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    What is Business Communication Business Communication is neither transmission of message nor message itself. It is the mutual exchange of understanding‚ originating with the receiver. Communication needs to be effective in business. Communication is essence of management. The basic functions of management (planning‚ organizing‚ staffing‚ directing and controlling) cannot be performed well without effective communication. What is Business Communication..contd Business communication involves

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    Blame? Pharmaceutical companies are defined by encyclopedia.com‚ “as public and private organizations involved in the discovery‚ development‚ and manufacture of drugs and medication”. There are many companies’ pharmaceutical companies worldwide. The most popular in the United States of America is Johnson & Johnson. Pharmaceutical drugs are used for treating “the common cold or cough‚ but also for more serious diseases like HIV‚ diabetes‚ cancer‚ tumors‚ and many more”. The Pharmaceutical Industry

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    Vietnam Pharmaceuticals and Healthcare Report Q1 2014 Phone: +44 20 8123 2220 Fax: +44 207 900 3970 office@marketpublishers.com http://marketpublishers.com Phone: +44 20 8123 2220 http://marketpublishers.com Vietnam Pharmaceuticals and Healthcare Report Q1 2014 Date: Pages: Price: ID: February 21‚ 2014 129 US$ 1‚295.00 VB2D7A14C41EN Includes 3 FREE quarterly updates BMI View: The upgrade to our private healthcare forecast stems largely from the Vietnamese government’s plan to pass hospital

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    According to the first class‚ the power point showed that the pharmaceutical industry is the most profitable industry. Based on the Porter’s five forces model‚ there are convincing explanation why the pharmaceutical industry has big profitability. For the threat of new entrants perspective‚ it is high. The pharmaceutical industry has a big barrier to prevent newcomers to enter this industry such as R&D costs‚ patents limitation‚ the long length of clinical time‚ the percentage of FDA to approve drug

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    SCOPE OF THE CODE OF ETHICS FOR PHARMACEUTICAL MARKETING This code for pharmaceutical marketing (hereinafter referred to as Code) covers the marketing of medicines (both prescription-only and over-the-counter) and relationships between healthcare professionals and pharmaceutical companies as well as relationships between the pharmaceutical industry and patient organisations. The Code applies to companies engaged in pharmaceutical marketing in Lithuania and to their representatives (hereinafter

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    Analysis Methods Porter’s Five Force in relation to Eli Lilly Threat of New Entrants Threat of new entrants is relatively high. Companies forming alliances are potential rivals. Even if earlier such company was not considered to be a threat‚ after merging with some research and development company or forming alliance with another pharmaceutical company it would become a rival to Eli Lilly. The threat is however weakened by significant research and development costs necessary to successfully

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    Company 1 is the largest prescription pharmaceutical company in the entire world. They supply many ethical pharmaceuticals‚ which are supported by the budget of research and development. Company 2 is a well-diversified heath product company including products in non-prescription drugs‚ health and beauty products and medical diagnostics devices. Significant parts of their mass market oriented strategy include: management and brand development. By analyzing the financial ratios for company A and

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    SUBJECT: DESIGN COMPANY NOVARTIS HELLAS pharmaceuticals firms PEST ANALYSIS To understand the impact of the environment in any industry‚ it is imperative to consider four main factors that influence this particular political‚ economic‚ social and technological factors. It is a fact that in Greece factors are rather disproportionate influence on the functioning of a healthy market competition. The business environment is regulated by opaque procedures‚ middlemen‚ bureaucrats‚ businessmen and

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    A Midsize Pharmaceutical Company Jennifer Childs is the owner and Chief Executive Officer of a midsize global pharmaceutical company with sales offices or manufacturing plants in eight countries. At an October staff meeting she tells her managers that company profits for the year are expected to be $2‚000‚000 more than anticipated. She tells them she would like to reinvest this additional profit by funding projects within the company that will either increase sales or reduce costs. She asks her three

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    The Pharmaceutical Industry: Key success factors High profit after launching the product: Before a pharmaceutical company establishes a new product it takes them a lot time and work. The whole project‚ from the beginning until the end‚ where the medicine can be launched can last about 12 years. But once the drug is on marked the producing company has very high margins. On average‚ a Blockbuster drug is for about eight years on the marked and each year it has revenues in the range of one

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