of the biggest low cost airlines operating in Asia today. Its main hub is based in the Low Cost Carrier Terminal (LCCT) at Kuala Lumpur International Airport (KLIA). As such‚ AirAsia consumers tend to be from the lower to middle income population. Thai AirAsia and Indonesia AirAsia are subsidiaries of AirAsia and are based in Suvarnabhumi Airport‚ Thailand and Soekarno-Hatta International Airport‚ Indonesia‚ respectively. Company Analysis I. Segmentation AirAsia target market segment consist of
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1. Outlook of Domestic and International Tourism in the Philippines: • According to the Philippine National Tourism Development Plan 2011-2016‚ DOT wanted the Philippines to be a must-experience destination in Asia. With that strategic vision‚ they established a general goal which is to develop an environmentally and socially responsible tourism that delivers more widely distributed income and employment opportunities as indicated by 6.6 M international arrivals and 34.8 M domestic travellers generating
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Growth in Airports and Airlines in Middle East and Asia. By Sudhin Mukundan Manuel Calleja Reyna KJ Kim Gump Hem Parikh Contents 1. Introduction………………………………………………………………page 03 2. Airport History……………………………………………………………page 03 3. Airport Security…………………………………………………………..page 06
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Business Plan Our Way Forward December 2011 Confidential 5 December 2011 Malaysia Airlines is in crisis. Our combined losses in the first three quarters of 2011 have already exceeded RM1.2 billion‚ and the final numbers for the year will not improve upon this. The core passenger airline business is chronically challenged. The new Board and Management team‚ in place for three months‚ has been hard at work on a plan‚ referred to as the Business Plan‚ for Malaysia Airlines. This Business Plan outlines
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This is partly contributed by the diverse background of the executive management teams which consists of industry experts and ex-top government officials. For example‚ Shin Corp (formerly owned by the family of former Thai Prime Minister - ThaksinShinawatra) holds a 50% stake in Thai AirAsia. This has helped AirAsia to open up and capture a sizeable market in Thailand.With their strong working relationship with Airbus‚ they managed to get big discount for aircraft purchase which is also more fuel
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com/2013-04-14/news/38529310_1_direct-flights-indians-thai-airways [ 15 ]. Rupee falls most in 4 months on global dollar strength‚ Reuters‚ The times of India‚ May 10‚ 2013 http://timesofindia.indiatimes.com/business/india-business/Rupee-falls-most-in-4-months-on-global-dollar-strength/articleshow/19989344.cms [ 16 ]. Outbound tourism market from India grows: Four emerging trends‚ Malini Goyal‚ ET Bureau‚ The Economic Times‚ Apr 14‚ 2013 http://articles.economictimes.indiatimes.com/2013-04-14/news/38529310_1_direct-flights-indians-thai-airways
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STRATEGIC MANAGEMENT (PMS 3393) ‘AIR ASIA’ Prepared by: Ahmad Izzuddin Bin Ahmad Zamri (4102005781) HaslindaBinti Ismail (4092008911) MohdAzuan Bin MohdAbdKadir (4102008091) Muhammad Khairil Anwar Bin Othman (4102004441) Nur An-NisaBintiRahmat (4071032881) SitiAisyahBintiMohdYusoff( 4102001031) SitiKhajirahBinti Abdul Aziz (4092008931) Prepared for: Dr. HafsahBinti Ahmad Submission Date: 22nd November 2012 Table of Content
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Fernandes was born in Kuala Lumpur to a Goan (Indian) father‚ and Kristang mother‚ Ena Dorothy Fernandes.[2] At a young age‚ he used to follow his mother‚ a businesswoman‚ to Tupperwaredealer parties and conventions. He was educated at Epsom College from 1977 to 1983 and graduated from the London School of Economics in 1987. He worked very briefly with Virgin Atlantic as an auditor‚ subsequently becoming the financial controller for Richard Branson’s Virgin Records in London from 1987 to 1989.[3]
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SHORT TERM (3 MTH) LONG TERM Market Cap Avg Daily Turnover Free Float Target Previous Target Up/downside US$2‚199m RM6‚728m US$0.75m RM2.34m 29.0% 1‚210 m shares Notes from the Field Flying with the winged Lion Malindo Airways’ unexpected entry into Malaysian skies is a positive surprise and will benefit MAHB by boosting passenger and aircraft traffic growth from 2013 onwards. Our base case is that KLIA2 will be completed on time and within the RM3.6bn-3.9bn budget. We
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leading low-cost carrier that does not need further introduction in ASEAN. With the tagline “Now everyone can fly”‚ AirAsia ferried 135 million guests as at 31 December 2011. Furthermore during the past decade AirAsia established successful ventures with Thai AirAsia‚ Indonesia AirAsia‚ AirAsia Philippines‚ AirAsia Japan and AirAsia X (primarily focused on long-haul segment)‚ allowing AirAsia to take low-cost flying to a further level with a route network that spans over 20 countries.Reasons for doing this
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