The ethical case study is about National Kidney Foundation Singapore (NKF) and its scandal‚ which resulted in some negative effects on the public trust towards Singaporean charity organizations. One of the most important ethical issues which need to be analyzed is the NKF’s management of the raised money. NKF is well-known and is considered as one of the largest charity in Singapore. For example‚ in 2002‚ NKF received S$67.5 million accounting for nearly 18 percent of total donations that year.
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THE GALIPOLI CAMPAIGN The Gallipoli campaign which took place from the 25th of April 1915 until the 20th of December 1915 was a horrific battle with huge bloodshed and a total death toll of over one hundred and thirty thousand. Over the nine month campaign‚ New Zealand men faced numerous successes and many failures which had an impact on the on the outcome of the campaign. A main success turned failure was the battle to gain the Chunuk Bair summit. Many New Zealand men were lost but the task at hand
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COVER PAGE THE INFLUENCE OF WESTERN TELEVISION PROGRAMMES ON THE CULTURAL VALUES OF NIGERIA YOUTHS (A CASE STUDY OOF CARITAS STUDENTS‚ ENUGU). BY EZIECHI‚ IFEOMA .S. MC/2006/136 DEPARTMENT OF MASS COMMUNICATION‚ FACULTY OF MANAGEMENT AND SOCIAL SCIENCE‚ CARITAS UNIVERSITY AMORJI-NIKE ENUGU. TITLE PAGE THE INFLUENCE OF WESTERN TELEVISION PROGRAMME ON THE CULTURAL VALUES OF NIGERIA YOUTHS. (A CASE STUDY OF CARITAS STUDENTS‚ ENUGU). BY EZICHI‚ IFEOMA .S.
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1.1 Introduction Polaroid Corporation was founded in 1937 by Edwin Land who dropped out of Harvard College in order to focus on the research on the polarization of light. He developed the first instant camera in 1948. From that time onwards the instant camera was the main product of the company. 90% of the company’s efforts were tied up to this product over the next decades. Within four decades‚ sales of the firm grew from $142000 to over $1 billion. Significant break- through of Polaroid included:
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Advert Questions (A) (a) Comment on the advertising strategy adopted previously and currently. PREVIOUS STRATEGY -IT WAS A SHALLOW APPROACH. NOT POSITIONED EFFECTIVELY FOR THE MARKET. THE TOTAL ADVERTISING WAS AWFUL. IT CREATED MORE PROBLEMS IN THE PEOPLE’S MIND. CURRENT STRATEGY -TREAT CHICKEN AS EVERY FOOD. Toward off negatives: ‘Chicken so fresh‚ it simply melts in your mouth. Reason: Superior blast freezing process.” “Chicken so fresh‚ it’s only minutes old
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Birmingham Campaign – Essay notes Cause • Underlying cause of history of slavery‚ emancipation‚ segregation/ Jim Crow laws. • Long term cause of growing Black Civil Rights movement building momentum and raising awareness of issue. Previous Black Civil rights campaigns that inspired and sparked e.g. Events such as Montgomery Bus Boycott which gave MLKing his first big leadership role. Also Freedom Riders‚ Brown VS board of Ed. • Birmingham was one of the worst segregated big cities in the
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them off‚ if the accusations are not true. Public Relations office in this case is tasked to perform its job‚ giving the positive overview of the problem‚ based on research and public acceptance of the company’s opinion or image. The certain‚ well-organized campaign of PR office can solve the case‚ or‚ if needed be‚ turn bad publicity into a rewarding or profitable one for the company’s image. In preparing the campaign RACE/ROPE models will be used. As I have stated earlier‚ the problem given
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ABSTRACT Television has been an excellent medium for entertainment and information ever since the invention of the electron scanning tube in 1923 by Vladimir Kosma Zworykin‚ who is considered the father of the modern television. With the conversion to digital format 1080i in 1998‚ there has been a boom in the production of different types and technologies for Televisions. A new generation of televisions has been developed‚ including liquid crystal display (LCD)‚ rear projection‚ and high definition
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How much of political campaigns is about Branding ? Political Campaign is all about Branding. Before explaining how much of political campaign is about Branding we should know this what is the political campaigns? Political advertising is a form of campaigning used by political candidates to reach and influence voters .Political campaign is the use of an advertising campaign through newspapers‚ radio commercials‚ television commercials and Social media commercials etc. To influence the decision made
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Television‚ the Desensitizer We do not have to watch television for very long to realize that violence is a common theme on a variety of shows. It can be found almost everywhere‚ including daytime talk shows and so-called sports entertainment programs. These programs may be defined as entertainment but they do more harm than good when we consider the effects that watching violent programming has on viewers. When we observe how these programs can influence behavior‚ especially among younger viewers
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