Background Victoria Chemicals‚ a major player in the global chemical industry that supplies polypropylene‚ polymer that used to manufacture carpet fibers‚ packaging‚ automobile parts to the customers in Europe and the Middle East. Apart from numerous small producers‚ the company also receives the threats from the other seven major competitors. The company owns two plants in Europe‚ one being Merseyside Works‚ England and Rotterdam Facility‚ Holland. Both plants were built in 1967 and are identical
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VICTORIA CHEMICALS PLC THE MERSEYSIDE AND ROTTERDAM PPROJECTS I would choose Merseyside project rather than Rotterdam’s not only for its superior prospect based on the quantitative criteria‚ but also for a more rational strategy consideration. For the four investment criteria‚ here’s the elaboration. NPV. Since the two plants are of identical scale‚ age‚ design and similar project size‚ it makes sense to use NPV to compare the two projects. Not taken into account the erosion at Merseyside‚
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hese two cases to consider the investment decisions of managers of large chemical companies are made in January 2001. The A ‘case‚ a go / no-go project evaluation regarding improvements to a polypropylene production plant. The B ‘case‚ checked the same project‚ but from a higher level‚ where the executive is an either / or investment decision between two mutually exclusive projects. The goal of the two cases is to expose students to a broad range of capital budgeting … Read more » These two cases
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Diamond Chemicals PLC (A): The Merseyside Project The objective of this report is to demonstrate to the senior management of Diamond Chemicals PLC that sufficient capital should be allocated for the proposed £9 million expenditure to renovate and rationalize the polypropylene production line at the Merseyside Plant. The Merseyside Plant is aging and therefore it is losing its competitiveness relative to some of its industry peers. Because the industry is in a downturn and “an oversupply is in
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Finance Case Report Diamond Chemicals plc. : The Merseyside Project Introduction The goal of this report is to analyze and evaluate the capital budgeting decision of Ms. Morris and suggestion to the senior management of Diamond Chemicals PLC if sufficient capital should be allocated for the proposed £12 million expenditure to modernize and rationalize the polypropylene production line at the Merseyside Plant. The project has been proposed to improve the
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Diamond Chemicals is a leading producer of polypropylene‚ the polymer used in a variety of products (ranging from medical products to packaging film‚ carpet fibers and automotive components) and is known for its strength and elasticity. Diamond Chemicals is producing polypropylene at Merseyside (England) and in Rotterdam (Netherlands). Both factories are identical in size‚ age and plant-design. They were both built in 1967. Merseyside production process is the production process that are old‚ the
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VICTORIA CHEMICALS PLC Ricky Tjayadi 01120120028 Young Jung Kim 01120120201 Irene 01120120214 VICTORIA CHEMICALS PLC The Background Victoria Chemicals‚ a major company in the chemical industry‚ was the number one producer of polypropylene‚ a polymer used in various everyday items. Victoria Chemicals at the end of 2007 was in a financial slump and was under pressure to improve their financial performance. Due to this financial slump‚ Lucy Morris‚ the Plant
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NYIT School of management Report CASE STUDY 22: VICTORIA CHEMICALS PLC(A) CAPITAL BUDGETING DECISIONS SUBMITTEDTO: DR.RAJA NAG PREPARED BY: SEVTAP BATIR HONEY MEHTA JUN HUANG NYIT School of management Report CASE 22 Victoria Chemical In 2007‚ Victoria Chemicals experienced a significant drop in its improve its performance as its earnings had fallen 38% from 250 pence per share to 180
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Victoria Chemicals PLC: The Merseyside Project Prepared by Gabriela Tiffany Executive Summary The purpose of this report is to provide an understanding and analysis regarding the project proposed. The report starts with a brief overview of the company and the project proposal. This report then continues with assessing the concerns of Transport Division‚ ICG Sales and Marketing Department‚ and Treasury Staff. Furthermore‚ this proposal will also evaluate the recommendation from the Assistant Plant
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Case 22: Victoria Chemicals The Merseyside Project Table of Contents Executive Summary 3 Problem Statement 3 Key Decision Criteria 4-5 Data Analysis 5-6 Alternatives Analysis 6-7 Recommendations 8 Action and Implementation Plan 8-9 Exhibits 10 References 11 Executive Summary Victoria Chemicals is a major competitor in the worldwide chemicals industry. They are a leading producer of polypropylene‚ which is a polymer used in products such as: medical products and carpet fibers.
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