explore the history and development of Jazz as a popular musical style. It will identify ways in which this knowledge can inform brand management thinking. It will examine the essential links between the past and present and appreciate its value as a brand management tool. It will reflect upon the role and importance of history in connection to Jazz music and describe how this knowledge can be as a brand management tool. It will explore where the genre of jazz began‚ how it developed‚ what influences
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The Jazz Age was a defining point in the history of America. This point in time defined the clear division between the older and younger generations of America. The Jazz Age was more than just a time period but a cultural movement. Although African-Americans receive credit for the introduction of this music into America‚ it had quickly expanded to the white middle class and further erupted from there. The introduction of this new style of music resulted in the younger generation of America at the
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The Jazz music of the Big Band Era was the peak of over thirty years of musical development. Jazz was so innovative and different that it could literally sweep the world‚ changing the musical styles of nearly every country. Big band Jazz that makes the feet tap and the heart race with excitement that it is recognized with nearly every type of music. The musical and cultural revolution that brought about Jazz was a direct result of African-Americans pursuing careers in the arts following the United
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Jazz pedagogy is not a required field of study for music education majors in the state of California and many other states. Many new music teachers‚ employed as band directors in secondary schools‚ often find themselves directing a jazz ensemble with little or no personal experience in playing or improvising jazz. Jazz is one of the most important musics taught in public middle and high schools (Kelly‚ 2013). There are several studies (Mantie‚ 2009‚ Milkowski‚ 2001‚ Wetzel‚ 2007)‚ which show that
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December 13‚ 2012 Jazz Music: The Back Story of a “Well Known” Era Everyone has heard or at least has heard of Jazz music. The bands‚ the singers‚ and the instruments make you want to get up and start dancing! Jazz music has been around longer than you would think and is still a very popular type of music today. But do people know of the back story? How jazz started out‚ how it matured or even how today‚ it is used in different ways in music that you might not even notice? Not really. Jazz music may be
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Jazz came from nineteenth century in New Orleans‚ In fact‚ this music genre came for African American underclass. Since the early times of seventeenth century‚ many native born Africans had been brought to America. They were unwilling to immigrate‚ and they hoped they can take away the elements of the their culture. Thus‚ they remained music and folktales. Most of these people were illiterate‚ they did not have entertaining activities‚ so they could only sing their songs. When the time passes by
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Jazz Timeline (1900-1955) Roots of Jazz: It had blend elements of several cultures. First‚ West African emphasis on improvisation‚ percussion and call-and –response techniques. Second‚ American brass band influence on instrumentation. Third‚ European harmonic and structural practice. Blues and Ragtime were immediate source. Ragtime: Ragtime piano music is generally in duple meter and is performed at a moderate march tempo. The pianist’s right hand plays a highly syncopated
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Bebop Jazz and The Beat Poets A throbbing pulsation of a drum with rapid‚ short strokes‚ a plucking sound form a string instrument‚ and a couple of lively voices come together to create rhythm and harmony‚ all while building a statement. An enormous crowd of dark bodies move to the beat of the harmonious sounds‚ some tenderly swaying‚ others aggressively thumping their feet. This scene is familiar to the nineteenth-century in New Orleans. Notorious architect‚ Benjamin Latrobe‚ had witnessed
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changed. The Jazz Age made a lasting impact on nearly everyone‚ either in a positive or negative way. After World War One ended‚ America wished for change. America received that change with jazz‚ and the decade was named the Jazz Age. The term “Jazz Age” was created in 1922‚ by F. Scott Fitzgerald‚ author of The Great Gatsby‚ as he wanted to “describe the flamboyant-“anything goes”-era that emerged in America after World War I”. The older adult population thought that jazz was condemned
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May 1 05 PDA 110 Prof Vobrouchek Latin Jazz Last Sunday I went to jazz bar in Manhattan and I listened "Latin JazzE Latin jazz is "a fusion of African and indigenous rhythms from the entire Latin American Diaspora with the language of jazzE It was first known as coop‚ but you are now familiar with it as afro-Cuban. When talking about afro-Cuban jazz‚ it is difficult to not mention certain turning points in history that made this music possible
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