Midterm Exam Music Industry II Jordan Meisles If I were to be hired as the new event coordinator at the Buskirk-Chumley Theater‚ it would be of great importance to draw in crowds to make the theater a credible and desirable place for touring artists. There are many steps that would have to be implemented in order to make the theater more popular to artists and audiences alike. Especially when it comes down to bringing in audiences from outside of Bloomington‚ there has to be a drawing factor in
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Case 2- Emerging industries Online music industry – iTunes and Spotify Table of Contents Introduction 1 iTunes 2 Spotify 2 Why are iTunes and Spotify so popular? 4 Critique 4 Sources 5 Introduction In this casework‚ we want to focus on the changing environment of music industry. It started with radio‚ later on gramophone‚ vinyl and records‚ CD’s and now online music. We want to research why this new type of listening and sharing music is so popular and finally‚ will
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Music Industry Essay Introduction A i: I am going to be looking at the music publishing companies Universal Music Group‚ Inc. (UMG)‚ one of the biggest major labels in the music industry and Beggars Group Limited‚ (BGL)‚ a powerful UK independent label. UMG own and administrate VEVO and in recent news Google Inc. is reportedly looking at investing a 10% stake worth £42million. The deal has not yet been signed but it is said that it will include a renewal agreement that will see VEVO
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An aspect of the industry that I think is most evident today is being able to play your favorite types of music through the Internet without a cost. Most people today use sites like YouTube and Pandora to listen to a specific artist or genre of music with no fee. My question is: how does an artist and record label make money from no sale of their music? On one hand‚ however‚ the publicity as an artist and the label behind the artist is a huge gain through these websites. For example‚ an artist like
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Music Recording INTRODUCTION For centuries man had dreamed of capturing the sounds and music of his environment by means of music recordings. The road to successful music recording had not been smooth until the derivation of the music recording industry. Since the inception of the music recording industry‚ the way in which music is produced‚ distributed‚ sold and consumed have greatly changed so also has popular music changed over time. These changes resulted from new technology which was invented
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The attractiveness of the music industry from the perspective of Warner Group Music Summary Major transformation in the music industry over the last decade has resulted in the three major record labels; The Warner Music Group‚ Sony Music Entertainment and Universal Music Group finding themselves with rapidly decreasing revenues and company structures which no longer provide profitability. A brief analysis of the external strategic factors affecting the Warner Music Group has revealed the changes
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the music business industry; a basic artwork has taken to the digital world‚ and the range of the ‘Art’ is forming more variety with depths with digital technologies. Music streaming has become the primary engine behind increased revenues; the music has entered a new era that both the music industry and its consumers must accept. According to researcher SoundScan‚ some 164 billion songs were streamed in just the United States during 2014 via audio and video platforms. While the music industry looks
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Globalization in the Music Industry Jonathan Ben Ami ACOM 388 The music industry has been around for over two centuries (PBS). Its volatility can be measured by its ability to shift and change according to its time period‚ the technologies that arise through the ages and the public’s shift in musical taste. The music industry is comprised of many different components‚ organizations and individuals that operate within it. Some of these components include the
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Music industry Segmentaion When attempting to segment a particular consumer base or population by personality or motivation‚ one must consider what personality traits the consumers posses. Of course there are serveral ways to group together personalities ex (fashionable‚ innovative‚ extroverted‚ etc). I have chosen to use Karen Horney’s theory of three personality groups for segmentation of the music consumer market. Karen Horney states that people can be grouped into three personalities;
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Internet and the Music Industry Cassandra Utz University of Phoenix In our society today‚ there is a growing number of consumers using the Internet as a main source for music. The smaller music companies are having to come up with new and different ways to use the Internet to increase their sales. The music companies can drive there sales because so many
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