Introduction Business summary InterContinental Hotels Group PLC (IHG) owns‚ manages franchises and leases hotels and resorts worldwide. The IHG is a British multinational hotels company headquartered in Denham‚ UK. It is the largest hotel group in the world with 675‚982 rooms‚ and has more than 4‚600 hotels across 100 countries. IHG group has various brands such as: InterContinental‚ Crowne Plaza‚ Hotel Indigo‚ Holiday Inn‚ Holiday Inn Express‚ Staybridge Suites‚ Candlewood Suites‚ EVEN Hotels
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Brochure More information from http://www.researchandmarkets.com/reports/997478/ Hotels & Motels - Top 5 Emerging Markets Industry Guide Description: The Hotels & Motels - Top 5 Emerging Markets Industry Guide is an essential resource for top-level data and analysis covering the Hotels & Motels industry in each of the Top 5 Emerging markets (Brazil‚ China‚ India‚ Mexico and South Africa). The report includes easily comparable data on market value‚ volume‚ segmentation and market share‚ plus
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Introduction This report will evaluate strategies of InterContinental Hotels Group (IHG) in China and how they rose to being the biggest and most successful hotel operator in China. What strategies were formed and implemented to get to position. Then this report proceeds to define strategy and apply the SWOT‚ Porter’s diamond forces model and Porter’s five forces to IHG in China. 2.1 Company Profile – InterContinental Hotels Group InterContinental Hotel’s Group is one of the world’s leading hotel
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Knowles‚ T.‚ (1998). Hospitality Management: An Introduction‚ 2nd ed. Prentice Hall: Financial Times‚ Pearson Education Limited‚ Essex - England. Grant‚ R. M.‚ (2005). Contemporary Strategy Analysis‚ 5th ed. Blackwell Publishing‚ United Kingdom. Intercontinental Hotels Group (IHG)‚ (2009) – Our Strategy [online] Accessed from: http://www.ihgplc.com/index.asp?pageid=43 [accessed 28th February‚ 2009] Johnson‚ G.‚ Scholes‚ K.‚ and Whittington R Kasper‚ H.‚ Helsdingen‚ P. and Gabbott‚ M. (2006). Services
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CSR PRACTICES IN TOURISM AND HOSPITALITY Content Executive Summary As the world’s largest hotel company by rooms‚ InterContinental Hotels Group (IHG) are always under public scrutiny for every action that they do. All the actions have a direct impact socially‚ culturally‚ economically‚ environmentally and politically. Zooming in on the corporate social responsibility (CSR) in particular‚ we are going to evaluate the strategies and
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The Squire Hotel Group Question one ’ Evaluate the performance measures in place at the Squire Hotel. The Squire’s group hotel is doing well performance wise although it does have a few problems. The rooms division is performing well due to the hotel being constantly kept at a high occupancy level. However‚ the food and beverage section of the hotel group isn’t doing so well. This is clearly indicated by the Restaurant Manager‚ Elizabeth Dicken‚ who says that she is forced by upper management
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Executive Summary The purpose of this brief is to evaluate the strategic position of Intercontinental hotels group (IHG) PLC and to make recommendations to the Board of Directors. This brief highlights the environmental audit of IHG. Key drivers of IHG are huge number of hotels‚ largest in terms of number of rooms and members in Loyalty Rewards club scheme all over the world. The external environmental analysis is done using PESTEL analysis followed by Porters Five forces and Industry Life
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analysis (Steven Pike‚ 2008). Table of contents Executive Summary 2 Introduction 3 Critical Evaluation and Major Findings 3 Conclusion 3 Recommendations 3 References 3 Introduction Crown Plaza Hotels & Resorts is prestigious brand of InterContinental Hotel Groups chain which operates in more than 100 countries all over the world. Crown Plaza shares its mission statement that “To create great hotels guests love” and has earned great competitive advantage over its competitors in Hotel and Hospitality
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vlnk=1391. Last accessed 25 June 2010. Internet Center for Management and Business Administration‚ Inc. (2010). Economics-Price Elasticity of Demand. Available: http://www.quickmba.com/econ/micro/elas/ped.shtml. Last accessed 25 June 2010. InterContinental Hotels Group PLC. (2010). The IHG 2008 Corporate Responsibility Report. Available: http://www.ihgplc.com/files/pdf/2008_cr_report.pdf. Last accessed 26 June 2010.
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[pic] TITLE PAGE PLAIGIARISM FORM I declare that this report is my own and that all sources which contributed to the drafting of this document have been accurately reported and acknowledge ‚and that this document was not previously in this entirety or in part been submitted at any University in order to obtain an academic qualification. Name: Signature: Date: 11 May 2012 EXECUTIVE SUMMARY The assignment is based on work that the author
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