Four Ps Four Cs Definition Product Consumer wants and needs A company will only sell what the consumer specifically wants to buy. So‚ marketers should study consumer wants and needs in order to attract them one by one with something he/she wants to purchase.[7][9] Price Cost Price is only a part of the total cost to satisfy a want or a need. The total cost will consider for example the cost of time in acquiring a good or a service‚ a cost of conscience by consuming that or even a cost of
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2011 Towards Digital Economy: The Development of ICT and E-Commerce in Malaysia Muhammad Jehangir Department of Computer and Information Sciences Universiti Teknologi PETRONAS‚ Malaysia E-mail: janisbg22@yahoo.com P.D.D Dominic Department of Computer and Information Sciences Universiti Teknologi PETRONAS‚ Malaysia E-mail: dhanapal_d@petronas.com Naseebullah Department of Computer and Information Sciences Universiti Teknologi PETRONAS‚ Malaysia E-mail: naseeb_lango@yahoo.com Alamgir Khan Department of
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POWER OF E-COMMERCE OVER TRADITIONAL MALL SHOPPING i. Most people with different ages can easily browse the internet for several reasons; however‚ the online shopping considered being one of the most amazing motives. Internet revolution and growing of online marketing shifted most of consumers’ preferences to rely on online shopping instead of the usual traditional mall shopping especially when it comes to convenience‚ easiness‚ and globalization. ii. Convenience a. Convenience is the key
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that it has provided women the necessary space and support for promoting economic self-reliance‚ developing self-confidence‚ overcoming exploitation and taking effective steps towards achieving greater control over their lives. This paper puts forward how cooperatives have received extensive recognition as suitable institutional mechanisms for empowering the disadvantaged and marginalized women and enabling them to play a significant role in the process of sustainable economic development. The paper
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Potential Security Issues faced by an e-Commerce Software There are many security issues involved with e-commerce. Following is a brief list of potential hurdles or issues: 1. Back Doors and Trojan Horses 2. Viruses and Worms 3. Hackers 4. Active Contents‚ Active X 5. Eavesdropping & Password Attacks 6. IP Address Spoofing 7. DOS – Denial Of Service attack 1. Back Doors and Trojan Horses These are software programs and they once they
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Assignment submission date: 13/03/2013 Submission method: Hard copy Bachelor of Business SEMESTER 1 2013 Unit: Introduction to E-Commerce ( IECO 106) Student #_________________________________________ Signature_______________________________________ Lecturer: Name: A H M Shafiul Azam E-Mail: shafiul.azam@kent.edu.au Please Answer All the Questions. Write the answer next to the question Marks (40*.125= 5)
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Study notes for commerce. Consumer choice Comparison shopping * Impulse buying means buying something without giving much thought to whether you really need it. * A retailer is a person or business that sells directly to the consumer * Comparison shopping is shopping around to find the best deal * If there is a lot of difference in the prices‚ the cheapest product may not always be the best because it may be not last as long as the expensive product Retail stores *
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reputation as an e-commerce pacemaker. Dell’s alteration of using the virtual company approaches is to expand its business scope without making a major acquisition. Therefore‚ Dell are aimed that e-commerce efforts can improves their efficiency‚ enhance customer satisfaction and reaching new product markets. Based on journal entitled Dell Computer: Using E-Commerce to support the virtual company. The type of e-commerce classification is Business–to-Consumer (B2C). B2C is defined as E-commerce model in
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1. Why is Elemica described as an example of an industry consortia net marketplace? How does it differ from other types of net marketplaces like ChemConnect? Elemica is a Net marketplace because it is owned by members of the industry and not third parties‚ also it is intended to provide long-term market place relationships to supply direct inputs to the manufacturing process. In contrast‚ ChemConnect is a privately owned‚ third-party firm which offers a bidding platform for chemical firms‚ and also
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Private then Public For years the company resisted both buyouts and taking the company public for instant Viacom a American global mass media company offered Facebook a $ 750 million in 2006 but was turned down and the same year Yahoo! Attempted to buy it for $1 billion but got refused too and it finally decided to become public because it crosses threshold of 500 shareholders according to the Reuters Financial blogger Felix Salmon. As Facebook finally went public‚ it had to filed for an initial
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