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    Remi Braithwaite Entrepreneur Profile Assignment: Kathryn Parsons - Decoded The business is called Decoded a Silicon Roundabout tech company‚ and it was set up in January 2011 but the workshops started in August that year. Decoded launched its first session of Code in A Day with two teachers and ten students. It has now taught more than 2‚500 executives from companies such as Unilever‚ WPP‚ Microsoft and Google‚ the CEOs of over 450 FTSE 100 companies to creative‚ strategists‚ investors and

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    Brand and Nivea

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    STRATEGIC BRAND MANAGEMENT INDIVIDUAL PROJECT : CONTENTS INTRODUCTION 3 BRAND ANALYSIS 4 1.1. Brand and/or organizational values 4 1.1.1. The umbrella brand 5 2.1. Brand/company heritage 6 3.1. Brand and/or company strengths and weaknesses 7 3.1.1. Strengths 7 3.1.2. Weaknesses 8 4.1. Analysis of competition 8 REFERENCES 10 INTRODUCTION Throughout this paper‚ we will try to introduce you more closely to the brand of NIVEA‚ its core brand values‚ way of operating

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    Building Technology

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    Question1 The type of foundation used to support a building is dependent on the type of in-situ soil‚ the bearing pressure of that soil and the loads imposed by the structure on the soil. The Building regulations state that the minimum depth to the underside of a strip found is 0.45 for frost protection and this should be extended to 0.75 in clay soils‚ largely due to the water retention in these materials ( Osbourn and Greeno 2007). This depth is also required to protect the foundation from seasonal

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    What Makes a Good Entrepreneur? The terms entrepreneur‚ manager and owner are very much in meaning yet exhibit different representations of business people who are present at the top management. Entrepreneur is a person who sets up a new organization or enterprise and accounts for accountability on his part of the risks that could come onto his shoulders for one reason or the other. When the discussion is of the for-profit organizations‚ the entrepreneur term replaces itself with founder. (Versi

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    Building Materials

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    Differentia Wood/timber Building material these are raw woods that have been converted in the forms of minimally- processed logs stacked on each other‚ timber frame construction‚ and light- frame construction. It is used as load- bearing material depend on the quality criteria. Concrete composite building made from combination of aggregate material and a binder such as cement. It is one of the most durable building materials

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    Brand and Burberry

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    international luxury brand. Burberry designs‚ manufactures and licenses apparel and accessories for distribution through its own stores and network of prestige retailers worldwide. In early 1998‚ the new management team at Burberry set out its strategy to reposition and revitalise the brand‚ which resulted in significantly improved results and strengthened the base to build the business. With continuous growth since last five years‚ Burberry has faced new challenges of brand sustainability and positioning

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    Brand Revitalization

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    Brand selected: Wing On Travel Agency Content Page Introduction .................................................................................................................. 2 Company Background ................................................................................................. 2 Revitalization strategies – Expanding brand awareness .......................................... 3 Revitalization strategies –Improving the brand image .......................................

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    Building Peace

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    Building Peace is divided into two parts. Part one is an introduction to understanding contemporary armed conflict including defining current conflicts as identitybased and locating them more internally (intra-state) than internationally‚ with diffuse power and weakened central authority characteristics. Conflicts are protracted because they become lodged in long-standing relationships and are characterised by social-psychological perceptions‚ emotions‚ and subjective and cultural experiences. International

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    Title The Relationship of Brand Equity and Brand Extension: Low Involvement products vs. High Involvement Products Background and Significance             In the present‚ technology enhances modern goods production resulting producers can provide resemble products in physical aspects such as quality or packaging.  These create no differentiate of products.  Consequently‚ Product Brand as well as the customer’s perception is the significance that promotes product differentiates or product

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    Effectiveness of Brand

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    A brand is a “name‚ term‚ design‚ symbol or any other feature that identifies one seller’s good or service as distinct from those of other sellers. Proper branding can result in higher sales of not only one product but on other products associated with that brand. Brand is the personality that identifies a product‚ service or company and how it relates to key customers‚ staffs‚ partners‚ investors etc. People engaged in branding seek to develop the expectations behind the brand experience

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