Service Strategy McGraw-Hill/Irwin Copyright © 2011 by The McGraw-Hill Companies‚ Inc. All rights reserved. Learning Objectives Formulate a strategic service vision. Discuss the competitive environment of services. Describe how a service competes using the three generic service strategies. Explain what is meant by qualifiers‚ service winners‚ and service losers. Discuss the competitive role of information in services. Explain the concept of the virtual value chain and its role in service
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PROJECT REPORT ON SERVICES OPERATIONS MANAGEMENT special reference to BPO SECTOR by Gaurav Tyagi 10DM-189 Gaurav Singh 10IB-029 Neha Sinha 10DM-093 Neha Kaushik 10DM-092 Harsh Shah 10IB-030 Keshav Shenoy 10HR-019 2010-2012 Under the guidance of Prof. Kunal Ganguly INSTITUTE OF MANAGEMENT TECHNOLOGY INTRODUCTION Manufacturing‚ service and agriculture are the major economic activities in any country. In India‚ manufacturing and services together constitute
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of Management Kozhikode Course Outline Course Title : Service Operations Management (SOM) Course Code : SM05-06 Credits : 2 Term : Quarter-II (25 March- 30 June 2013) Year : 2013-14 Faculty : Prof. S. Venkataramanaiah __________________________________________________________________________ Introduction & Objective(s): Manufacturing‚ service and agriculture are the major economic activities in any country. In India‚ manufacturing and services together constitute nearly 75% of the GDP. Moreover‚
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management of two well-known organizations‚ the “Four Seasons Canary Wharf hotel” and “The Tea and Sympathy Restaurant and Café” situated in New York City’s west village. By analyzing both cases with the workings of Total Quality Management (TQM) and Service Quality. The Four Seasons first hotel was opened 40 years ago and they have come a long way‚ currently one of the highest-ranking hotel chains internationally. Their golden rule is “Do to others (guest and staff) as you would wish others to do to
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What is service operation management? Covers the activities‚ decisions and responsibilities of operations managers in service organizations Responsible for: Service operation some of organizations resources (equipments‚ materials‚ staff‚ technology‚ whatever account 4 large proportion of organization’s total assets) customers(clients‚ patients) ‘processing’ their customers goods and services delivered to customers • From the customers’ perspective‚ service is the combination of the customers’
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The growth in services has also been accompanied by the rising share of services in world transactions. Not only has the services sector grown in terms of its share in global output and employment‚ its share in total trade has also grown rapidly in this period. The growing importance of services sector and the corresponding rise in its role in integrating the world economy has led to a stream of literature that examines different aspects of trade in services. The service production process is much
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Zipcar 1. What service attributes does Zipcar offer its customers? What is it asking its customers to give up? • Convenience – customers can make reservations online without having to purchase a car but rent one and pick up in a nearby area/neighborhood. Customers just needed to pay monthly fees and put in a deposit to be able to have access. • Flexibility – customers can make reservations online and for certain time frames (does not have to be for the full day). Customers can also choose the
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Program & Batch: | PGDM-2012-14 | Term: | V | Course Name: | Service Operations Management | Name of the faculty: | G.D.Sardana | Topic/ Title : | Compare the operational models to create service quality McDonalds‚ Dominos‚ Sub-Way | Original or Revised Write-up: | Original | Group Number: | 2 | Contact No. and email of Group Coordinator: | 7503139250 and praveen7488@gmail.com | Group Members: | Sl. | Roll No. | Name | | 1 | 12 FN - 058 | Himika Chaudhary | | 2 | 12FN-074
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Case Analysis: Minit-Lube Discussion Questions Directions: Read the case and then answer each question in short paragraph form. A substantial market exists for automobile tune-ups‚ oil changes‚ and lubrication service for more than 250 million vehicles on U.S. roads. Some of this demand is filled by full-service auto dealerships‚ some by Walmart and Firestone‚ and some by other tire/service dealers. However‚ Minit-Lube‚ Mobil-Lube‚ Jiffy-Lube and others have also developed strategies to accommodate
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Minit Lube Mission as clearly stated on the case is to provide tune-ups‚ oil changes and lubrication service (Heizer & Render). In other words‚ preventive vehicles maintenance and interior cleaning to cars owned by individuals hopefully for less price‚ but with equal quality service provided by other mayor competitors. Minit-Lube provides a competitive advantage in comparison to other businesses because they offer maintenance to cars‚ but with de advantage of better prices and faster services than
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