rights reserved 0160-7383/94 $6.00 + .00 0160-7383(93)E0032-9 THE TOURISM PRODUCT Stephen L. J. Smith University of Waterloo‚ Canada Abstract: An industry is characterized by a generic product and production process. For tourism to be considered an industry‚ it is necessary to show that such a genetic product and process exist. This paper argues that they do exist‚ and presents a model that describes the product as consisting of five elements: the physical plant‚ service‚ hospitality‚ freedom
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Polytechnic University of the Philippines Sto. Tomas Branch Two Facets of Marketing: Direct and Online Direct and online marketing are two marketing strategies which gain popularity among costumers and motivations for business owners to engage in for various reasons. In partial fulfillment of the requirements in ENGL 1023 Writing in the Discipline Submitted by: Barba‚ Zaren Morel L. Capuchino‚ Julie Ann M. Maranan‚ Richelle O. Maralit‚ Anna Camille O. Porto‚ Mariela D. Zapanta‚ Lora Mae A. Submitted
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and implementation of ideas to produce new or improved strategies‚ capabilities‚ products‚ services‚ or processes.” Innovation refers to creating more effective processes‚ products and ideas. Innovation is crucial to the continuing success of any organisation. Businesses that can innovate create more efficient work process and have better productivity and performance. Being innovative doesn’t mean inventing new product or services. Changing business model and adapting to changing environment to give
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Smart Products and Services A smart products is an electronic device‚ generally connected to other devices or networks via different protocols such as Bluetooth‚ NFC‚ WiFi‚ 3G‚ etc.‚ that can operate to some extent interactively and autonomously. It is widely believed that these types of devices will outnumber any other forms of smart computing and communication in a very short time‚ in part‚ acting as a useful enabler for the internet things. Uses of Smart Services Minimize maintenance and repair
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understand by the term market planning and its role in marketing of good and services? (b) Discuss the various elements of marketing mix both in case of product and services and their complementary role in effectively marketing the firms offerings. 2. (a) What is STP strategy? The success of product/service largely depends on the effectiveness of proper segmentation by the marketer. Justify by taking two examples of your choice. (b) What is Marketing Research
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Introduction School advisor can perform a key part in implementing so as to make a minding school environment complete‚ deterrent‚ and formative intercessions‚ all of which constitute a feeling of belongingness. All the more particularly‚ school instructors utilize different systems to add to a minding school group‚ for example‚ perceiving understudies in a positive way‚ concentrating on relationship building‚ giving formative direction lessons‚ leading assessments and requirements appraisals‚
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Martin A perspective on regional and global strategies of multinational enterprises‚ A.Rugman and A.Verbeke; Regional strategies for global leadership‚ Pankaj Ghemawat The importance of globalization and crucial role of MNEs are amplified in first article. However‚ not all MNEs worldwide are considered to be global but rather regional or semi-globalized. Also‚ the article talks about the concept of triad power as power of market penetration and exploitation as well as avoiding blind spots (unpredictable
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“Grandchildren are like snowflakes...each one is beautifully unique.” Judy loves her grandchildren so much‚ and she just loves to be around them. Judy Hull‚ my great aunt has a very wonderful and interesting life. Judy loves the outdoors and exploring the wilderness. She has a wonderful job. Judy would go in the woods and get mushrooms and bring them back to her mom and then they would have fries mushrooms that night. Judy said the were delicious. Judy still goes and pick mushrooms this day. Judy
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Sustainable products Masoud jamshidi yeganeh May 04 2013 Contents Abstract 1 Scope of Definition 1.1 Sustainable Products Standards 1.2 Overall standards 2 Sustainable Products Polices 3 Sustainable Product Design 4 References 2 Abstract: Sustainability Sustainability is the capacity to endure. In ecology the word describes how biological systems remain diverse and productive over time. Long-lived and healthy wetlands and forests are examples of sustainable biological
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Strategy is defined as a marketing plan designed to achieve marketing objectives. A Marketing Strategy combines all its marketing goals into one comprehensive plan. A good marketing strategy should be drawn from market research and focus on the right product mix in order to achieve the maximum profit potential and sustain the business. The marketing strategy is the foundation of a marketing plan (http://www.businessdictionary.com/definition/marketing-strategy.html). According to Forbes Magazine‚ there
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