Marketing and Operations Management – BUSI11004 2012/13 Group Assignment Additional Guidance Notes – To be read in conjunction with the Assignment Brief posted on the NOW system. The general feedback from the formative presentations was very positive however there were concerns that some students were focusing on marketing rather than operations management. It is important to draw on the operations theory used in the lectures and seminars to support your assignment as well as the additional
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themselves DATA RICH → INFORMATION POOR → KNOWLEDGE STARVED It can be said today that many businesses are “data rich”‚ meaning that they have more raw data than they know what to do with. Most data rich businesses also find themselves “information poor”‚ meaning that they are not getting any useful information or value from their data. This in turn leads to organization’s becoming “knowledge starved”. In today’s competitive business environment this has many negative effects on organizations. It is vital
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Strategic Capacity Planning Strategic capacity planning is a great process design tool that allows an organization to evaluate its extended supply chain and its cost-effectiveness‚ which can drive its capital expenditures and strategies to build a world-class supply chain to compete against other organizations (Citrin‚ n. d.). Riordan Manufacturing Inc. does have a capacity plan to support both the design capacity and the supply chain for the organization. However‚ it is important that the company
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Location Planning Basically‚ location is where the business situated at. According to the book‚ Operations Management: An Asian Perspective‚ by William Stevenson and Sum Chee Choung (2010)‚ Location decisions for many types of organizations are not are frequently‚ but location decisions tend to have a significant impact on the organization. Thus‚ location plays a vital part in the organization. So why do organizations need to make location decisions? First is that they may be a change in their
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MEDIA PLANNING The largest category in your advertising budget is likely to be your media costs--the dollars you spend for air time on radio or for ad space in newspapers‚ magazines‚ and more. Because of this‚ it makes sense to have a sound plan to manage that investment. You’ll want to set goals. You’ll want to describe strategies for achieving them. You’ll have to organize the day-to-day tasks of carrying out the strategies. The tool you’ll need to do this is a media plan that begins with an overview
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List and discuss the steps in the planning process. Select the one step that you believe is the most important. From your own experience or observation‚ describe the circumstances where attention to or inattention to this step resulted in success or failure--choose either but not both. Planning is the process where it is determine whether a task should be attempted‚ figure out the most effective way of reaching the projected target and‚ and plan ahead so that there are adequate resources to
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Involving HR in the strategic planning process will provide The HR team with the information‚ and input‚ on the corporate mission and goals. This will allow the HRM team to assess the existing employees for the core requirements needed for meeting the goals. The assessment will provide information on training and development programs and will facilitate a targeted recruiting for staff able to support the direction of the organization (Lawler‚ 2012‚ August 15). The Society for Human Resources
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*37262* Printed in Switzerland Geneva‚ 2012 ISBN 978-92-61-14021-2 Edition of 2012 Radio Regulations Resolutions and Recommendations 3 E Radio Regulations Resolutions and Recommendations Edition of 2012 Radio Regulations Resolutions and Recommendations Edition of 2012 © ITU 2012 All rights reserved. No part of this publication may be reproduced‚ by any means whatsoever‚ without the prior written permission of ITU. Note by the Secretariat This revision of
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8/26/2011 PLANNING TECHNIQUES 1. 2. 3. 4. 5. 6. SEVEN PLANNING TECHNIQUES A Framework/Methodology 7. Stages of growth Critical Success Factors Competitive Forces Model Value Chain Analysis Internet Value Matrix Linkage Analysis Planning Scenario Planning STAGES OF GROWTH CRITICAL SUCCESS FACTORS 1977 Jack Rockart‚ Center for Information Systems Research (CISR)‚ Sloan School of Management‚ MIT A method for defining executive information systems needs Focuses on individual
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2011 WINTER EXAMINATION Module Code: SP Programme(s): MBA/MSc Marketing Student ID: Module Title: Strategic Planning Seat Number: Exam Date: Exam Duration: 05 January 2011 3 hours No. of Pages (including cover sheet): 3 ALLOWABLE MATERIALS Open Book Examination Non-programmable calculator permitted INSTRUCTIONS TO CANDIDATES 1. Answer 3 questions out of 9 2. All questions carry equal marks. 3. This exam is worth 50% of the final marks for this module. You are required to
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