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    Summer reading: The hobbit At the beginning of Bilbos journey he was more introverted and kept things to himself. He was very quiet and didn’t quite understand the world around him. But by the end of the story he finally came out of his shell and began to not just understand the world around him‚ but the other people and creatures around him‚ too. Bilbo was very afraid to go on adventures‚ which caused Gandaulf to trick him on coming with him. I would consider Bilbo a hero because even though

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    Brand Loyalty

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    What is Brand Loyalty? The American Marketing Association defines brand loyalty as: The situation in which a consumer generally buys the same manufacturer originated product or service repeatedly over time rather than buying from multiple suppliers within the category. Brand loyalty is more than simple repurchasing‚ however. True brand loyalty exists when customers have a high relative attitude toward the brand which is then exhibited through repurchase behavior. This type of loyalty can be a great

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    Customer Loyalty

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    1. Relevant literature The literature pertaining to relationships among customer satisfaction‚ customer loyalty‚ and profitability can be divided into two groups. The first‚ service management literature‚ proposes that customer satisfaction influences customer loyalty‚ which in turn affects profitability. Proponents of this theory include researchers such as Anderson and Fornell (1994); Gummesson (1993); Heskett et al.(1990); Heskett et al. (1994); Reicheld and Sasser (1990); Rust‚ et al. (1995);

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    Throughout The Hobbit‚ the dwarves and Gandalf reference to Bilbo as the “burglar” of the group. Although Gandalf recruited Bilbo to join the travelers‚ the dwarves skepticize the hobbit’s ability by his appearance and demeanor. However‚ Gandalf tells the doubting dwarves‚ “If I say he is a Burglar‚ a Burglar he is‚ or will be when the time comes. There is a lot more in him than you guess‚ and a deal more than he has any idea of himself. ” As this text excerpt shows‚ Gandalf specifically chose Bilbo

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    In The Hobbit‚ there are many different creatures‚ and many of the characters´ encounters involve some of those creatures. The most interesting part of the book involved one type of creature that is called a spider. The spiders in The Hobbit are not like most spiders. These spiders are much larger and do not use regular insects as a food source. Mr. Baggins and his other travelers encountered these spiders in the Mirkwood Forest. They would not have ended up in this predicament if Gandalf had stayed

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    Loyalty of Family

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    Loyalty What is loyalty? Loyalty is a feeling or attitude of devoted attachment and affection. Loyalty is related to many other terms such: as Love‚ friendships‚ family relationship and many others. It is mostly of the time the basic of these other concept. Loyalty is only way to keep the people you love out of danger. For instance: if one of them going in a fight I will honestly‚ calm he/her down before‚ something bad happen. It is to be with a friend in good times and bad‚ time. Without the

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    Brand Loyalty

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    Javalgi‚ R. G. & Moberg‚ C. R. (1997) Service loyalty: implications for service providers. The Journal of Services Marketing‚ 11(3)‚ pp. 165-179. Jacoby‚ J. & Kryner‚ D. B. (1973) Brand loyalty vs. repeat purchasing behavior. Journal of Marketing Research‚ February‚ pp. 1-9. Oliver‚ R. L. (1999) Whence consumer loyalty. Journal of Marketing‚ 63(special issue)‚ pp. 33-44. Wernerfelt‚ B. (1991) Brand loyalty and market equilibrium. Marketing Science‚ 10(3)‚ pp. 229-245. Javalgi

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    Brand Loyalty

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    Brand Loyalty In marketing‚ brand loyalty refers to a typical consumer behavior in which s/he repurchases a brand’s product with a certain level of commitment and can be seen as a repeated buying of a particular product/service or behaviors like advocating the use in the general public or people they know. Nevertheless‚ brand loyalty does not only entail repurchasing. Repurchase may be the result of several other variables like absence of good alternatives‚ situational constraints‚ or simply

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    no difference in J.R.R. Tolkien’s novel The Hobbit. The main antagonist Smaug‚ a Dragon‚ and the lesser antagonist‚ Gollum‚ both share similar traits to fit the author’s definition of evil. Which is greed for anything they desire‚ hurting anyone in their path‚ being clever. Smaug the main antagonist in the story has all the traits to be Tolkien’s main villain. Tolkien likes his villains to be clever and that fits Smaug very well. First it took the Hobbit‚ who is the protagonist of the story‚ several

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    These movie starts by describing the setting where the hobbits lived and spend their lives in holes. Communication started by Bilbo saying “Good morning” to the grey wizard; although the wizard asked him if he wishes a good morning or that good things will happen in that morning and so on. The great wizard named Gandalf offered an adventure to Bilbo‚ therefore he thought about the offer and denied by saying good morning again and entering the hole where he lived. As the same day went on Gandalf left

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