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    Unit Plan of Marketing

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    | UNIVERSITI TUNKU ABDUL RAHMAN (UTAR)FACULTY OF BUSINESS AND FINANCE (FBF) /FACULTY OF ACCOUNTANCY AND MANAGEMENT (FAM) | Unit Plan 1. | Unit Code &Unit Title: | UBTM1013 / UKTM1013 Principles of Marketing | 2. | Course of Study: | Bachelor of Marketing (Hons)Bachelor of Economics (Hons) Financial EconomicsBachelor of Business Administration (Hons)Bachelor of Business Administration (Hons) Banking and Finance Bachelor of Commerce (Hons) Accounting Bachelor of International

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    Bubble Tea

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    ubble tea‚ also known as pearl milk tea or boba milk tea‚ is a Taiwanese tea-based drink invented in tea shops in Taichung‚ Taiwan‚ during the 1980s.[1] The term "bubble" is an Anglicized imitative form derived from the Chinese bōbà (波霸) meaning "large breasts‚" slang for the large‚ chewy tapioca balls commonly added to the drink. These are (粉圓‚ fěnyuán)‚ also called "pearls" (珍珠‚ zhēnzhū). Most bubble tea recipes contain a tea base mixed with fruit or milk. Ice-blended versions are usually mixed

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    History of Tea

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    James Taylor planted the first 19 acres of tea in Loolecondra Estate near Kandy‚ Ceylon and this marked the birth tea industry in Ceylon (Sri Lanka) 1872 First sale of Loolecondra teas in Kandy 1873 Export of Sri Lanka’s first tea consignment of 23 lbs from Loolecondra Estate to London 1876 Founding of the first Broking firm John Brothers & Co. 1877 Manufacture of first “SIROCCO” tea drier by Samuel C. Davidson 1880 Manufacture of first tea rolling machine by John Walker & Co

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    U.S. Involvement globally

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    Austin Jackson U.S. Involvement globally At the time of the Spanish American War the United States went from relative isolation to increased global involvement because of economic expansion‚ and rebellion in the western hemisphere. The consequences of this increased global involvement on American society was that America exited the Spanish-American war as an Imperialist country and America began to abuse its position as an emerging world power. American policy makers were forced to consider

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    Marketing Plan- Yogreek

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    Market Plan for YoGreek Yogurt Company Purpose: YoGreek yogurt was established to provide a quality family friendly product‚ while at the same time promoting an active and healthy lifestyle through the use of all natural ingredients. YoGreek yogurt will establish a reputation as an innovative leader in the produce industry. The Need: In today’s fast moving‚ yet increasingly health conscious society‚ the need for a healthy and convenient product without sacrificing taste is becoming greater

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    Nestle Marketing Plan

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    6 SEGMENTATION & TARGETING 7 Segmentation 7 Target Market 7 COMPETITORS 8 Main Competitors – Competitive Analysis 8 SWOT 9 Weaknesses 10 Opportunities 10 Threats 10 CUSTOMERS 11 Main Customers – Customers Analysis 11 Core Competency 12 Apparent Marketing Strategy 13 Recommendations for Strategy Re-vamp 15 Bibliography 17 INTRODUCTION Nestle - Company Overview “Good Food‚ Good Life” – Nestlé is today world’s leading health‚ nutrition and wellness company (Nestle‚ 2012). Nestlé’s mission is to provide

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    Types of Teas

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    Tea is soothing‚ a quality to be craved in these stressful days. It is more subtle than coffee and meant to be sipped‚ not gulped. A cup of tea has less caffeine than a cup of coffee — half the amount or less. From a single evergreen plant‚ camillia sinensis‚ come the thousands of nonherbal teas consumed around the world. The variety depends on where the tea is grown and how it is gathered and processed. Some variables that determine the type of tea are whether the tea is made from long leaves or

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    Tea Plantation

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    TECHNO-FEASIBILITY REPORT FOR TEA PLANTATION IN AN AREA OF 5000 HECTARE CONTENTS Sl. No. | Subject | Page No. | 1 | Preamble | 1-7 | 2 | Execution Summary | 8-20 | 3 | Profile of Ethiopia | 21-23 | 4 | Profile of Lucky group of Companies | 24-26 | 5 | Brief note on manufacture of Black Tea | 27-29 | 6 | Tea production in different countries | 30-37 | 7 | Tea cultivation and production process | 38-41

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    Leaf by Niggle

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    Leaf by Niggle by J.R.R. Tolkien is a complex story that uses many symbols to emphasize the theme of life and death. At the beginning of the story it seems to just be about a man‚ who is going on a long journey‚ but wants to finish his painting first. However‚ after reading the whole story the theme becomes clearer and the story becomes an allegory. Niggle is the main character of the story‚ he’s a painter‚ but is not a successful one according to the story. He’s extremely nervous and reluctant to

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    Honda Marketing Plan

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    Marketing Plan Marketing goals‚ objectives‚ strategies Strategic Marketing MRKT5500‚ Stacey Kite Inna Avanesava‚ Lina Du‚ Mengjia Wan‚ Shijia Huang‚ Weici Sun July 1‚ 2014 Executive Summary Honda is Japanese based automobile company; it also has numerous subsidiaries in Asia‚ Europe and North America. Besides‚ the manufacture of motorcycles‚ the company also produces sports equipment‚ marine engines‚ power generators‚ and luxury cars called the Acura (Scott‚ 2012). With the fast development

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