ADAPTATION STRATEGIES Once a decision for a market entry mode has been made‚ a firm must decide how much‚ if any‚ to adapt its marketing mix—product‚ promotion‚ price‚ and distribution—to a foreign market. Warren J. Keegan (1995) distinguished five adaptation strategies of product and communication to a foreign market (see Table 1). These strategies are discussed briefly below. Straight Extension In straight extension the same product is marketed to all countries (a "world" product)‚ except for
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Global Rape Epidemic Nowadays‚ there is a global rape epidemic and there are just a few laws to prevent it. Sexual violence against women is a big issue in society because women’s human rights are being violated. It leads to too many health problems‚ for example‚ exposure to HIV and also to physical and mental problems. There are some countries who allow the rapist to get married with the victim in order to stay free and impunity from their crime. Government should stop this as soon as possible
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mapping and scientific expedition to the far Northwest‚ beyond the Mississippi‚ which was foreign territory. In May‚ 1804‚ Jefferson assigned as commanders‚ Meriwether Lewis his personal secretary and William Clark‚ to set out on an amazing expedition across the Louisiana Territory. Lewis and Clark succeeded in many areas: Opened the U.S. from the Missouri River north to the Pacific Ocean‚ mapped and described the areas in detail‚ discovered many previously unknown species of fauna and established
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In The Ron Clark Story‚ students are considered to be the bottom of the barrel. Most of the students do not have a wonderful home life and it is reflected onto their school work. For an example‚ a young boy named Tayshawn has a very disturbing and abusing home life and is not afraid to use violence on others. Badriyah ‚even though she shows her eagerness to learn; she still manages to get bullied over her love for reading by her family and friends. Most of the teachers look at these children as
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Spirit Mound 6 miles north of the river. Lewis and Clark took several men and hiked a few hours north of the river. Their goal was to investigate an isolated hill on the prairie rumored to be inhabited by fierce spirit people who were 18 inches tall. They had remarkably large heads and could through shafts across a great distance to kill. Lewis and Clark took several men and hiked a few hours to get there The land also had
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Underage drinking is a huge epidemic that is affecting America. Teenagers are able to get their hands on alcoholic beverages with little to no consequence with the law or with their parents‚ and the outcome is devastating. Rise in car accidents and alcohol poisoning are just a few of the many issues that plague our society that is associated with underage drinking. Nevertheless‚ there is hope‚ events such as anti-alcohol campaigns can be used to educate and help change the culture of underage drinking
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Mamie Phipps Clark Mamie Phipps Clark started her college career in 1934. She began going to college at Howard University as a math major which she graduated magna cum laude in 1938 but when she went back she changed her major to psychology after her husband Kenneth Clark persuaded her to do so. He told her that there would not be that many job opportunities for her and thought it would be better if she got a degree in psychology. When she entered the master’s program‚ she started on her thesis
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All throughout America there is an epidemic of something horrible: FWP( First World problems). This is something that all first world people encounter in their lives no matter how hard they try to avoid it. One of the main FWP I often face is the over exaggeration of hunger such as when I say “I’m starving.” In every privileged first world child’s life‚ they have in all probability likely said the words “I’m starving” referring to the slightest bit of hunger. Although some first world children
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chemistry. This chemical imbalance within the brain sometimes leads doctors to play the “hit and miss” game when prescribing medication to those who suffer with mental illnesses. This leads me to the theme from the film Depression: The misunderstood epidemic‚ according to Russ “ I can go in and ask my doctors to give me this medication and he says done‚ this other medication and he says done. They are handing out medication like it was nothing”. A lack of knowledge within the mental health field sometimes
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The Poaching Epidemic Animal wildlife is something that should be treasured and protected‚ not devastated by inconsiderate poachers. Poaching has contributed to the extinction of animal species all over the world. Some of the species that have been affected and have gone extinct are the Tasmanian tiger‚ the eastern cougar‚ the eastern elk‚ the black rhino and numerous amounts of bird species (IDA). Poachers usually kill wildlife in order to make tax free profit from the wildlife’s resources which
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