discuss regarding the information system and technology implemented by Air Asia which make the company become so successful‚ the current and future business alignment strategy and business operation of Air Asia. History – Air Asia Establishment AirAsia was established in 1993 and commenced operations on 18 November 1996. It was originally founded by a government-owned conglomerate DRB-Hicom. On 2 December 2001‚ the heavily-indebted airline was purchased by former Time Warner executive Tony Fernandes’s
Premium Airline
forgetting the global economic catastrophe which has limited the new entry of competitor plus reducing the necessity of upgrading of planes in near future. However‚ both suppliers grant almost similar standard aircrafts; hence the switch to AirAsia is low. Furthermore‚ AirAsia places a bulky amount of order from Airbus in order to expand its routes internationally. Therefore‚ the authority of suppliers may weaken as Airbus’s profit may be influenced by Air Asia. Bargaining power of customer-High- Customers
Premium Airline Southwest Airlines Strategic management
things up. AirAsia Philippines Leasing 16 Aircraft MANILA‚ Philippines - Newly licensed AirAsia Inc. (Philippines) will lease 14-16 Airbus 320 planes to service domestic and international routes within 1.5 to 4 hours flight from its Clark‚ Pampanga hub in the next half decade. The airline on Wednesday received its commercial air carrier certificate (AOC) from the Civil Aviation Authority of the Philippines (CAAP) in the latter’s Manila office. In March‚ last year‚ AirAsia Inc. registered
Premium Philippines Diosdado Macapagal International Airport Airline
[citation needed] ------------------------------------------------- Launching AirAsia[edit] It was through Datuk Pahamin A. Rejab‚ the former secretary-general of the Malaysian Domestic Trade and Consumer Affairs Ministry that Fernandes came to meet with then Prime Minister‚ Tun Dr. Mahathir Mohamad in October 2001. Instead of starting from scratch‚ Mahathir advised Fernandes to buy an existing airline instead. AirAsia‚ the heavily-indebted subsidiaryof the Malaysian
Premium Malaysia Airline Low-cost carrier
type of the person that he is. He is an independently-minded person who knows when to trust his gut. With his marketing and entrepreneurial ability‚ he was able to make his dream come true. Dato ’ Sri Anthony Francis Fernandes – founder CEO of AirAsia 2. Entrepreneurial Strategies of Tony Fernandes. a. A good grasp of finance. Fernandes is an accountant by training and good at numbers. Educated at the London School of Economics‚ from 1987 to 1989 he worked as the financial controller of
Premium Low-cost carrier Airline Tony Fernandes
dream. This idea is generated when he was studyingin England and wanted to go home during term break but was rejected by his father becausethe flights tickets are expensive. Later‚ he started a company under the name of TuneAir Sdn.Bhd to take over AirAsia‚ Malaysia’s second national carrier with the tagline “now everyonecan fly”. I like his idea that everyone can fly because not much people afford to go overseaswhen the flight ticket are expensive‚ especially it happens when only one company dominatethe
Premium Airline Tony Fernandes Low-cost carrier
information system and technology implemented by Air Asia which make the company become so successful‚ the current and future business alignment strategy and business operation of Air Asia. (Wikipedia‚ Air Asia Available at http://en.wikipedia.org/wiki/AirAsia Accessed on 21th March 2011) COMPANY BACKGROUND It was the first successful and is one of the largest low cost airlines in Southeast Asia. Also‚ it has become Malaysia first international low cost carrier. Air Asia Company’s simple philosophy
Premium Low-cost carrier Airline Strategic management
to another airline. The price would not be very significant in differences‚ which it depends on the availability of competitor’s services and suitability of the flight time that prompts them to switch. Moderate access to distribution channel. Airasia is the first airline company to enable customer book and purchase air tickets online in Malaysia. This makes its website www.airasia.com very famous among frequent travelers. Although new competitors can create a website for their company‚ it is quite
Premium Airline Low-cost carrier Malaysia Airlines
profitable airline." when the oil prices is in an increasingly competitive environment. AirAisa‚ the most famous budget airline in Asia won the Skytrax World’s best low-cost airline award in 2009 and 2010. The operation strategy and business model of AirAsia is similar with Ryanair‚ seems that there are no differences in the attitude and perception of passengers from two very different continents. Spring Airlines‚ as the only low-cost airline in China‚ earnings nearly 4 million in the first 8 months of
Premium Low-cost carrier Airline Southwest Airlines
Title AirAsia Online Ticketing System General Description Airline ticketing systems offer users information on airline schedules‚ taxes on airfare‚ passenger reservations and ticket records. It allows users and agents to buy and distribute tickets to all available flight destinations on the AirAsia network. The user only needs to indicate the desired destination and dates‚ and the available flight schedule and prices will be made available. Purchasing can be
Premium Information Customer service Information system