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    (1) Herzberg’s Motivation Theory John O’ Donnell “Frederick Herzberg an American psychologist was convinced that the way work was being organised in organisations was not promoting welfare or happiness for their employees. In his research in the 1950s and 60s he set out to understand employee satisfaction and the effect of attitude on motivation. In Pittsburgh USA in 1959 Herzberg and his research team surveyed two

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    Herzberg’s Theory of Motivation Frederick Herzberg performed studies to determine which factors in an employee’s work environment caused satisfaction or dissatisfaction. He published his findings in the 1959 book The Motivation To Work. The studies included interviews in which employees were asked what pleased and displeased them about their work. Herzberg found that the factors causing job satisfaction were different from those causing job dissatisfaction. He developed the Motivation – Hygiene

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    several theories of needs and motivation‚ such as types of needs and specific needs and buying behavior by Henry Murray and David McClelland will be used in this report to examine how needs motivate people and how it influences personal consumer behavior. Besides‚ a detailed reflection of what type consumer the researcher is will be discussed furthermore using Big Five Personality Dimensions. NEEDS AND MOTIVATION THEORIES Generally to say‚ motivation is an

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    Dweck’s Theory of Motivation Geoff Petty Carol Dweck is Professor of Psychology at Columbia University. She is a leader in the field of student motivation and her research is widely recognised. Over many decades she has developed a highly influential theory of student motivation building on the work of others notably on ‘attribution theory’ – what we attribute for our failures and successes. She divides students into two types‚ based on the student’s own theory about their own ability

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    Equity Theory of Motivation

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    Equity Theory of Motivation As the cliche goes‚ no man is an island. Everything man does is influenced by other men and his environment. Be it in school or at work‚ the reason why people persevere lies on the desire to achieve a certain goal. Hence‚ motivation is essential to keep the drive of doing things passionately and effectively. However‚ the enthusiasm to sustain the dream and keep the motivation alive can be tampered by life’s uncertainties. Given the unique characteristics that each student

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    A Theory of Human Motivation There are five basic hierarchical needs that each person must satisfy in order to achieve self-fulfillment. These needs begin with physiological‚ which includes the automatic drive to fulfill one’s basic nourishment from food‚ water and air‚ as well as the choices in the selection of these needs. If these basic physiological needs are not met‚ all other needs will be ignored until these are satisfied. Second is the person’s need for safety‚ which yields to short term

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    Theories & Concepts of Motivation Motivation is defined as communicating to an internal force that actuates a behavioral pattern‚ thought process‚ action or reaction. Negative forces can act as actuators. Many theories of motivation focus on inborn biological processes that control behavior. Among these biologically oriented theories are instinct‚ drive‚ and arousal theories. You were born with instincts that are there to help you survive. Instincts are behavioral patterns that are unlearned

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    Expectancy Theory of Motivation The Expectancy Theory of Motivation is as a technique of motivation that looks at a way to motivate and engage an individual or group. If an individual or group is motivated to do a task it will show in their performance. Finding what motivates can lead to them putting in more effort which leads to batter performance which leads to the reward that motivated them in the beginning. There are three components or relations in the Expectancy theory of motivate; effort

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    Maslow Theory of Motivation

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    | |1. |What is Motivation? |1 | |2. |Motivational Elements |3 | |3. |Features of Motivation |5 | |4. |Needs of Motivation

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    production standards‚ the various components of the expectancy theory can be applied to their motivation‚ or lack thereof. For instance‚ in the given scenario‚ it states that some employees feel they lack the hand dexterity to complete the task in a timely manner‚ thus being unable to meet production goals. This falls in line with the expectancy component‚ indicating that these people lack the self-confidence required for motivation. These individuals do not believe that working harder will produce

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