styles of the celebrities of that era. Another common style was to have full body of hair on top‚ and short on the sides and back. Hair goo was what they used for jell to slick their hair back‚ which gave the shiny glossy look you see in most photos from the 1940’s. Some teenage boys would rock the “longer locks” look‚ like The Beatles‚ and would be claimed “rebels” or “punks” due to the difference since originality wasn’t as accepted back in that time. Shoes- The footwear that girls wore
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Building brand identity in competitive markets: a conceptual model Bhimrao M. Ghodeswar School of Management‚ Asian Institute of Technology‚ Klong Luang‚ Pathumthani‚ Thailand Abstract Purpose – The purpose of this conceptual paper is to identify important elements of brand building based on a literature review and case studies of successful brands in India. Design/methodology/approach – This paper is based on a review of the literature and takes a case study approach. The paper suggests the framework
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jobs for millions of people and have helped many people pull out from poverty. The costs will become higher for manufacturers and shoppers if we only bought clothes made in America. For instance‚ paragraph eight of “The Real Cost of Fashion”‚ a Junior Scholastic Magazine article written by Laura Anastasia states‚ “Bangladesh is a developing nation that is now one of the world’s largest exporters of clothes. Its 5‚000 garment factories employ more than 4.5 million people.” This proves that the garment
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Filipino Fashion Just when you think that Filipinas do not know how to strut on the catwalk‚ Filipinas do not just have the passion to wear designed clothes; Filipinas are natural fashionistas. Tracing its origins‚ Filipinos had long since been very innovative and creative in the kind of clothes that they wear. The early settlers wore bahag‚ a loincloth commonly used by Filipino men before the European colonizers arrived. This is mostly used by indigenous tribes in the mountains‚ and until
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OBJECTIVE Passionate about the fashion industry‚ I wish to expand my skills by working with a dedicated and innovative team of designers. Seeking to obtain a challenging position as a Fashion Designer in a professional‚ artistic environment where I can use my talent to benefit the company and its clients and also shine up my skills. My goal is to assist in bringing current international fashion trends‚ developing unique styles‚ and providing beautiful and practical clothes to the public.
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Brands and Branding Samsung in India: Brand Building through Customer Service Whirlpool’s Product Innovation and Brand Building Strategies in India: Re-creating the Lost Magic? This case is written to debate and discuss on the issue – In the presence of focused and determined competitors‚ even a wellknown and established player is capable of making all the possible incorrect strategic moves. Established in 1996‚ Whirlpool of India Ltd. (WIL) set out to capture the Indian market with its customer-centric
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Fashion. A word that defines a world in itself. Fashion englobes everything surrounding our environment. There is fashion everywhere. From the pen that a person uses to write to the paper that is used to write on. But more than anything‚ fashion is about how we dress up and cover our bodies. Fashion is an art‚ a passion and a science. The art of transforming mere fabrics into clothing and fabulous creations. A passion that drives people to think out of the box and design garments that make our daily
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THE INFLUENCE OF BRAND CONSCIOUSNESS ON INDIAN CONSUMERS TO BUY THE DIAMONDS OF ARCTIC CIRCLE Abstract "This research report is to aid Article Circle Limited of Canada in the exporting of diamonds to the Indian market."A brand is an offering from a known source. Brand Consciousness is more than simply a preference for brand names. The term luxury was limited to only the rich and the elite‚ but today in India‚ disposable incomes and of middle class and upper middle class are increasing
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The Fashion Channel: Case Write-Up Decision to Be Made The management team for The Fashion Channel (TFC) must decide which customer segment(s) or “cluster” they should target in their new marketing strategy and how they should position TFC to ultimately increase company revenue. When deciding their marketing strategy‚ TFC must consider how they can increase their share of the market (ratings) versus the increasingly competitive fashion programming on CNN and Lifetime‚ and if they can maintain
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TOPIC: The Evolution of Fashion in the Philippines I. BACKGROUND OF THE STUDY As you know‚ the Philippines had undergone a lot in the past generations. It was conquered by the Spaniards‚ Americans and Japanese. The researcher wants to know how these invasions influenced the fashion trend of the Filipinos during those times. She also wants to know the post-effects of those periods on Filipinos’ taste about fashion. The researcher also loves fashion. For her‚ clothes are not just used to
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