Media controls the minds of teenagers’ like a

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    A critique of ‘Media education and communication studies’ as a discipline in India: In 1920‚ the foundations for Journalism as a discipline in India were framed by Annie Besant‚ founder-editor of New India who started mass communication training in Madras. Journalism studies had been introduced in India way before it gained independence. India’s first institution of mass communication was tried at the Aligarh Muslim University in 1938‚ where a concrete plaque for a regular communication school was

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    Introduction By looking at the media theories discussed before 1840s‚ it is obvious to find these theories tend to look at media effects from the standpoint of the media‚ while the power of audience in the media consumption process has been overlooked. With the development in effects research‚ scholars became more and more aware of the role that audience members play in mass communication. Uses and gratifications (U&G) altered the typical logic of media impact and moved the research focus from media-centered

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    Media Culture: the Triumph of the Spectacle “Media culture is a contested terrain across which key social groups and competing political ideologies struggle for dominance and . . . individuals live these struggles through the images‚ discourses‚ myths‚ and spectacle of media culture” -Douglas Kellner‚ Media Culture Table of Contents Introduction-------------------------------------------------------------------------------------------3 History of M

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