Rhetorical Analysis on “Vintage Ads” | | Na’Shaye Lewis September 9‚ 2013 | Appealing to someone’s emotions is how the tobacco companies get the big bucks. Lucky Strike Cigarettes first came about around the 1920s. Its motto was “Reach for a LUCKY instead of a sweet”. Which went on to say in the ad‚ “To keep a slender figure‚ No one can deny Lucky Strike. They are toasted so there is no throat irritation and no cough”. This ad was made to appeal to the average American woman in that
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Sonicare Ad Analysis According to the American Dental Association one should‚”use an officially approved electric toothbrush designed to prevent plaque and tartar build up.” Sonicare Diamond Cleaner is a mechanical toothbrush that has five modes of cleaning. This toothbrush is used to clean teeth and gums. It does a better job than manual brushes and has a timer for cleaning—thirty-seconds for each quarter of the mouth. The Sonicare toothbrush ads use three main appeals: the appeal of aesthetic sensations
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GORILLA AD CAMPAIGN OF CADBURY Anuj Kwatra – U110009 Hitesh Agarwal – U110024 History of the Ad Gorilla Ad is a British advertising campaign launched by Cadbury Schweppes in 2007 to promote Cadbury Dairy Milk-brand chocolate. It was a 90-second television and cinema advertisement‚ which formed the centre piece of their new ad campaign. It was created and directed by Juan Cabral and starred actor Garon Michael. The campaign itself comprised appearances on billboards‚ print newspapers and magazines
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Campus In Partial Fulfillment of the Requirements in Computer System Analysis Presented By: CHARMANNE PANTALEON MICHAEL JOSEPH CASAR September 2010 i ACKNOWLEDGEMENT We are thankful not only for those people who helped us but also we are thankful for the new information that this project brought forth to us‚ information that neither of us didn’t know before. To our Computer System Analysis Professor‚ Engr. Rommel Dalisay‚ for helping us do the proper guidelines and
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June of 2009‚ Burger King released an advertisement for the “BK Super Seven Incher” for a limited promotion in Singapore. The sexual message that this ad aims to convey is not so much hidden or subliminal as it is blatantly obvious. Not many would be able to simply glance at this ad and then go about their day. Men and women alike are drawn to the ad because they are either attracted to it or offended by it. Effective advertising usually triggers some kind of powerful emotion within its audience. In
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The Johnson TV ad is easily the most disturbing and emotional ad of the group of four ads. The ad is all visual but catches the viewer completely off guard as it ends with the little girl stopping after her counting. In thinking back to that time period the Cold War is in high swing‚ the Cuban Missile Crisis is still present in the general public’s mind. Further‚ you have the Vietnam War ramping up with more and more troops going to Southeast Asia‚ and unfortunately many are also coming home to be
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The Sailor’s Delight was a dreary‚ dismal and seedy bar on the edge of downtown Galveston and close to The Strand‚ a collection of small tourist shops‚ good and bad restaurants‚ and shops for Aunt Milly and Uncle Bob. Close to Broadway are several old and historic wooden houses that are over priced and recently remodeled‚ and all are painted in pastel shades with chalk white trim. Filippo owned a rather large house on a comer‚ and it is unique for it has a couple of large trees‚ and they are the
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How is the movie appropriate for the audience and text? The movie adaptation of The Great Gatsby is appropriate for the audience and the text as it does not stray far from the original work‚ but also is entertaining and easy to follow. Modern actors and music are used in order to make the audience more comfortable with watching the film as the viewers are already familiar with these people or the music. Furthermore‚ the fast pace and similar‚ but slightly modern‚ language are important as this
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For my creative project‚ tentatively entitled Decoding Dreams‚ I intend to focus on analyzing the difference between manifest and latent content in dreams through the design and creation of movie posters. Many ancient societies believed that dreams were a means of communication with divine beings. In 1900‚ psychoanalyst‚ Sigmund Freud‚ published a book entitled The Interpretation of Dreams. In his book‚ Freud argues that dream content was motivated by “wish-fulfillment.” Even in present day‚ a
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"Doing Gender" At dinner: I was out at dinner one night and I took sometime to start observing the different ways men and women "do gender". As men and women came into the restaurant I began to notice how different we walk‚ the women seem to walk with their legs much closer together with a dainty tippy-toe gait the men however walk with the legs further apart and much more of a slow dragging stroll. Watching the different groups of both sexes eating there were many similarities‚ the women have
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