"The 4ps analysis of intercontinental hotel" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 24 of 50 - About 500 Essays
  • Satisfactory Essays

    Hilton Hotel

    • 346 Words
    • 2 Pages

    News Brief Hilton Hotels tops in customer satisfaction http://planyourmeetings.com/2006/06/01/hilton-hotels-tops-in-customer-satisfaction/ By Kristi Casey Sanders Published: June 1‚ 2006 Hilton Hotels Corporation leads the hotel industry in customer satisfaction‚ according to the latest statistics from the American Customer Satisfaction Index (ACSI). With a score of 78 points out of a possible 100‚ Hilton took the leadership position among the seven hotel companies mentioned in the survey

    Premium Hotel Hilton Worldwide Hotel chains

    • 346 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Hotel paper

    • 2057 Words
    • 9 Pages

    As a business entrepreneur my investments have focused into the hotel industry. One of my biggest goals is to build and open my own hotel to start my own business. I have done some research and I find myself well suited to be able to operate a franchised brand hotel. I have a well thought out strategy that will help me become successful in the lodging industry. Within this paper I will allow myself to guide you through the steps I will take to follow and accomplish this goal of mine. A franchise

    Premium Marketing Hotel Public house

    • 2057 Words
    • 9 Pages
    Powerful Essays
  • Good Essays

    The 4P ’s Classification of the Marketing Mix Revisited This article‚ addresses the prime classifications scheme in marketing‚ the 4P configuration of the marketing mix. The marketing discipline needs a strong classification of the marketing mix‚ not only to stimulate conceptual integration and purification of the discipline‚ but also for meaningful measurement of marketing mix efforts and their effects. Also‚ managers need a clear classification of all instruments at their disposal in order

    Premium Marketing

    • 1216 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    Marriott Hotel

    • 1820 Words
    • 8 Pages

    MARRIOTT HOTEL Marketing Essay Jelena Stankovic 09.03.2012 Anniesland College The following essay will be about marketing used at Glasgow marriott hotel. Marketing mix‚ products of the hotel‚ channels of distribution‚ the pricing srategies‚ also‚ methods of promotion used by the hotel and explanation of product life cycle. Alxso I will suggest a new product and explain how it might be promoted‚ priced or distributed. Glasgow Marriott hotel is located in the business district of the city

    Premium Marriott International

    • 1820 Words
    • 8 Pages
    Powerful Essays
  • Powerful Essays

    Green hotel

    • 4899 Words
    • 22 Pages

    Science and Education The Advantages of Green Management for Hotel Competitiveness in Taiwan: In the Viewpoint of Senior Hotel Managers Ying-Chang Chen1 & Yu-Ta Chen2 1 Department of Hotel and Restaurant Management‚ Ching Kuo Institute of Management and Health‚ Keelung City‚ Taiwan (R.O.C.) 2 Department of International Business‚ Kainan University‚ Taoyuan‚ Taiwan (R.O.C.) Correspondence: Ying-Chang Chen‚ Department of Hotel and Restaurant Management‚ Ching Kuo Institute of Management

    Premium Environmentalism Environment Sustainability

    • 4899 Words
    • 22 Pages
    Powerful Essays
  • Good Essays

    csr of hotels

    • 512 Words
    • 3 Pages

    NAIROBI’S FIVE STAR HOTELS CORPORATE SOCIAL RESPONSIBILITY PROGRAMMES AND THEIR IMPACT ON SOCIETY Kathurima Jane Mutimbi – M.Sc Department: Hospitality Management Supervisors: Dr. Alice Ondigi Dr. Godfrey Olukoye (Late) Corporate Social Responsibility‚ otherwise known as CSR‚ has been defined as the continuing commitment by businesses to contribute to economic development while improving the quality of life of the workforce and their families‚ as well as the local community and society. Studies

    Premium Corporate social responsibility Project management Term

    • 512 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Hotel Rwanda

    • 1571 Words
    • 7 Pages

    Textual Analysis: Hotel Rwanda (Terry George‚ 2004) The horrible evidence of what Kant variously called the wickedness‚ corruption and perversity of the human heart is‚ unfortunately‚ not encountered only in memory‚ it is also met with among our current experiences. We are daily obliged to witness fresh atrocities as ethnic and racial hatreds seek to express themselves in the annihilation of their proponents’ enemies. (Copjec‚ 1996;9) The above quote effectively demonstrates that debates on

    Premium Rwandan Genocide Rwanda Hutu

    • 1571 Words
    • 7 Pages
    Powerful Essays
  • Powerful Essays

    GR Hotels

    • 3771 Words
    • 16 Pages

    to candidates in advance of the examination date. The Backgrounder contains information about both the company and the industry involved in the case. Candidates are expected to familiarize themselves with this information in preparation for the analysis that will be required during the Case Examination. Candidates should note that they will not be allowed to bring any written material‚ including the advance copy of this Backgrounder‚ into the examination centre. A new copy of this Backgrounder

    Premium Hotel Hotels Motel

    • 3771 Words
    • 16 Pages
    Powerful Essays
  • Good Essays

    HILTON HOTELS

    • 5304 Words
    • 17 Pages

    ABOUT HILTON HOTELS Hilton worldwide is a major player in the hospitality industry worldwide‚ crossing the hotel area from lush full-benefit lodgings and resorts to suites and mid valued inns. Its brands consideration contained its more than 3‚300 lodgings in 77 nations and incorporate Waldorf Astoria inns and resorts‚ Conrad lodgings and resorts‚ Hilton twofold tree‚ Embassy suite lodgings‚ Hilton enclosure Inn‚ Hampton Inn and suites‚ Homewood suites by Hilton and Hilton Grand excursions. This

    Premium Hotel Hilton Worldwide

    • 5304 Words
    • 17 Pages
    Good Essays
  • Satisfactory Essays

    Hotel Rwanda

    • 400 Words
    • 2 Pages

    PER: 8 1/10/11 Hotel Rwanda the movie is about the Hutu extremists of Rwanda beginning a terrifying campaign of genocide‚ killing hundreds of thousands of minority Tutsis while the rest of the world did nothing to help. The main character of this story is Paul Rusesabagina‚ a hotel manager at the fancy Les Milles Collines hotel in Kigali. Rusesabagina’s acts to save the lives of his family and more than a thousand other refugees‚ by granting them shelter in the besieged Hotel des Mille Collines

    Premium Rwandan Genocide Rwanda

    • 400 Words
    • 2 Pages
    Satisfactory Essays
Page 1 21 22 23 24 25 26 27 28 50