A STUDY OF IMPULSE BUYING WITH REFERENCE TO DEMEGRAPHIC CHARACTERISTICS OF PESHAWAR’S CONSUMERS Dr.Farzand Ali Jan[1] Muhammad Farooq Jan‚ Muhammad Faheem Jan[2] Seema Zubair[3] Abstract Impulse buying is a fun‚ puzzle and a research question in today’s marketing world. The same is under the study of psychologists‚ consumer behavior researchers‚ economist‚ fashion designers‚ outlet decorators and advertisers. Objective of the study was to identify the nature of convenience
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Chapter 1 The Problem and its Background Introduction Study habit is defined as the regular tendencies and practices that one depicts during the process of gaining information through learning. In short‚ it is the way that you study. It includes time management or how much time you afford in studying‚ your desk‚ the lightings‚ what subject you start on studying‚ whether you study with or without music‚ do you take down notes or not‚ do you sit or lie down‚ etc. Despite the fast pacing growth
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Does advertising has negative effect on teenagers? In the simplest sense the word “advertising” means “drawing attention to something” or notifying or informing somebody of something(Dyer 1982).These days‚ advertising could be found everywhere‚ no matter you are watching television‚ surfing the internet or even travelling on public transports. These producers aimed at selling more of their products through advertising without consider the kind of messages they have sent out to the consumers‚ especially
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3 minutes. Everything is about fast. Sometimes‚ going too fast is not good for us. We often substitute healthy food for a quick cheap meal. While it is hard to balance a healthy diet in a business environment‚ a healthy diet‚ included with healthy habits‚ can change our life. The body is a unique system that creates its own energy by breaking down food that we eat. The digestive system is the main factor in the breakdown. Everything that enters our mouth ends up there. The higher our diet of sugars
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Advertising is the name given to the process of commercial promotion of goods and services in order to increase the sales. However‚ it can be done from many mediums like television‚ newspaper‚ wall paintings‚ billboards‚ magazines‚ internet‚ or by the word-of-mouth and in many other ways. Advertising is help to inform the ability of the product or services in the market and help to encourage customer to buy it at the same time. Advertisement done normally is to capture the attention of the customer
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Sample Action Research Report 1 Effect of Technology on Enthusiasm for Learning Science Jane L. Hollis Lake City Middle School Lake City‚ Florida ABSTRACT The effect of technology on students’ enthusiasm for learning science (both at school and away from school) was investigated. Pre- and post-student and parent surveys‚ student and parent written comments‚ and teacher observations were used to record changes in enthusiasm for learning science during a six-week study period. In this study‚ I
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10 Ways to Write More Effective Ads http://www.master-resale-rights.com What is advertising? Is it something to be regarded as a work of beauty or art? Is it clever slogans or amusing prose? Is it workmanship to be judged for an award or recognition? It’s none of the above. Advertising is salesmanship multiplied. Nothing more. And advertising copy‚ or copywriting‚ is salesmanship in print. The purpose of a copywriter’s job is to sell. Period. The selling is accomplished by persuasion with
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environment of trust and high level of engagement provides an incredibly desirable location for savvy advertisers. Each year‚ 16‚680‚639 Fairfax magazines are sold in supermarkets around NZ.* We reach over 1.9 million people aged 10+.** Are you advertising with us? Don’t let your brand be the one your target audience isn’t talking about. *Source: Synovate Aztec TKA Scan Data **Source: Nielsen CMI Jan-Dec 2012 10 Reasons To Advertise In Magazines 1. Magazines and magazine ads capture focused
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EXECUTIVE SUMMARY EXECUTIVE SUMMARY As part of first year MBA program we carried out our Research Project work. Our Research work is study on “the reading habit of newspaper among the people in Surat city Purpose: To know the reading habit of newspaper among the people in Surat city Objective: 1. To know the language prefer by the people in Surat city. 2. To know the people view regarding the newspaper in surat city 3. To know the section this is most preferred by the
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Advertising Introduction: Advertising is a form of communication that typically attempts to persuade potential customers to purchase or to consume more of a particular brand of product or service than competing brands or services – or if the advertising in not on behalf of a brand but for instance a public service – to change their behaviour. Modern advertising developed with the rise of mass production in the late 19th and early 20th centuries and has now developed as an essential
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