ACTIVITIES OF MODERN RETAIL STORE Submitted By: Dipika Raheja Roll No. 4 Exec. PGDM (2012-13) AGENDA 1. Retail 2. Traditional Retail v/s Modern Retail 3. Marketing Strategy & Implementation in a Retail Store a. Meaning and concepts of marketing b. Integrated Marketing Communication of retail c. Opportunities in marketing activities of Modern Retail 4. Challenges in marketing activities of Modern Retail RETAIL As per the
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resource manager’s viewpoint. The role of human resource professional in a corporation is essential. Human Resource managers contribute not only to business viability‚ but also the strategic planning and continued growth of personnel within the corporation (Huey‚ 1993). Moreover‚ Human Resource management oversees the business of managing people within an organization that included‚ but not limited to compensation‚ benefits‚ training and development‚ staffing‚ and a host of other functions
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Chapter 1 Retailing : is business involves selling goods and services to consumers for their personal‚ family or household use Retailing can be tangible and intangible ‚ as services Retailing does not always involve a store; it can be web‚ via mail‚ phones‚ manufactures‚ importers‚ nonprofit‚ wholesalers. Retail impact economy; functions in Distribution and relationship with firms selling goods and services to retailers for their resale. Durable goods store: meaning store like last longer
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Introduction Neiman Marcus‚ is an American luxury specialty department store that involves a high standard of quality‚ style and customer service. Neiman Marcus offers a huge assortment of Women’s Apparel‚ Men’s Apparel‚ Shoes‚ Handbags‚ Jewelry‚ Accessories‚ Beauty‚ Kids Apparel and Home Furnishing from the very best designers. Neiman Marcus is multi-channel retailer‚ they sell to the public via more than one distribution channel - through mail order catalogues‚ bricks and mortar stores‚
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within retailing and although it is not a new concept altogether‚ it is a concept that has accelerated tremendously within the last two decades (Hanf and Pall. 2009: 2) The following paper aims to provide an insightful discussion on the concept of Retail Internationalisation and the factors that retailers need to be wary of when considering global expansion as an option (Corbishley. 2012: 8) This paper will not discuss all of the factors that retailers ought to consider‚ but will rather focus on three
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SUMMER TRAINING REPORT COMPARATIVE ANALYSIS OF LOANS OFFERED BY PUNJAB STATE COOPERATIVE BANK WITH THAT OF TWO PRIVATE SECTOR BANKS (AXISAND HDFC) AND THE EFFECT OF MARKETING In partial fulfilment of the requirement for the award of the Degree of Master of Business Administration (2012-14) Submitted By:- AKHIL AWASTHI MBA RETAIL MANAGEMENT ROLL NO: 15003 UNIVERSITY INSTITUTE OF APPLIED AND MANAGEMENT SCIENCES‚ PUNJAB UNIVERSITY‚ CHANDIGARH ACKNOWLEDGEMENT I would like
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Computers creative efficient work flow and ease communication • If you are running a business that doesn’t in at least one way utilize a computer‚ you can probably save your business time and money by investing in one. Computers are multi-faceted tools of this and the next generation‚ eternally evolving to be faster‚ stronger and better-equipped to accomplish infinite tasks. With the evolution of the Internet‚ businesses have transformed into globally accessible industries in which communication
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Retail pharmacies; the next big battle ground? February 16th‚ 2007 · 5 Comments The pharmacy retail trade‚ which is highly fragmented and until now dominated by small chemists‚ is bracing up for a quick revamp. Big industry houses like Ranbaxy (Fortis)‚ Reliance Retail‚ ADAG ( Reliance Health Venture)‚ together with other big multi-verticle‚ multi-format‚ retailers like Pantaloon (Tulsi) and Subhiksha as well as other regional healthcare players like Apollo Pharmacy (Apollo Hospitals Group)‚
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Diana Pocesta – Spe 113 Identity Theft What is identity theft? Intro- Good afternoon everyone‚ my name is Diana Pocesta. I’m sure many of you have watched Tom Hank and Leonardo Dicaprio’s movie ‚ Catch Me If You Can. It is based on a true story of the life of Frank Abagnale Jr.‚ a young high school student who lived in New Rochelle in the 1960s. He was determined to redeem his father’s losses in order to get his parents back together. He cashed over $2.5 million in fraudulent checks in 26 countries
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The Effect of Lean Six Sigma on the Employee and the Organization MGMT – 500 Abstract Lean Six Sigma is a methodology that creates processes within an organization to cut waste and improve the company’s performance. However‚ studies have shown that over the past decade applying Lean Manufacturing and Six Sigma can create problems for companies financially and potential problems for employees. Companies should take great care before implementing a Lean Six Sigma solution because in some instances
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