"The pepsi refresh project viral marketing example" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 27 of 50 - About 500 Essays
  • Satisfactory Essays

    Pepsi Cola Ltd

    • 1907 Words
    • 8 Pages

    CASE STUDY Title: Pepsi-Cola Manufacturing International Ltd. Azwan Shah bin Aminuddin 1. Identify and discuss the business process redesign principles that have been applied by the BR project team. In business process redesign‚ the organization need to be have a guidance or principles to make sure that their redesign process is on the right track. In Pepsi –Cola Manufacturing International Ltd (PCMIL)‚ there are based on several principles to ensure they are on the

    Premium Business process reengineering

    • 1907 Words
    • 8 Pages
    Satisfactory Essays
  • Powerful Essays

    Pepsi vs Coke

    • 1511 Words
    • 7 Pages

    Pepsi vs Coca Cola For more than a century‚ Coca Cola and PepsiCo have been the major competitors within the soft drink market. By employing various advertising tactics‚ strategies such as blind taste tests‚ and reward initiatives for the consumer‚ they have grown to become oligopolistic rivals. In the soft-drink business‚ “The Coca-Cola Company” and “PepsiCo‚ Incorporated” hold most of the market shares in virtually every region of the world. They have brands that the consumers want‚ whether it

    Premium Coca-Cola Pepsi Cola

    • 1511 Words
    • 7 Pages
    Powerful Essays
  • Powerful Essays

    Pepsi: Promoting Nothing

    • 1152 Words
    • 5 Pages

    Pepsi: Promoting Nothing Q1) What markets should Pepsi target for Aquafina? A1) Since Aquafina is a consumer product‚ Pepsi should choose a large target market. Firstly‚ Pepsi could mimic the other water producers and target women. But to narrow the targeting even more‚ it could target the 20-35 aged‚ active‚ on-the-go‚ health-conscious woman. Then‚ in response to the concerns over teenagers drinking too many soft drinks‚ it can also position the drink as a substitute for soft drinks. This would

    Premium Bottled water Advertising Marketing

    • 1152 Words
    • 5 Pages
    Powerful Essays
  • Good Essays

    The case of Coke and Pepsi in India is a lesson that all marketers can observe‚ analyze and learn from‚ since it involves so many marketing aspects that are essential for all marketers to take into consideration. Both companies had many difficulties‚ especially Coca-Cola‚ and it’s useful to observe how it dealt with the different aspects‚ stating from the political environment of the Indian market and the trade barriers it faced‚ going through the market entry and penetration strategies considered

    Premium

    • 752 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Hr Issues of Pepsi

    • 5569 Words
    • 23 Pages

    employees. PepsiCo brands are available in nearly 200 countries and territories. Many of PepsiCo’s brand names are over 100-years-old‚ but the corporation is relatively young. PepsiCo was founded in 1965. Pepsi Co is one of the largest companies in the beverage industry. The market share of the Pepsi is first to Coca Cola. About 39% of the worlds market the products of PepsiCo control share. In Asia‚ they selected Lahore to make their regional office. This was done in 1970. This regional office is

    Premium Pepsi Coca-Cola Cola

    • 5569 Words
    • 23 Pages
    Powerful Essays
  • Good Essays

    consumer end‚ the packaging barrier is broken or measured amounts of material removed for mixing and subsequent end use. 3. Containment or agglomeration – Small objects are typically grouped together in one package for reasons of efficiency. For example‚ a single box of 1000 pencils requires less physical handling than 1000 single pencils. Liquids‚ powders‚ and granular materials need containment. 4. Information transmission – Packages

    Premium Chocolate

    • 6867 Words
    • 24 Pages
    Good Essays
  • Powerful Essays

    Pepsi and Quaker Merger

    • 7234 Words
    • 29 Pages

    Valuation ………………… 17 b. Discounted Cash Flows ………………… 17 c. Consolidated Cash flows ………………… 18 d. Test of Merger Performance ………………… 19 e. Evaluation and Prognosis ………………… 19 5. References ………………… 22 Pepsi and Quaker merger analysis Introduction: This case talks about the latest trend of mergers and acquisitions and the ensuing fallout. The concern here is about the $14 billion merger of PepsiCo and Quaker Oats. After a long delay with regards

    Premium Pepsi

    • 7234 Words
    • 29 Pages
    Powerful Essays
  • Powerful Essays

    Pepsi Co

    • 3932 Words
    • 16 Pages

    Responsible and Sustainable Sourcing Guidelines for Supplier Relations Performance with Purpose We are delighted to offer the world’s largest portfolio of billion-dollar food and beverage brands that compete globally and leverage our scale and distribution power. PepsiCo has 18 brands in our portfolio that generate $1 billion or more in annual retail sales. Indra K. Nooyi Chairman and CEO of PepsiCo 2 Responsible Sourcing Guidelines Financial achievement can and must go hand-in-hand with sustainability

    Premium Supply chain management Procurement Sustainable development

    • 3932 Words
    • 16 Pages
    Powerful Essays
  • Good Essays

    Analysis of a Pepsi Advertisement Pepsi attempts to relate to their target audience by appealing to the sentimental side in all of us. In their ad they target the desires and beliefs and values of every American child and the child within all of us by using the symbolic images of the Christmas season and the magic that season brings with it. In this advertisement for Pepsi‚ a Teddy Bear is seen hanging on a string of lights on a Christmas tree with one hand while with the other he is reaching

    Premium Christmas Emotion Christmas tree

    • 386 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    example of project report

    • 788 Words
    • 4 Pages

    Strategies to Reduce Greenhouse Gases Emission from Transport: Case Study of University of Malaya Proposed by: Low Wei Qian (Malaysia) 1.0 INTRODUCTION Traffic congestion at the University of Malaya (UM) is somehow predict able but inevitable. This situation worsens especially during peak hours. Due to less-stringent security control‚ some of the non-UM staff or student attempt to take the roads inside UM as an ‘short cut’ from Kuala Lumpur to Petaling Jaya and vice versa. This act

    Free Kuala Lumpur Malaysia

    • 788 Words
    • 4 Pages
    Satisfactory Essays
Page 1 24 25 26 27 28 29 30 31 50