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    Ecommerce - case study

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    1. Do you think The Pirate Bay can continue to survive in a global Internet world? Why or why not? Ans. 1 The pirate Bay has millions of users accessing it daily and is ranked in the 100 top most visited website in the world and 10 top most in some part of the world. But due to legality issues many countries have refused to give ISPs in their country to host their site. They have law suits against them. There is a tough competition because of the new platforms and stores available where you

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    Ecommerce Case Study

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    1. Contrast eBay’s original business model with its latest proposed business model. With eBay’s original business model‚ the company had nowhere to adjust for the changing technology in e-Commerce. Because consumers were buying more products from the fixed price type of stores‚ and the prospect of auction sites wore off‚ the original business model will cause the company to continuously lose money. With technology advancing‚ eBay would be unable to maintain a competitive advantage with its old

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    Cool Moose Creamery Case Study Situational Analysis: External Analysis Competition: The competition for Cool Moose Creamery consists of the popular Dairy Queen ice cream parlor. Dairy Queen was made popular for their soft-serve ice cream and backs up that product with multiple other ice cream products along with lunch and dinner options. The company focuses on customer service and their pricing model is higher than industry. The quality of their product and service has allowed then to keep their

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    Case Study for Pizza Hut

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    Please describe how Pizza Hut improves customer satisfaction through CRM program. In 2005‚ Pizza Hut started the CRM program which consisted of the following three: 1-800 hotline‚ Customer satisfaction/loyalty survey‚ and Bonus program. The 1-800 hotline: From looking at the CRM model above‚ you can see that the hotline allowed Pizza Hut to ‘Interact to improve knowledge’ about the customer’s wants and needs. By knowing what the customers are happy or unhappy about‚ Pizza Hut can take different measures

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    Ecommerce Case Study

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    Recommendations for our company Digfii Our company Digifii will be a new player in the digital adverting scene in Charlotte NC. Recent research shows that we have a lot of competition in that platform. There are many established players working on Social media and digital advertising platforms. Many companies have their own social network team. Example lowes Everyone we know is either already active on these social networks or wants to be. If you all fall in either of the categories‚ we would

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    Pizza Hut Case Study

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    Executive Summary Pizza Hut started out as a pizza parlor opened up by two brothers in Topeka‚ Kansas. Today‚ the company has restaurants all over the world and its annual sales are in the billions. The growth of the company was due to a good product being delivered at a good price and offering perceived value. The company has adjusted to new entrants into the market and has managed to stay ahead of the competition. The philosophy for growth is simple: Take care of the customer‚ and the customer

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    Pizza Hut Case Study

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    CASE STUDIES PIZZA HUT INDIA Overview Launch of a New Pizza Crust - Freshizza Create awareness for the introduction of the new pizza crust ‘Freshizza’‚ highlighting FRESHNESS of the dough as a key ingredient for a perfect pizza. Situation Analysis Each Pizza Hut restaurant prepares fresh dough several times a day on premise‚ unlike competing brands whose stores receive crusts from a few central commissaries making the dough older by 1- 2 days. This fact had not been leveraged by Pizza

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    Pizza Hut Case Study

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    Executive Summary Pizza Hut started out as a pizza parlor opened up by two brothers in Topeka‚ Kansas. Today‚ the company has restaurants all over the world and its annual sales are in the billions. The growth of the company was due to a good product being delivered at a good price and offering perceived value. The company has adjusted to new entrants into the market and has managed to stay ahead of the competition. The philosophy for growth is simple: Take care of the customer‚ and the customer

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    Case Study Pizza Hut

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    Introduction pizza hut is corporately known as pizza hut incorporation it started out as a pizza parlor opened up by dan and frank carney in a small rented building in Kansas ‚ using only $600 borrowed from their mother. in 1966 the first pizza hut office was built in Wichita to oversee 145 restaurant in 1968 the number of pizza hut restaurant had reached 300 ‚ and pizza hut had decide to open one restaurant outside united state and it is in Canada . pizza now is one of the World’s

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    Ch 4 Case Study MMB 1. The first 5 stages of customer loyalty: MMB’s customers are 80% repeat customers so it would make sense that most of the customers are at the commitment stage. They come back every year. I would say that %5 are in the separation stage because of losing interest in the activity‚ finding a different company‚ etc. %80 are in the commitment stage. %1-5 are in the familiarity stage that are repeat customers but haven’t committed to the company. %10 in the exploration stage

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