Name : Shallini Sharma Regd. No. : 2020070004 Class & Sec. : MBA (A) Name & address of org. : Dr. Reddy’s Laboratory‚ Hyderabad. Training Supervisor’s Name : Mr. Bindusar Kalia Designation : Professional Service Representative. Mobile No. : 9876899208 My professional Profile: Respected sir
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[pic] Mc Donald’s [pic] [pic] Marketing Mix (i.e.) 7 P’s [pic] Product [pic] A Product is any article‚ which a manufacturer can sell in open market. A Product has the capacity to satisfy human Wants. This creates Demand and facilitates marketing. The Product Mix includes the following variables: Product line and Range The various product line and range are as follow: • Style‚ Shape‚ Design‚ color
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Product 4 star hotel located in Fredericton. 222 guest rooms‚ several restaurants‚ bars‚ and a business center. It has 10 meeting rooms‚ all with high-speed internet access. The largest meeting room has a conference capacity of over 700 people. Price Room rates at the Delta Fredericton start at around $160. The hotel also offers specials packages and corporate rates. Place The Delta Fredericton is located at 225 Woodstock Road in Fredericton‚ New Brunswick Conveniently located in
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Marketing Submitted by: Razi Ahmed Rathore 00207197 Submitted to: Mr Coker Table of Contents Task 1…………………………………………………………………………....3 1.1 Introduction…………………………………………………………………..3 1.2 Marketing…………………………………………………………………….4 1.3 Concept of marketing…………………………………………………………4 1.4 What are customers needs and wants………………………………………
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Case Study Tesco Marketing Strategies Marketing Essay ukessays.com /essays/marketing/case-study-tesco-marketing-strategies-marketing-essay.php Introduction:Tesco is supermarket chain based in UK and is also known as the largest British retailer both:global sale and‚ domestic market share. Tesco is also known for being fourth largest retailer in the world (The Home Depot- USA‚ Wal-MartUSA and Carrefour- France). For the companies growth tesco’s has a long term strategy which is based on four parts:the
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INTRODUCTION Marketing is essentially a matching process between the needs and expectations of customers‚ and the organization’s ability and capacity to satisfy them. One of the main points of this process is the marketing planning. The purpose of marketing planning and its principal focus are the identification and creation of competitive advantage. Marketing planning is the planned application of marketing resources to achieve marketing objectives. In other words‚ it is the written document
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What is Translation ? Translation is the transmittal of written text from one language into another. Although the terms translation and interpretation are often used interchangeably‚ by strict definition‚ translation Refers to the written language‚ and interpretation to the spoken word. Translation is the action of interpretation of the meaning of a text‚ and subsequent production of an equivalent text‚ also called a translation‚ that communicates the same message in another language. The text to
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pursued by Tesco both before and after the review in 2012 and‚ in doing this‚ show how the company has redefined the markets in which it operates and patterns of marketing thinking across the retail sector. From the beginning of Tesco’s operations‚ the company was following a price leadership strategy accompanied by low cost and pricing. Furthermore‚ as customers began to be more and more demanding‚ the company started doing new investments‚ especially on its physical stores. By this way‚ Tesco aimed
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Marketing Mix The marketing mix for a product is a major factor in influencing whether a business can sell it profitably. The marketing mix is made up of seven interrelated decisions − the 7Ps. The four key ones are product‚ price‚ promotion (including advertising and packaging) and place (where and how a product will be sold to consumers). The other 3Ps largely relate to marketing services – people‚ process and physical evidence. Consumers require the right product. This might be an existing
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Marketing mix: Definition – The marketing mix consists of the 4 main aspects of marketing‚ these include: • Price – Value‚ low price • Place – Stores = Superstores‚ online‚ retail • Promotion – advertising‚ offers • Product – Limited range of essential products • Processes – Customer service‚ revenue protection • People – design‚ accounts • Physical – bags‚ logo on trolleys APPLE: |Aspect |What it consists of
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