Newspapers and Internet The mass media is an important part of our life. Now it is an information era. Everyone may get information from the media daily‚ such as news papers‚ TV‚ radio and the Internet. Over 55 million newspapers are circulated a day. Many people are accustomed to reading a newspaper when they eat breakfast or spend their spare time. However‚ more recently‚ with the Internet exposure‚ more and more people would rather surf the Internet to find information than read newspapers
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Introduction A newspaper headline is often the only thing that readers read in a newspaper‚ or at least‚ it is the first thing that everyone notices in a newspaper. It serves as a indicator for the reader that helps decide whether to continue on reading the whole text or to skip it onto another one. Each headline should be a summary of the news which follows. A headline should be a regular sentence structure containing a subject and a verb. It means that only lexical‚ not grammatical words are used
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A Priori Segmentation: Market segmentation which is not empirically based. It involves segmenting markets on the basis of assumptions‚ custom or hunches. A.C. Nielsen Retail Index: Provides consumer oriented and media research market intelligence from various sources. Accuracy: The ability of a measurement to match the actual value of the quantity being measured. ACORN: ACORN is a geo-demographic tool assisting business in understanding their target market. ACORN focuses on population location
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[pic] Segmentation Strategies Vodafone is the world’s largest mobile telecommunication network company‚ based on revenue‚ and has a market value of about £71.2 billion (November 2009). It currently has operations in 31 countries and partner networks in a further 40 countries. [pic] [pic] Vodafone owns 45% of Verizon Wireless‚ the largest wireless telecommunications network in the United States‚ based on number of subscribers. http://en.wikipedia.org/wiki/Vodafone Vodafone has
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recognition ..............................................................................1 - Image segmentation .............................................................................. 2 2. Relative work to region-based approach on image segmentation 2.1 Feature extraction approach ........................................................................... 2 2.2 Classification approach and segmentation results .........................................4 2.2.1 Supervised classification ..........
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What is Newspaper? A newspaper is a periodical publication containing news regarding current events‚ informative articles‚ diverse features‚ editorials‚ and advertising. It usually is printed on relatively inexpensive‚ low-grade paper such as newsprint. By 2007‚ there were 6‚580 daily newspapers in the world selling 395 million copies a day. The late 2000s-early 2010s global recession‚ combined with the rapid growth of web-based alternatives‚ caused a serious decline in advertising and circulation
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The Newspaper Industry is one of the oldest and largest‚ most widely-known media industry in existence. “More than 1 out of 3 people in the United States reads a newspaper everyday” (Vivian 78). When you think of someone reading a newspaper‚ we often think of someone who’s older‚ sitting in a chair with a cup of coffee and who doesn’t really know much or endulge themselves in the fast-paced world today‚ like with television or newer technology‚ basically‚ a grandpa. However‚ what we can easily be
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The History of Newspapers Today‚ people can use newspapers to find out many things. One can use the newspaper to check sports scores‚ get the day’s news‚ read "feel good" stories‚ or even find out their horoscope. It was not always that way. From the "Acta Diurna‚" reported in the ancient Roman empire‚ to the New York Times‚ newspapers have come a long way. In this report‚ the distance that newspapers have traveled since their inception is going to be outlined. Before literacy
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The Importance of the Newspaper Newspapers have become a daily necessity for nearly everyone‚ especially in the city where people have to be aware of what is happening around them. Inspite of the television or Internet giving us information on the latest occurances‚ most people still prefer the feel of the actual newsprint. The newspaper is indeed important as it is a powerful tool to inform the public on various issues. It has a wide coverage as the estimated number of readers is about
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NEWSPAPER LOGISTICS Newspapers have a very important place in our life. Reading of newspapers has become a habit for most of the people. But not many people think how newspaper is delivered each day at our home with such ease. In order to study the logistics of newspaper‚ information was collected from newspaper vendors to the people working in the Audit Department of the newspaper “Times of India”. Mr. Lalit Joshi‚ who works in the logistics department of TOI in the Delhi/NCR region‚ threw light
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