“TREE PLANTATON” – most commonly used word. These words don’t only mean arising love for nature suddenly only on 5th June (World Environment Day) just like every Indian experiences patriotism on 15th August or 26th January”. Sometimes while attending such “TREE PLANTATION” events we may feel like saving nature and plant many plants that fine day. But‚ what about those plants after the event gets over? We forget about those planted plants soon after the event is over. Weather those plants will
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Marketing Environment Marketing environment defined as ‘those condition and influences impingeing or potentially impingeing on marketing’ or anything that has an impact on what marketers do. Why pay attention? The world is changing constantly‚ if marketers don’t understand changes‚ they may be threatened. By consistently monitoring the environment‚ marketers can plan effectively and plan. There organisation ready to face change. Other definition; Actors and forces outside of marketing that
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‘Business’ and Its ‘Environment’ Introduction Every business organization has to interact and transact with its „environment‟. The effectiveness of interaction of an enterprise with its environment primarily determines the success or failure of a business. The environment imposes several „constraints‟ on an enterprise and has a considerable impact and influence on the scope and direction of its activities. The enterprise‚ on the other hand‚ has very little control over its environment. The business
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International Journal of Business and Social Science Vol. 2 No. 20; November 2011 Work Environment‚ Service Climate‚ and Customer Satisfaction: Examining Theoretical and Empirical Connections Padmakumar Ram Director of Experiential Education & Associate Professor‚ School of Management‚ New York Institute of Technology Sixth circle - Zahran Street‚ P.O. Box 840878‚ Amman 11184 Jordan Swapna Bhargavi . G Research Scholar Sri KrishnaDevaraya Institute of Management Sri KrishnaDevaraya
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The second release of Remote: Reflections on Life in the Shadow of Celebrity includes a foreword by Philip Lopate‚ an American film critic‚ essayist‚ fiction writer‚ poet and teacher. As the reprint is from 2003‚ the views that Lopate has on David Shileds’s collection of essays is radically differet than the aforementioned revievers from 1996. Lopate says that Shields refuses to delve into a “convenient narrative arc of victimization‚ addiction‚ denial‚ revelation and faith‚ he insists on trying
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The macro environment Introduction Marketing’s role is to match the capabilities and resources within the organisation with market opportunities external to the organisation. Understanding customer needs is central to achieving this aim‚ but marketers must also be aware of factors that can cause customer needs to evolve. A change in customer needs will impact upon the organisation’s ability to serve its customers. This means that marketers have to be knowledgeable about what is happening in the
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Understanding the External Marketing Environment INTRODUCTION “All businesses operate within an environment‚ which directly or indirectly affects the way in which they function‚ just as we as consumers live within a cultural and social environment which to a greater or lesser degree determines the way in which we behave as individuals.” said Elaine O’Brien‚ University of Strathclyde. Unlike the controllable marketing mix variables‚ the environmental forces are not controllable by marketers
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Macro environment is the external and uncontrollable factors that influence a company’s or product’s development. Billabong must know the value of each of the macro environment factors; such as‚ economic‚ demographics ‚ and lifestyle‚ technology and natural forces. Before companies‚ or in our case Billabong‚ produce a new products‚ they should study each macro environment force carefully. Each force have its effects on the market. Economic forces affect the consumer buying power and spending
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BUSNESS ENVIRONMENT Acknowledgement First and above all‚ I praise almighty Allah (subhana wa taala) for endowing me with health‚ patients and knowledge to complete the assignment successfully. I am extremely grateful to my parents for their love‚ caring and sacrifices they have made for my education and preparing me to face my future. Your prayers is what have supported me to go so far and help me to stand firmly where I am now. I am particularly thankful to my lecturer
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The marketing environment of a firm consists of 2 different parts‚ the micro-environment‚ and the macro-environment. The micro environment of a firm is all the actors within a firm which affects its ability to sell final products to its customers. The macro environment‚ are all actor which are potentially harmful‚ and pose a threat towards the firm. The micro environment is affect by 6 actors‚ which are the firm‚ suppliers‚ market intermediaries‚ customers‚ competitors‚ and the public. Within
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