manager of AirAsia Bhd can give rewards based on the job performance of the employees. For example‚ the employee in AirAsia Bhd is qualified to be given reward if the working performance of the employee reaches the demand of the job description.
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We could see that this system used by AirAsia is successful as they have been doing really well and improving since year 2001 from first airline in the world to introduce mobile booking‚ to be a public listed company on the Malaysia Stocks Exchange (Bursa Malaysia)‚ after having on 22 November 2004. In line with its growth and expansion plans‚ AirAsia has secured a 175 aircraft commitment with Airbus for its A320s. The 175 aircraft order will place AirAsia as the single largest customer for the
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Can the Budget Airline Model Succeed in Asia? 1. What opportunities exist in the Asia-Pacific region for the entrance of new low-fare airlines? How might demand for low-fare service differ in the Asia-Pacific region and in North America and Europe? The Asia-Pacific region offers many opportunities for the entrance of new low-fare airlines. Analyst revealed that low fares are often the deciding factors for budget-conscious travelers in Southeast Asia. The Pacific Asia region represents a huge
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ethics is also about how we behave towards each other and the outside world. At AirAsia‚ we obey all applicable laws and regulations‚ both in letter and in spirit. We treat all stakeholders – our shareholders‚ guests‚ suppliers‚ employees and the community around us – with respect. We believe all our employees‚ directors‚ agents and representatives must share and pursue the same beliefs. We can’t be part of AirAsia if we are not prepared to follow the same standards‚ or if we breach any of these
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Our top picks in order of preference are MAHB‚ MAS and AirAsia. Mohshin Aziz mohshin.aziz@maybank-ib.com (603) 2297 8692 2012 was tough‚ but relatively well managed. In 2012‚ passenger traffic growth in Malaysia was 5.0%‚ lower than its 10-year CAGR of 7.0% and the regional peers’ growth of 5%-14%. This slower growth was due to MAS cutting capacity by 12% on its underperforming routes. This action has benefited AirAsia and AirAsia X immensely as seen by their record load factors. Airlines
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{draw:frame} MGMT102 - Strategy Term Project An In-Depth Analysis into AirAsia Team Members: Arlianawati Binte Abdul Rahman Bek Wei Da Edmund Lee Jing Yang Loo Wen Xiang Seah Suat Peng Serene Yeo Kok Wee Eugene Table of Contents 4.6.4 - Threats Fuel Cost AirAsia’s ability to increase profitability is largely dependent on how well the group succeeds in maintaining cost-efficient operations. Price of jet fuel has increased to levels that only two or three years ago would have seemed impossible
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INTRODUCTION :AirAsia Berhad is a Malaysian low-cost airline headquartered in Kuala Lumpur‚ Malaysia. It has been named as the world’s best low-cost airline‚ and a pioneer of low-cost travel in Asia. AirAsia group operates scheduled domestic and international flights to 78 destinations spanning 25 countries. Its main hub is the Low-Cost Carrier Terminal (LCCT) at Kuala Lumpur International Airport (KLIA). Its affiliate airlines Thai AirAsia‚ Indonesia AirAsia‚ Philippines AirAsia‚ HYPERLINK "http://en
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THE SEMANTIC ANALYSIS OF THE LANGUAGE OF ADVERTISING IN AIRASIA ADVERTISEMENT 1.1 Background of Study Advertising has become a powerful element within the media empire. People are exposed to many forms of advertising every day‚ either consciously or subconsciously. There are strong prejudices about advertising‚ however‚ it must be admitted that it is economically necessary and beneficial. Advertising is so effective means of communication that it attracts attention. According to the
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|100% | | | Total Word Count: 6227 Due date for submission: Date received by Lecturer: Table of Contents 1 Organization – AirAsia 3 1.1 Overview 3 1.2 Products and Services offered 4 1.3 Channels of distribution 4 1.4 Sales and Marketing 5 1.5 Organization Structure 7 1.6 Market Share 8 1.7 SWOT Analysis 9 2 IT for Managers 10 3 E-Business and E-Commerce 11 3.1 Uses
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entry depends on the strength of- i) Customer has little brand loyalty. If consumers of Airasia do not have brand loyalty‚ then the strength of the threat of new entrants is very high. The high numbers of competitors in the industry also decrease Airasia’s customer loyalty. Most of the travelers prefer low cost. New competitors which want to come in the industry have to spend little to compete with Airasia. ii) High capital requirement. The industry of airline needs large volume of start-up capital
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