Audience Purpose and Tone Three possible entry points into assessing an essay—and important considerations for writers as well—are the identification of the essay’s audience‚ purpose and tone. “Audience” refers to the readership the writer is writing for—as best we can tell from reading it ourselves. An essay’s intended audience could be the entire world‚ or the entire English-reading population‚ or everyone in the United States‚ or readers of the Washington Post newspaper. It could be
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An exclusive brand of jewellery uses the best materials but comes at a high price. Such designer brands can only be bought at exclusive stores and are promoted using personal selling sales assistants. By contrast‚ cheap and cheerful jewellery for the mass market is best sold in supermarkets and can be promoted using television adverts. Market research findings are important in developing the overall marketing mix for a given product. By identifying specific customer needs a business can adjust
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Tesco is one of the world’s leading international retailers. Since the company first used the trading name of Tesco‚ in the mid 1920s‚ the group has expanded into different formats‚ different markets and different market sectors‚ whereas‚ Nike is an international brand almost known by every man‚ women and child in the world. Nike was founded a little later than Tesco in 1962 by Bill Bowerman and Phil Knight. For this assignment I am required to produce a detailed report on two contrasting medium/large
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2e) Key Success Factors a. Branding and Reputation Tesco has a really strong brand image compare to other supermarket or grocer market. Their name is strong and more known to the world and this is associated with their good quality‚ trustworthy goods presented to the customers including implementing the environment of carefully branded packaging and the promotion of an “every penny counts”. This explained why Tesco is well recognized because they give their best effort to try and satisfy and
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resource management has achieved the status of new technique to manage the employees‚ but still it is categories as an ambiguous term. In today’s time people still raise the question about the difference from traditional management system. TESCO INTRODUCTION: TESCO is one of the largest supermarket who deals with
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Aims and Values of Schools: Aims: * To attempt to reach a certain goal that gives people a purpose or intension to achieve a desired outcome. * It gives people/organisastions something to follow and work towards to achieve the best outcome. * To attempt the accomplishment of a purpose; to try to gain; to endeavor and aim to do well. Values: In order to achieve goals and aims‚ one strives and endeavours to attain certain actions‚ however such actions will not be undertaken at the
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Not for profit organization: A non profit organization (NPO) is an organization that uses surplus revenues to achieve its goals rather than distributing them as profit or dividends. While not-for-profit organizations are permitted to generate surplus revenues‚ they must be retained by the organization for its self-preservation‚ expansion‚ or plans.[3] NPOs have controlling members or a board of directors. Many have paid staffs including management‚ while others employ unpaid volunteers and even
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Tesco Launches Baby Brand Tesco has launched its baby and toddler products on January 14th‚ 2013‚ in order to grow its share of the competitive baby market as part of its effort to improve the performance of its non-food business. The Baby and Toddler Club has been relaunched in stores across UK as the new Tesco Loves Baby Club. It features new and rebranded products for children at every age and stage‚ including such essentials as nappies‚ wipes‚ toiletries‚ and feeding and weaning accessories
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SAMPLE ANSWER FOR QUESTION 5 Profit-making is one of the most traditional‚ basic and major objectives of a firm. Profit-motive is the driving-force behind all business activities of a company. It is the primary measure of success or failure of a firm in the market. Profit earning capacity indicates the position‚ performance and status of a firm in the market. In spite of several changes and development of several alternative objectives‚ profit maximization has remained as one of the single most important
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Pro-profit Colleges It is no secret that a college education has never been more necessary for a decent life in America. Many manufacturing jobs now demand a level of skill and education that virtually requires a college degree. A lot of white-collar employers won’t even consider a job applicant who hasn’t graduated from college. Unfortunately this means that the poor and lower class have no choice but to attain some sort of higher education. This is how For-profit colleges came to existence; originally
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