Morningstar® DocumentResearchS Table of Contents UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington‚ D.C. 20549 FORM 10-K FOR ANNUAL AND TRANSITION REPORTS PURSUANT TO SECTIONS 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 x ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31‚ 2010 OR TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to
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1. What are some of your initial reactions about the differences you notice between home country and host country operations of a multinational fast food chain such as the McDonalds? Cultural differences though difficult to observe and measure are very important‚ especially when doing the business in the foreign markets. Failure to comprehend these differences can lead to embracing missteps‚ strain relationships and impact the business performance. Therefore‚ It appears as if catering to the Indian
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replace it. unsought products- a product that no ones much about or a product buyers dont look for as muc The consumer product Mcdonalds sells is a convenience product because the products they sell are not expensive and are vert easy to get because there is a Mcdonalds almost on every corner. Product mix- All the products that an organization sells. Mcdonalds first started it sold only about 6 items. Its main focus was on burgers. As they grew and expaned nationaly and gobaly in the 1960s they
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Case Analysis China Dolls Issues : the company is about to lose two major customers due to “cheaper” price‚ namely China. Alternatives: 1. Move to China Closing down partially Malaysian and Chieng Mai operations 2. Expand to China Retain Malaysian operations Joint venture 3. Develop own label for Malaysian and ASEAN market. Costs : i. Set-up costs (investment) ii. Operation costs (labor cost) iii. Sunk costs iv. Opportunity costs v. Human ‘cost’ Explanations
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access terminals in some outlets as well as enabling customers to order online‚ this will reduce the waiting time between a customer’s orders and pick up of order. -Marketing Strategies: Adults and children from all over the world know that Ronald McDonald is the face of restaurant chain. When costumers think about fast food they think about McDonald’s first. -Focus on costumers: McDonald’s restaurant has a strategy that they call “PLAN TO WIN” the five elements of this plan to win are PEOPLE‚ PRODUCTS
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July 23‚ 2013 The company I have chosen to write about marketing problems for this course is the McDonald’s Restaurant Corporation. I have chosen this company because I currently work as the Production Manager‚ or Kitchen Manager‚ for the McDonald’s I work at here in Maine. The Production Manager is the person at each McDonald’s that integrates and institutes new procedures‚ products‚ and training methods. The Production Manager receives the information he or she needs to implement from one
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With India’s business environment showing potential for growth in the early 90s due to economic liberalization‚ population and income growth‚ MacDonald’s (MD) has adopted an international strategy by tapping into the market in India to expand their business. MD relative success has come from their willingness to ‘think global‚ act local’ in its transnational strategy‚ taking India’s macro-environment into consideration in carrying out their business. The 4 factors are as follow: Firstly‚ the main
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McDonald to regain dominant market For many years McDonald’s enjoyed worldwide success built on a few well-known‚ highly standard conditions. The company with the Golden Arches served a simple menu - hamburgers‚ french fries‚ and milkshakes orsoft drinks. The food was priced low‚ its quality was consistent‚ and it was served speedily from establishments that all looked alike and were extremely clean. In recent years‚ however‚ McDonald’s has seen its growth rate slow down and its dominant market
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Scientific Management Applied by McDonalds In the twentieth century‚ the principles of Scientific Management had been formalized by the Frederick Taylor for the objectives of developing and designing the ideas so that it gets the employees in the manufacturing industries for producing more profit. Taylor decided in contracting with the other companies for the rearrangement of the production processes in simplifying the tasks that every employee needs to perform. The workers in the Taylorized factories
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Adventure is an important part of children ’s psyche. Children often dream of strange fortunes‚ great feats‚ exciting events‚ long trips‚ and everything they can be drawn to from the monotony of everyday life. Heroes of adventure stories are mostly sailors‚ pirates‚ cowboys and Indians‚ convicts‚ researchers‚ adventurers and solitaires of all types. The concept of adventure story is quite simple: brave‚ strong and resourceful hero must make a difficult task‚ and overcome a lot of danger‚ but in
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