"The marketing mix 4 p s as used by wal mart" Essays and Research Papers

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    Wal-Mart Phenomenon

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    The Wal-Mart Phenomenon Michael Hancock SOC200: Introduction to Sociology Gary Mayhew September 18‚ 2005 The Wal-Mart Phenomenon At Wal-Mart‚ "everyday low prices" is the motto. This slogan has helped create the largest business in world history with over $245 billion in revenues. It is actually three times the size of the No. 2 retailer in the world‚ France’s Carrefour. Nearly 138 million shoppers visit one of the 4‚750 Wal-Mart retail stores in the United States each week. This trade giant

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    Wal Mart Analysis

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    Wal-Mart Price Cuts More Barks than Bite” Friday‚ April 9‚ 2010; 4:30 PM Part I: Wal-Mart is promoting a new price cut‚ which promises even larger price cut than the usual from the world’s largest retailer. Wal-Mart said Friday it is stepping up price cuts‚ although it wouldn’t specify how much it is amping up its typical weekly discounts designed to lure customers. The company will decrease their prices on about 10‚000 items in stages‚ which took place April 1st. Examples online include

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    Wal-Mart Case

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    1. What are some of Wal-Mart’s FSAs? To what extent are these FSAs location-bound or internationally transferable? Some of the FSAs of Wal-Mart are its ‘every day low price’ (EDLP) philosophy and its so-called ‘exceptional service’. The EDLP and the service seem to be internationally transferable FSAs‚ because they can be copied to other countries. The EDLP is based on efficient distribution systems‚ very innovative technology‚ low prices negotiated with suppliers and efficient processes with suppliers

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    Wal-Mart Internationalization

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    Table of Contents INTRODUCTION 2 COMPANY HISTORY AND BACKGROUND 4 Organizational Culture 5 International Penetration 6 INDUSTRY DESCRIPTION 9 Industry Analysis 9 Table 1: TED Spread (2005-2010) 11 Table 2: VIX (2005-2010) 12 Table 3: FCI (2005-2010) 12 Size of the U.S. Retail Market 13 Table 4: S&P Retail Index (2005-2010) 14 Table 5: U.S. Retail Sales (2005-2010) 14 Structure of the U.S. Retail Market 15 Table 6: U.S. Retail Sales

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    Introduction to Wal Mart

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    Wal-Mart Story Wal-Mart Stores‚ Inc. is an American public corporation that runs a chain of large‚ discount department stores. It is the world’s largest public corporation by revenue and is founded by Sam Walton in 1962. It is the largest private employer in the world and the fourth largest utility or commercial employer. Wal-Mart is the largest grocery retailer in the United States‚ with an estimated 20% of the retail grocery and consumables business‚ as well as the largest toy seller in the

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    Wal-Mart Practices

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    HR Practices of Wal-Mart The article‚ “How the HR division at Wal-Mart drives the company’s success through people” is about their HR strategy for their competitive advantage. It is written by previous Wal-Mart director of people‚ Michael Bergdahl (Bergdahl‚ 2010). It outlines in brief detail seven key strategies that Bergdahl believes are the most important for Wal-Mart’s success. In the article‚ it states Wal-Mart employs more than two million employees around the world (Bergdahl‚ 2010). They

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    Wal-Mart Discrimination

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    Wal-Mart’s Response to sex discrimination and pay lawsuits 1. How should these lawsuits be resolved: legally‚ morally‚ and practically? Legally‚ morally and practically I believe Wal-Mart should be fined in order to prevent further discrimination against women. Clearly this is a culture they have created within the organization therefore being carried out nationwide throughout all Wal-Mart locations. Since Wal-Mart entered the market they have opened many stores creating more business for themselves

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    Wal-Mart Controversy

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    Wal-Mart is the world’s largest retailer‚ but controversy surrounds their operating practices (Ferrell‚ Fraedrich‚ & Ferrell‚ 2013). The company known for significant sales profits‚ a large employee base‚ and the everyday low price provided to consumers is clouded by the pressure applied to suppliers requiring continuous reduction in pricing (Smith & Young‚ 2004). The small startup company that has grown to a multitude of stores across several countries does have some positive impact‚ but is it overshadowed

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    Wal-Mart Staffing

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    In the case of “Staffing Wal-Mart Stores‚ Inc” the greatest issue seems to be that of diversity. Numerous lawsuits surfaced against the Wal-Mart corporation with allegations of gender discrimination. One symptom that may have been overlooked was the fact that while Wal-Mart’s employment figure had increased by 50 percent in a span of five years‚ the percentage of women the company employed had actually decreased by three percent. Another issue‚ particularly prior to 1998‚ was that higher-level

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    Wal-Mart Ethics

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    Wal-Mart Stores‚ Inc. is currently entangled in a legal battle that will decide if the company has engaged willfully in gender-based discrimination. Underlying causes‚ organizational culture and ethical issues will be examined in determining how the largest private employer in the United States could have fallen prey to unfair labor practices. "In 1999‚ women constituted 72% of Wal-Mart’s hourly employees‚ but only 33% of its managerial employees" (Bhatnagar‚ 2004). This fact and many others

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