Advertising can be regarded as having two separate functions‚ one of persuading and one of informing consumers. Against some who claim that persuasive advertising using irrational means is moral as long as the product or service it represents is good or useful‚ this paper argues that by denigrating human reason such advertising is always immoral. On the other hand‚ advertisements which present information in a straight-forward and truthful way are always moral no matter what they advertise; indeed
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they use the Internet more often than they really need. Surfing on the net becomes more important than meeting with friends or going to the classes at the university and the reality they start to live in is the virtual reality. Another important advantage of the Internet is that it has become the most easily accessible and the best resource collection. It is used for the research purposes not only by the university students but also by the children from primary schools as
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I love language because it carries beauty and thought. While the study of languages seems monotonous and meticulous to many people‚ to me it is an unfathomable ocean of fun. My initiation of English study originated from my obsession to literary aestheticism. It was a step-by-step aesthetic pilgrimage to the glorious palace of western literature when I started from ABC on‚ then read simple passages‚ later moved onto the beautiful essays and poetry and at last plunged into the classics by literary
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method instead of method. 3. Organizing Principles Richards and Rodgers wrote about method as an as an umbrella term comprising approach‚ design‚ and procedure. Approach is the underlying theory of language and language learning. Design is how those theories determine the objectives‚ syllabus‚ teaching/learning activities‚ teacher/ learner roles‚ and the role of the instructional materials. Procedures are the
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Recently due to internet growth‚ lots of medical digital images are being shared between medical experts and hospitals for better and more precise diagnosis‚as well as for research and educational purpose and also for many other commercial and non-commercial applications. In modern times now‚ all the integrated health care systems like Hospital Information System (HIS) and Picture Archiving and Communication System (PACS) allow easy distribution of medical imageswherethe whole or the region of interest(ROI)
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melting point; for annealing 800 degrees are needed. Iron‚ by comparison‚ has a melting point of 1538 degrees Celsius. Its low melting point makes copper easy to smelt‚ cast‚ and remelt without special furnaces or a heavy investment of fuel. Another advantage of copper is that it can be recycled without any loss of quality. As pure copper is too soft for structural elements or most practical appliances‚ it needs to be hardened and strengthened. It is therefore combined with
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are not of the same meaning. The original meaning of democracy is the rule by the poor or by the rabble. Aristotle had a clear argument stating that a rich majority would not be able to govern fairly (Arblater‚ 2002). This essay aims to identify advantages of modern democracy-based governments‚ such as equality for men and women‚ free press and media and totalitarianism as well as provide criticism in terms of the two systems. Democracy has become the subject of various debates‚ with the supporters
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A critical look at the Communicative Approach (1) Michael Swan This (the first of two articles) examines some of the more theoretical ideas underlying the ‘Communicative Approach‘. These include the belief that we should teach ‘use’ as well as ‘meaning; and some attitudes regarding the teaching of ‘skills’ and ‘strategies’. A second article will deal with more pedagogical aspects of the approach‚ especially the idea of a ‘semantic syllabus’ and the question of ‘authenticity’ in materials and methodology
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are many people that believe that being a speech/language pathologist would be the worst job ever. That is false‚ being a speech/language pathologist‚ in my opinion‚ would be the best job ever. You get to help others while getting paid‚ you can pretty much chose your work setting‚ and you never have to stop learning. When becoming an employe you have to learn to manage your schedule. However‚ everyone knows this can be tough‚ but a speech/language pathologist can have quite a flexible schedule. You
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COMMUNICATIVE APPROACH The communicative approach was developed by Robert Langs‚ a revolutionary psychoanalyst who is the author of 47 hands-on books on emotional life‚ the human condition‚ dreams‚ and the evolved design and operations of the emotion-processing mind. His books are written for both the general public and mental health professionals. They are distinguished by his highly original approach to the human mind and by the recognition of its extremely influential unconscious activities
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